I’m Matthew, a freelance digital creator with 20+ years of experience in website development, digital marketing, and business consulting. I partner with Fortune 500 companies, small businesses, and nonprofits to help them grow their brands and achieve measurable goals. I build and maintain websites, create newsletter campaigns, optimize SEO and Google advertising, manage digital advertising, and analyze marketing performance to improve traffic, visibility, and sales outcomes.

Matthew Beffa

I’m Matthew, a freelance digital creator with 20+ years of experience in website development, digital marketing, and business consulting. I partner with Fortune 500 companies, small businesses, and nonprofits to help them grow their brands and achieve measurable goals. I build and maintain websites, create newsletter campaigns, optimize SEO and Google advertising, manage digital advertising, and analyze marketing performance to improve traffic, visibility, and sales outcomes.

Available to hire

I’m Matthew, a freelance digital creator with 20+ years of experience in website development, digital marketing, and business consulting. I partner with Fortune 500 companies, small businesses, and nonprofits to help them grow their brands and achieve measurable goals.

I build and maintain websites, create newsletter campaigns, optimize SEO and Google advertising, manage digital advertising, and analyze marketing performance to improve traffic, visibility, and sales outcomes.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate

Work Experience

Director of Marketing and Public Relations at CHI Institute
June 1, 2018 - June 1, 2022
Led marketing and PR efforts for a health/wellness organization integrating Eastern methods and technologies to promote healing, alleviate anxiety, and enhance the human experience.
Project Specialist (Creation, Marketing and PR) at Mac-O-Rama Creation, Marketing and PR Project Specialist
June 1, 2017 - Present
Supports Mac-O-Rama and FixItForward (501(c)(3)) through web development and ongoing SEO optimization/maintenance, along with ongoing operational support.
PR & Marketing Project Manager at MAK Hospitality LLC & Bonne Chance Hospitality
January 1, 2014 - December 1, 2014
Managed PR and marketing projects for restaurant/hospitality operations including Noe Valley Wine Bar and Noeteca.
Contract Project PR Specialist at Thatcher+Co.
January 1, 2014 - December 1, 2022
PR specialist supporting communications goals for clients ranging from startups to Fortune 500s and including governments, nonprofits, and universities. Notable clients mentioned include Brigham Young University, Pentatonix, NVIDIA, and ESET.
Freelancer - Marketing, Digital Creation, Digital Advertising, Social Media and Consultant at Self-employed
January 1, 2010 - Present
Freelance digital creation and marketing services including web development, SEO optimization, email/newsletter campaigns, Google Ads (search/display), social media, digital advertising management, and marketing performance analysis to drive traffic and brand growth.
Facilities Manager at YMCA of Greater San Francisco
January 1, 2005 - January 1, 2013
Facilities management for YMCA of Greater San Francisco, supporting a charitable organization focused on wellness and learning across ages.
Production Assistant Intern at Cappy Productions
June 1, 2002 - September 1, 2005
Intern at a NYC movie company producing sports documentaries. Learned professional content creation and marketing and supported production operations.

Education

Python Data Analysis at University of Nevada, Reno
March 1, 2022 - March 1, 2023
Communication at University of New Hampshire-Manchester
July 1, 2002 - June 1, 2004

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Non-Profit Organization, Education, Professional Services, Healthcare, Travel & Hospitality