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I am a digital marketing and content professional with 1.5 years of experience at Ariqt Global Technologies, specializing in careers site management, employer brand content, digital property upkeep, and recruitment marketing support. I develop and maintain content strategies across multiple digital channels - including blogs, landing pages, social media, and microsites - while ensuring brand voice consistency and stakeholder alignment. I also author client-facing case studies, executive bios, and thought leadership content to strengthen organisational credibility. I excel at managing content calendars, conducting competitive research, tracking performance analytics, and translating insights into actionable improvements. I hold a BSc in International Business & Economics from Aston University, UK.…I am a digital marketing and content professional with 1.5 years of experience at Ariqt Global Technologies, specializing in careers site management, employer brand content, digital property upkeep, and recruitment marketing support. I develop and maintain content strategies across multiple digital channels - including blogs, landing pages, social media, and microsites - while ensuring brand voice consistency and stakeholder alignment. I also author client-facing case studies, executive bios, and thought leadership content to strengthen organisational credibility. I excel at managing content calendars, conducting competitive research, tracking performance analytics, and translating insights into actionable improvements. I hold a BSc in International Business & Economics from Aston University, UK.

Meenakshi Midde

Content Creator, Content Strategist, Copywriter, +2

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I am a digital marketing and content professional with 1.5 years of experience at Ariqt Global Technologies, specializing in careers site management, employer brand content, digital property upkeep, and recruitment marketing support. I develop and maintain content strategies across multiple digital channels - including blogs, landing pages, social media, and microsites - while ensuring brand voice consistency and stakeholder alignment. I also author client-facing case studies, executive bios, and thought leadership content to strengthen organisational credibility. I excel at managing content calendars, conducting competitive research, tracking performance analytics, and translating insights into actionable improvements. I hold a BSc in International Business & Economics from Aston University, UK.…I am a digital marketing and content professional with 1.5 years of experience at Ariqt Global Technologies, specializing in careers site management, employer brand content, digital property upkeep, and recruitment marketing support. I develop and maintain content strategies across multiple digital channels - including blogs, landing pages, social media, and microsites - while ensuring brand voice consistency and stakeholder alignment. I also author client-facing case studies, executive bios, and thought leadership content to strengthen organisational credibility. I excel at managing content calendars, conducting competitive research, tracking performance analytics, and translating insights into actionable improvements. I hold a BSc in International Business & Economics from Aston University, UK.

Available to hire

I am a digital marketing and content professional with 1.5 years of experience at Ariqt Global Technologies, specializing in careers site management, employer brand content, digital property upkeep, and recruitment marketing support. I develop and maintain content strategies across multiple digital channels - including blogs, landing pages, social media, and microsites - while ensuring brand voice consistency and stakeholder alignment. I also author client-facing case studies, executive bios, and thought leadership content to strengthen organisational credibility.

I excel at managing content calendars, conducting competitive research, tracking performance analytics, and translating insights into actionable improvements. I hold a BSc in International Business & Economics from Aston University, UK.

Skills

Copywriting

Email Marketing

Branding

Experience Level

Copywriting

Expert

Email Marketing

Intermediate

Branding

Intermediate

Work Experience

Digital Content Analyst at Ariqt Global Technologies

February 1, 2025 - Present

Owned and managed end-to-end content strategy and execution across digital channels including careers pages, blog articles, landing pages, social posts, and multimedia elements, ensuring content was accurate, on-brand, and current for multiple audience segments. Led the company careers blog from ideation to publication, writing and curating authentic stories that reinforced employer brand. Authored client-facing case studies and executive bios, maintaining assets across internal and external repositories to support business development. Served as primary contact for digital platform management, executing day-to-day site updates and page edits. Conducted market and competitive research to keep content strategies and digital properties aligned with industry trends. Supported AI-enabled initiatives through data hygiene and structured content organization. Collaborated with global, cross-functional teams to align content plans with brand guidelines and campaign objectives, ensuring consist

Digital Content Analyst Intern at Ariqt Global Technologies

November 1, 2024 - February 1, 2025

Supported ongoing digital content execution across social media, blogs, and email platforms, drafting and publishing marketing assets with a focus on brand consistency. Assisted in coordinating content calendars, publishing schedules, and digital workflows, collaborating with stakeholders on campaign planning and timely content delivery. Maintained organized content libraries and trackers to support team-wide access and efficient content management.