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My professional identity is anchored in the empathetic pursuit of understanding human needs, which I translate into intuitive and impactful experiences. I leverage rigorous research, journey mapping, and iterative design processes to craft solutions that resonate deeply with users. Furthermore, I bring a forward-thinking perspective, adeptly applying generative artificial intelligence and prompt engineering to innovate and enhance human-centered outcomes, always with a keen awareness of ethical implications.…My professional identity is anchored in the empathetic pursuit of understanding human needs, which I translate into intuitive and impactful experiences. I leverage rigorous research, journey mapping, and iterative design processes to craft solutions that resonate deeply with users. Furthermore, I bring a forward-thinking perspective, adeptly applying generative artificial intelligence and prompt engineering to innovate and enhance human-centered outcomes, always with a keen awareness of ethical implications.

Maya Shams

UX Designer, UI Designer, Product Designer, +3

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My professional identity is anchored in the empathetic pursuit of understanding human needs, which I translate into intuitive and impactful experiences. I leverage rigorous research, journey mapping, and iterative design processes to craft solutions that resonate deeply with users. Furthermore, I bring a forward-thinking perspective, adeptly applying generative artificial intelligence and prompt engineering to innovate and enhance human-centered outcomes, always with a keen awareness of ethical implications.…My professional identity is anchored in the empathetic pursuit of understanding human needs, which I translate into intuitive and impactful experiences. I leverage rigorous research, journey mapping, and iterative design processes to craft solutions that resonate deeply with users. Furthermore, I bring a forward-thinking perspective, adeptly applying generative artificial intelligence and prompt engineering to innovate and enhance human-centered outcomes, always with a keen awareness of ethical implications.

Available to hire

My professional identity is anchored in the empathetic pursuit of understanding human needs, which I translate into intuitive and impactful experiences. I leverage rigorous research, journey mapping, and iterative design processes to craft solutions that resonate deeply with users. Furthermore, I bring a forward-thinking perspective, adeptly applying generative artificial intelligence and prompt engineering to innovate and enhance human-centered outcomes, always with a keen awareness of ethical implications.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Freelance User Experience (UX) Designer at Self-employed / Freelance

January 1, 2022 - Present

Designed cohesive visual systems with refreshed typography, color palettes, and layout rhythm to improve aesthetic appeal and clarity in digital products. Created wireframes, high-fidelity prototypes, and assets for Framer handoff, translating complex requirements into simple, elegant interfaces. Analyzed behavioral data to identify usability issues, resulting in redesigned navigation that cut task completion time by 20% and boosted engagement by 15%. Collaborated with cross-functional teams to translate qualitative and quantitative research into wireframes and prototypes, contributing to a 25% reduction in onboarding churn. Independently designed and conducted end-to-end usability studies and user interviews to answer product questions, ensuring continuity across UX research initiatives. Stayed current with design trends and tools, including Gen AI, delivering innovative design solutions that sustain product innovation.

Freelance User Experience (UX) Designer

July 1, 2021 - Present

Analyzed behavioral data to identify critical usability issues, resulting in the redesign of navigation flows that decreased task completion time by 20% and increased engagement metrics by 15%. Collaborated with cross-functional teams to translate insights from qualitative and quantitative research into wireframes and prototypes, ensuring alignment with user needs which contributed to a 25% reduction in onboarding churn. Independently designed and conducted end-to-end studies, including usability testing and user interviews, to answer complex consumer product questions; ensured continuity across UX research initiatives. Created wireframes, prototypes, and user flows that translated complicated requirements into simple, elegant, and functional user interfaces, improving usability and engagement, leading directly to a customer satisfaction score improvement from 75% to 88%. Stayed current with the latest design trends and tools, including leveraging Gen AI for creative problem-solving an