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Hi there! I'm McKinley Novacek, a creative media maker specializing in storytelling through video and social media. I blend design sensibilities with hands-on production to craft engaging wedding videos, vivid branding materials, and dynamic online content that connects with audiences. Currently, I manage social media for Blooms by Brookie and shoot/edit weddings, while also designing floral arrangements and contributing to branding efforts. I love turning ideas into polished visuals and helping brands tell their stories through video, photography, and design.…Hi there! I'm McKinley Novacek, a creative media maker specializing in storytelling through video and social media. I blend design sensibilities with hands-on production to craft engaging wedding videos, vivid branding materials, and dynamic online content that connects with audiences. Currently, I manage social media for Blooms by Brookie and shoot/edit weddings, while also designing floral arrangements and contributing to branding efforts. I love turning ideas into polished visuals and helping brands tell their stories through video, photography, and design.

McKinley Novacek

Social Media Manager, Videographer, Video Editor, +2

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Hi there! I'm McKinley Novacek, a creative media maker specializing in storytelling through video and social media. I blend design sensibilities with hands-on production to craft engaging wedding videos, vivid branding materials, and dynamic online content that connects with audiences. Currently, I manage social media for Blooms by Brookie and shoot/edit weddings, while also designing floral arrangements and contributing to branding efforts. I love turning ideas into polished visuals and helping brands tell their stories through video, photography, and design.…Hi there! I'm McKinley Novacek, a creative media maker specializing in storytelling through video and social media. I blend design sensibilities with hands-on production to craft engaging wedding videos, vivid branding materials, and dynamic online content that connects with audiences. Currently, I manage social media for Blooms by Brookie and shoot/edit weddings, while also designing floral arrangements and contributing to branding efforts. I love turning ideas into polished visuals and helping brands tell their stories through video, photography, and design.

Available to hire

Hi there! I’m McKinley Novacek, a creative media maker specializing in storytelling through video and social media. I blend design sensibilities with hands-on production to craft engaging wedding videos, vivid branding materials, and dynamic online content that connects with audiences.

Currently, I manage social media for Blooms by Brookie and shoot/edit weddings, while also designing floral arrangements and contributing to branding efforts. I love turning ideas into polished visuals and helping brands tell their stories through video, photography, and design.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Social Media Manager & Wedding Videographer at Blooms by Brookie

June 1, 2023 - Present

Create and assist company’s social media content, posting daily on Instagram and TikTok 7 days a week, increasing followers by 4% monthly and driving 20% boost in event inquiries through targeted campaigns and visually engaging posts. Analyze social media performance metrics to identify trends and optimize content strategies. Collaborate with owner on branding and marketing strategies, producing high-quality wedding and design process videos for Instagram, strengthening brand identity. Organize, film, and edit 3-6 wedding and event videos per month, delivering polished, aesthetically pleasing videos that generate repeat business and referrals.

Floral Designer at Blooms by Brookie

July 1, 2021 - Present

Design 40-100 custom floral arrangements per month, blending artistic creativity with client preferences, contributing to 15% increase in sales over a 3-year period. Coordinate setup and teardown for weddings of 80 to 200 persons, managing crew to ensure events are executed seamlessly and in compliance with tight schedules.

Shift Director/Server at Studio Movie Grill

May 31, 2025 - July 28, 2025

Collaborate with 5 to 10 servers to attend to average of 100 to 300 customers per shift across 9 theaters, ensuring prompt service and positive dining experience. Manage orders and food delivery quickly and accurately, achieving 90% order accuracy rate while upselling food and drink items. Supervise and train servers on taking orders, providing exceptional customer service, and processing transactions efficiently.

Shift Director/Server at Studio Movie Grill

November 1, 2022 - May 1, 2025