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Hi, I'm Meenakshi Singh, a Marketing & Communications Manager with 14+ years of experience driving brand growth, audience engagement, and large-scale campaigns across real estate, financial services, and technology. I specialize in turning insights into integrated marketing programs, executing experiential campaigns, and elevating visibility while strengthening community and client engagement. I thrive on collaborating with cross-functional teams, managing budgets, and delivering measurable business results. I enjoy blending creative strategy with analytics, exploring new tools and GenAI to improve writing, content quality, and turnaround times.…Hi, I'm Meenakshi Singh, a Marketing & Communications Manager with 14+ years of experience driving brand growth, audience engagement, and large-scale campaigns across real estate, financial services, and technology. I specialize in turning insights into integrated marketing programs, executing experiential campaigns, and elevating visibility while strengthening community and client engagement. I thrive on collaborating with cross-functional teams, managing budgets, and delivering measurable business results. I enjoy blending creative strategy with analytics, exploring new tools and GenAI to improve writing, content quality, and turnaround times.

Meenakshi Singh

Content Strategist, Content Creator, Copywriter, +6

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Hi, I'm Meenakshi Singh, a Marketing & Communications Manager with 14+ years of experience driving brand growth, audience engagement, and large-scale campaigns across real estate, financial services, and technology. I specialize in turning insights into integrated marketing programs, executing experiential campaigns, and elevating visibility while strengthening community and client engagement. I thrive on collaborating with cross-functional teams, managing budgets, and delivering measurable business results. I enjoy blending creative strategy with analytics, exploring new tools and GenAI to improve writing, content quality, and turnaround times.…Hi, I'm Meenakshi Singh, a Marketing & Communications Manager with 14+ years of experience driving brand growth, audience engagement, and large-scale campaigns across real estate, financial services, and technology. I specialize in turning insights into integrated marketing programs, executing experiential campaigns, and elevating visibility while strengthening community and client engagement. I thrive on collaborating with cross-functional teams, managing budgets, and delivering measurable business results. I enjoy blending creative strategy with analytics, exploring new tools and GenAI to improve writing, content quality, and turnaround times.

Available to hire

Hi, I’m Meenakshi Singh, a Marketing & Communications Manager with 14+ years of experience driving brand growth, audience engagement, and large-scale campaigns across real estate, financial services, and technology. I specialize in turning insights into integrated marketing programs, executing experiential campaigns, and elevating visibility while strengthening community and client engagement.

I thrive on collaborating with cross-functional teams, managing budgets, and delivering measurable business results. I enjoy blending creative strategy with analytics, exploring new tools and GenAI to improve writing, content quality, and turnaround times.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Communications Specialist at Morgan Stanley

November 1, 2023 - Present

Develop and manage firm-wide communication strategies to support technology adoption and engagement across business units. Write and edit announcements, FAQs, and instructional articles aligned with brand and editorial standards. Partner with senior leadership to align marketing and communication initiatives with business goals and ensure a consistent brand experience. Lead cross-functional collaboration with product owners and UX teams to plan and deliver communication rollouts for new platforms; lead kickoff calls, draft wireframes, and manage stakeholder approvals. Build and maintain multi-level analytics dashboards to track engagement, visualize content performance, and deliver insights to stakeholders. Provide data-driven recommendations that improve communication effectiveness and inform strategic decisions. Pilot GenAI tools to improve writing accuracy, clarity, and turnaround time for technical content and support articles.

Digital Marketing Instructor at Peerless Training & Greystone College

December 1, 2022 - August 1, 2024

Taught foundational and advanced courses in digital marketing, covering SEO, social media, email campaigns, content strategy, and analytics. Guided learners in performance tracking, audience segmentation, and digital tools such as Google Analytics. Introduced emerging trends and best practices for brand engagement and online growth.

Marketing Manager - USA at Kenny U-Pull

February 1, 2022 - September 1, 2022

Led integrated, multi-channel campaigns for FlippMyCar in collaboration with cross-functional teams, aligning messaging with brand strategy and business goals. Managed a $1M marketing budget and reported on campaign performance to stakeholders. Designed and executed integrated campaigns to boost engagement across multiple retail sites and strengthen local brand presence. Collaborated with operations and creative teams to align marketing activations with customer experience goals.

Digital Marketing Specialist at Hot & Cold Inc

August 1, 2021 - October 1, 2022

Boosted organic traffic by 700% through SEO and UI testing. Streamlined communication with stakeholders and consultants. Increased MQLs by 150% during HVAC off-season using paid media.

Digital Marketing Specialist at NorthEast Real Estate & Mortgage Agency

December 1, 2020 - January 1, 2022

Developed and implemented full-funnel digital marketing strategies for real estate properties, increasing marketing qualified leads by 175%. Elevated monthly website traffic from 300 to 6,000 visitors within five months through an integrated SEO and paid media strategy. Strengthened brand visibility and community positioning through targeted content, audience segmentation, and campaign optimization.

Team Leader: Tradeshow Planner - Europe at Cvent India

July 31, 2019 - December 31, 2019

- Planned and executed more than 30 European trade shows from concept to delivery, coordinating with global marketing and operations teams. - Managed budgets, vendor contracts, and logistics while ensuring on-brand creative and operational consistency across events. - Streamlined planning processes that improved turnaround time and client satisfaction.

Marcom and Business Coordinator at The Chemours Company

October 1, 2015 - August 1, 2019

Led planning and execution of over 100 events across India, including product launches, conferences, and dealer meets. Collaborated with agencies, vendors, and cross-functional teams to ensure high-impact brand presence at exhibitions. Received two “Night in Town” awards for standout booth design and event execution within five months of joining.

Marketing Analyst - UK at TechBlue Software Private Limited

June 1, 2014 - July 1, 2015

Improved social media reach and lead conversion through email campaigns and content marketing. Used Ahrefs and Ubersuggest for content planning.

Sr. Exec. Marketing at Exemplar E-Solutions Pvt. Ltd.

November 1, 2012 - June 1, 2014

Launched e-commerce campaigns that increased social reach by 500%. Produced digital and print collateral to enhance promotions.

Direct Marketing Specialist at Springer India Pvt. Ltd.

August 31, 2011 - February 29, 2012

Generated Rs 1.40 crore in revenue by securing e-journal subscriptions.