I’m a dynamic graphic designer and content creator with 3+ years experience crafting engaging digital content and shaping brand presence across social platforms. I thrive in collaborative environments, bringing a sharp eye for layout, color, and typography to every project, from signage and branding to digital campaigns. I’m proficient with Adobe Creative Suite, video, photography coordination, and content strategy, and I enjoy turning ideas into polished visuals that align with business goals. From client relationships to campaign execution, I’ve helped teams boost engagement, streamline workflows, and deliver consistent branding. I’m eager to contribute fresh ideas and practical skills to a forward-thinking team.

McRae Design Studio

I’m a dynamic graphic designer and content creator with 3+ years experience crafting engaging digital content and shaping brand presence across social platforms. I thrive in collaborative environments, bringing a sharp eye for layout, color, and typography to every project, from signage and branding to digital campaigns. I’m proficient with Adobe Creative Suite, video, photography coordination, and content strategy, and I enjoy turning ideas into polished visuals that align with business goals. From client relationships to campaign execution, I’ve helped teams boost engagement, streamline workflows, and deliver consistent branding. I’m eager to contribute fresh ideas and practical skills to a forward-thinking team.

Available to hire

I’m a dynamic graphic designer and content creator with 3+ years experience crafting engaging digital content and shaping brand presence across social platforms. I thrive in collaborative environments, bringing a sharp eye for layout, color, and typography to every project, from signage and branding to digital campaigns. I’m proficient with Adobe Creative Suite, video, photography coordination, and content strategy, and I enjoy turning ideas into polished visuals that align with business goals. From client relationships to campaign execution, I’ve helped teams boost engagement, streamline workflows, and deliver consistent branding. I’m eager to contribute fresh ideas and practical skills to a forward-thinking team.

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Experience Level

Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Work Experience

Social Media Manager & Content Creator at Lloyd Sign Co
May 25, 2023 - September 25, 2023
Collaborated with on-site team to coordinate and direct photography and video content capture. Developed and executed tailored content strategies for two Instagram accounts, Facebook, and LinkedIn. Planned, created, and scheduled engaging posts, reels, and stories aligned with brand identity and marketing goals. Wrote all social media captions and copy, adapting tone for each platform. Edited photos in Adobe Photoshop for high-quality visuals. Produced short-form video content using Adobe Premiere Pro for reels and stories. Created quick-turn visual assets and branded templates in Canva. Built and managed monthly content calendars to support consistent posting and campaigns. Analyzed social insights to optimize future content and drive engagement. Contributed to account growth and ensured content aligned with seasonal promotions. Provided creative direction and briefs for visual content production.
Graphic Designer at Lloyd Sign Co
June 1, 2024 - May 31, 2025
Delivered high-quality, on-brand design solutions across signage, labels, banners, and business cards, ensuring alignment with client visions. Cultivated key client relationships through clear communication, meeting deadlines, and consistently exceeding expectations. Managed the company's digital presence by creating engaging content (video, images, copy) to boost brand visibility and engagement. Demonstrated expertise in Adobe Creative Suite (Illustrator, Photoshop, InDesign) with strong design execution, time management, and multitasking in fast-paced environments. Updated the company website to remain current, user-friendly, and optimized for engagement.
Graphic Design & Marketing Assistant at NSW Public Works
February 1, 2023 - June 30, 2024
Developed and executed marketing campaigns, collaborating with internal teams to gather content and design marketing materials in adherence to branding guidelines. Created a variety of print and digital marketing assets, including flyers, posters, media banners, and event graphics. Re-branded reports and presentations to improve usability, developing templates to streamline proposal and contract document creation for teams. Trained multiple teams on software systems (Templafy, Staffbase, PowerPoint, and Word) via Teams, and created guides for new processes. Designed marketing collateral based on content gathered during training sessions, enhancing internal communication and project efficiency.
Administration Officer, Training & Inductions at Blue Collar
June 1, 2022 - February 28, 2023
Managed induction and training programs for employees and contractors across multiple external sites. Developed and maintained CRM system (Salesforce), ensuring data accuracy and efficiency. Organised and managed file structures in Dropbox to improve accessibility and streamline workflows.
Product Manager at Infrabuild
August 1, 2018 - June 30, 2023
Oversaw product innovation and development, managing project scope, schedule, risks, and stakeholder relationships. Directed data management and analysis of relevant markets, driving strategic decisions on product development. Formulated and implemented file organization systems, competitor data analysis (Salesforce), and project management processes (Asana) for streamlined operations.
Regional Support Officer at Infrabuild
June 30, 2023 - June 30, 2023
Provided administrative support to regional sales teams, offering system training, technical assistance, and event coordination. Organized and managed events, ensuring smooth execution and effective communication between teams. Supported the implementation of processes to enhance team efficiency and foster product development initiatives.

Education

Diploma of Graphic Design at Torrens University Australia
January 11, 2030 - January 1, 2024
Certificate IV in Project Management at Australian Institute of Management
January 11, 2030 - January 1, 2021
Bachelor of Business Management - Agriculture at Charles Sturt University
January 11, 2030 - January 1, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Manufacturing, Software & Internet, Education

Experience Level

Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate