Available to hire
I’m a dynamic radio and content leader with more than 20 years in radio broadcasting, focusing on audience connection, brand sound, and modern content strategy. I’ve built and led teams, shaped station identity, and delivered standout multi-platform content that resonates with listeners and advertisers.\n\nAs a multi-award winner and ACRA finalist, I’m known for creative collaboration, raising production standards, and developing data-informed content strategies that boost engagement, ratings, and brand growth.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
English
Fluent
Work Experience
Lead Network Image Producer at SCA (Southern Cross Austereo) – Gold Coast
January 1, 2020 - January 1, 2025Led the creative direction and production of on-brand, high-energy imaging across the Hit and Triple M networks, delivering national-quality sound under demanding daily deadlines. Partnered with on-air talent, content directors, and producers to craft a distinctive audio identity aligned with each brand’s tone and audience. Managed imaging for two live Gold Coast breakfast shows, balancing competing priorities with precision and diplomacy. Collaborated cross-functionally with content, sales, and promotions to meet creative and commercial objectives.
Head of Production - Regional Australia at SCA (Southern Cross Austereo) – Gold Coast
January 1, 2018 - January 1, 2019Directed all audio production and imaging across SCA’s regional network, overseeing creative output for 85 markets nationwide. Led and mentored a national team of producers, managing KPIs, workflows, and creative standards to ensure consistent, high-quality delivery across content streams. Reported to the Head of Content, Regional Australia; collaborated with promotions, marketing, digital, and state-based content directors to integrate production into broader brand and campaign strategies. Implemented nationwide production frameworks improving efficiency, collaboration, and turnaround times; fostered a culture of innovation and professional development.
Network Image Producer at SCA (Southern Cross Austereo) – Gold Coast
January 1, 2014 - January 1, 2017Produced and maintained the on-air imaging and sonic identity for Sea FM and Gold FM, ensuring vibrant, consistent, market-leading sound. Collaborated with content directors, show producers, and on-air personalities to translate creative briefs into powerful, audience-focused audio. Delivered high-quality promos, sweepers, and station branding under tight deadlines while managing multiple show and campaign priorities. Contributed to the evolution of each station’s creative sound strategy, strengthening listener connection and brand recognition.
National Nights Image Producer at Nova Entertainment
January 1, 2013 - January 1, 2014Produced the audio branding and imaging for Smallzy’s Surgery, Nova’s flagship national night show. Recorded and mixed live Nova Red Room acoustic sessions with international artists, delivering broadcast-quality performances for national airplay. Collaborated with Smallzy, show producers, and program directors to craft seamless transitions between music, interviews, and branded content. Maintained high creative and technical standards under tight turnaround times.
SeaFM Image Producer at SCA (Southern Cross Austereo) – Gold Coast
January 1, 2010 - January 1, 2011Produced and managed the on-air imaging and promos for Sea FM Gold Coast, shaping the station’s energetic and contemporary sound. Collaborated with content directors, announcers, and show producers to ensure all audio elements aligned with brand strategy and audience expectations. Delivered high-impact sweepers, promos, and branded audio under fast-paced, daily deadlines. Maintained Sea FM’s distinct market sound and local identity.
Production Manager at DMG Radio
January 1, 2008 - January 1, 2009Oversaw all imaging and commercial production for Star 104.5, leading a multi-skilled production team to deliver broadcast-quality imaging, promos, and client campaigns under tight daily deadlines. Partnered with content directors and sales leaders to balance creative integrity with commercial objectives, ensuring every piece aligned with brand sound and revenue strategy. Streamlined production systems and workflows, improving turnaround speed and output quality while fostering a positive, high-performance team culture.
National Hot30 Image Producer at Austereo
January 1, 2007 - January 1, 2008Produced imaging, promos, and show branding for the National Hot30 Countdown; collaborated with on-air talent, content directors, and show producers to align creative execution with brand and audience strategy. Delivered to tight daily turnarounds under high-pressure national deadlines, consistently maintaining broadcast excellence and creative innovation. Contributed to the show’s ratings success and recognisable brand tone through compelling, story-driven sound design.
NTH QLD Image Producer at Southern Cross Media
January 1, 2006 - January 1, 2007Created and distributed on-air imaging across eight North Queensland markets, ensuring consistent brand sound and station identity for both HotFM and LocalWorks networks. Worked closely with content directors, announcers, and network producers to translate creative briefs into powerful, audience-focused audio. Optimised production workflows, cutting turnaround times and boosting creative output under tight deadlines.
Lead Network Image Producer at SCA
January 1, 2020 - January 1, 2025Led the creative direction and production of on-brand, high-energy imaging across the Hit and Triple M networks, delivering national-quality sound under demanding daily deadlines. Partnered with on-air talent, content directors, and producers to craft a distinctive, cohesive audio identity that aligned with each brand’s tone and audience. Simultaneously managed imaging for two live Gold Coast breakfast shows, balancing competing priorities, personalities, and creative expectations with precision and diplomacy. Collaborated cross-functionally with content, sales, and promotions teams to deliver client campaigns and station sound that met both creative and commercial objectives.
Head of Production - Regional Australia at SCA
January 1, 2018 - January 1, 2019Directed all audio production and imaging across SCA’s regional network, overseeing creative output for 85 markets nationwide. Led and mentored a national team of producers, managing performance KPIs, workflow systems, and creative standards to ensure consistent, high-quality delivery across all content streams. Reported directly to the Head of Content, Regional Australia, providing strategic input on network sound, promotional alignment, and audience engagement initiatives. Collaborated cross-functionally with promotions, marketing, digital, and state-based content directors to integrate production into broader brand and campaign strategies. Implemented nationwide production frameworks and best practices, improving efficiency, creative collaboration, and turnaround times. Championed a culture of innovation and excellence, fostering creative growth and professional development within the production team.
Network Image Producer at SCA
January 1, 2014 - January 1, 2017Produced and maintained the on-air imaging and sonic identity for Sea FM and Gold FM, ensuring each brand’s sound was vibrant, consistent, and market-leading. Collaborated closely with content directors, show producers, and on-air personalities to translate creative briefs into powerful, audience-focused audio. Delivered high-quality promos, sweepers, and station branding under tight deadlines while managing multiple show and campaign priorities. Contributed to the evolution of each station’s creative sound strategy, strengthening listener connection and reinforcing brand recognition across the Gold Coast market.
Image Producer at Sea FM
January 1, 2010 - January 1, 2011Produced and managed the on-air imaging and promos for Sea FM Gold Coast, shaping the station’s energetic and contemporary sound. Collaborated with content directors, announcers, and show producers to ensure all audio elements aligned with brand strategy and audience expectations. Delivered high-impact sweepers, promos, and branded audio under fast-paced, daily deadlines. Maintained Sea FM’s distinct market sound, contributing to its strong local identity and listener engagement.
Image Producer - National Hot30 at Austereo
January 1, 2007 - January 1, 2008Produced all imaging, promos, and show branding for the National Hot30 Countdown, broadcast across the Austereo metro network. Collaborated seamlessly with on-air talent, content directors, and show producers to align creative execution with brand and audience strategy. Delivered to tight daily turnarounds under high-pressure national deadlines, consistently maintaining broadcast excellence and creative innovation. Contributed to the show’s ratings success and recognisable brand tone through compelling, story-driven sound design.
Image Producer at Southern Cross Media
January 1, 2006 - January 1, 2007Created and distributed on-air imaging across eight North Queensland markets, ensuring consistent brand sound and station identity for both HotFM and LocalWorks networks. Worked closely with content directors, announcers, and network producers to translate creative briefs into powerful, audience-focused audio. Optimized production workflows, cutting turnaround times and boosting creative output under tight deadlines.
Lead Network Image Producer at SCA Gold Coast, QLD
January 1, 2022 - January 1, 2025Led the creative direction and production of on-brand, high-energy imaging across the Hit and Triple M networks, delivering national-quality sound under demanding daily deadlines. Partnered closely with on-air talent, state Content Directors, and producers to craft a distinctive audio identity that aligned with each brand’s tone and audience. Simultaneously managed imaging for two live Gold Coast breakfast shows, balancing competing priorities, personalities, and creative expectations. Led content and product creative sessions to generate new approaches to achieve station KPIs and guided each Gold Coast station to ensure a strong identity was achieved at every opportunity.
Head of Production – Regional Network at SCA Gold Coast, QLD
January 1, 2017 - January 1, 2022Directed the strategic vision and execution of audio production and station imaging across SCA’s regional network, shaping brand sound and creative output across 85 markets nationwide. Led and developed a national production team, setting performance standards, driving KPIs, and implementing scalable workflows to ensure consistent, high-impact content delivery. Partnered with senior leaders to contribute strategic insight into network sound, promotional strategy and audience engagement. Collaborated cross-functionally to align audio production with broader brand, programming and commercial strategies. Managed budgets and forecasting, identified cost efficiencies, and designed national production frameworks to improve efficiency and turnaround.
Network Image Producer at SCA Gold Coast, QLD
January 1, 2015 - January 1, 2017Led on-air imaging and sonic identity for the Hit and Local Works networks, ensuring each brand’s sound was vibrant, consistent, and market-leading. Worked closely with content directors, show producers, and on-air personalities to translate creative briefs into powerful, audience-focused audio. Delivered high-quality promos, sweepers, and branding under tight deadlines while managing multiple show and campaign priorities. Contributed to the evolution of each station’s creative strategy and reinforced brand recognition.
Sea FM Image Producer at SCA Gold Coast, QLD
January 1, 2011 - January 1, 2012Produced and managed the on-air imaging and promos for Sea FM Gold Coast, shaping the station’s energetic and contemporary sound. Collaborated with the Content team to ensure all audio elements aligned with brand strategy and audience expectations. Delivered high-impact sweepers, promos and branded audio under fast-paced, daily deadlines.
B105 Breakfast Image Producer at Austereo (Brisbane)
January 1, 2009 - January 1, 2011Produced all of B105’s breakfast audio, including promos, interview edits, show openers and in-show production. Managed multiple on-air personalities’ audio expectations and collaborated with Show Producers and Content Director to ensure alignment with brand strategy. Contributed in pre-show meetings with creative ideas and execution, and managed voiceover artists and budgets.
Production Manager at DMG Radio Gosford
January 1, 2008 - January 1, 2009Oversaw imaging and commercial production for Star 104.5; led a multi-skilled production team driving collaboration and efficiency to deliver broadcast-quality imaging, promos and client campaigns under tight deadlines. Partnered with Content Directors and sales leaders to balance creative integrity with commercial objectives, ensuring alignment with brand sound and revenue strategy. Streamlined production systems and workflows to improve turnaround speed and output quality, while fostering a positive, high-performance team culture. Managed the overall production budget.
National Hot30 Image Producer at Austereo Sydney
January 1, 2007 - January 1, 2008Produced imaging, promos, and show branding for the National Hot30 Countdown, broadcast across the Austereo metro network. Collaborated with on-air talent, Content Directors and Show Producers to align creative execution with brand and audience strategy. Delivered under daily deadlines with a focus on broadcast excellence and innovation, contributing to the show’s recognisable brand tone. Managed voiceover artists and budgets.
NTH QLD Image Producer at Southern Cross Media Townsville
January 1, 2006 - January 1, 2007Created and distributed on-air imaging across eight North Queensland markets, ensuring consistent brand sound and station identity for the HotFM and LocalWorks networks. Collaborated with Content Directors, Announcers and Network Producers to translate creative briefs into audience-focused audio and optimized workflows to boost creative output.
Education
Qualifications
ACRA Best Achievement in Production – Provincial
January 1, 2016 - February 17, 2026ACRA Best Station Promotion – Provincial
January 1, 2016 - February 17, 2026ACRA Best Achievement in Production – Provincial
January 1, 2023 - February 17, 2026ACRA Finalist - Best Achievement In Production, Provincial
January 1, 2024 - February 17, 2026Industry Experience
Media & Entertainment, Professional Services, Telecommunications
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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