Kesto is a diaspora product meant to inform Zimbabweans in the diaspora to invest back home through the bank. The campaign was to showcase the business opportunities available in Zimbabwe and how to access them through the bank.
Creative Direction Campaign Development: Leading the design and execution of visual elements for marketing campaigns, ensuring alignment with brand strategy. Conceptualization: Developing creative concepts and design strategies that resonated with target audiences and meeting client objectives. Design & Visual Communication Graphic Design: Producing high-quality designs for various media including logo design, press adverts, flyers, posters, brochures, and digital content. Brand Identity: Developing and refining brand identities through consistent and innovative visual communication.
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