I'm Mehwish Khan, a digital marketing professional with hands-on experience in SEO, social media strategy, and performance campaigns across medical aesthetics, lifestyle, and e-commerce. I’m certified in Foundations of Digital Marketing and E-commerce (Coursera), SEO (HubSpot), GA4 Google Analytics, and a graphic design course, and I regularly use tools like SEMrush, UberSuggest, WooRank, AnswerThePublic, and Meta Business Suite to plan campaigns, optimize pages, and grow brand engagement. I also enjoy content creation, calendar planning, and video editing for Instagram, Facebook, and TikTok, and I’ve helped brands boost followers, engagement, and organic traffic through data-driven strategies. I thrive in collaborative, deadline-driven environments and love turning insights into measurable growth.

I'm Mehwish Khan, a digital marketing professional with hands-on experience in SEO, social media strategy, and performance campaigns across medical aesthetics, lifestyle, and e-commerce. I’m certified in Foundations of Digital Marketing and E-commerce (Coursera), SEO (HubSpot), GA4 Google Analytics, and a graphic design course, and I regularly use tools like SEMrush, UberSuggest, WooRank, AnswerThePublic, and Meta Business Suite to plan campaigns, optimize pages, and grow brand engagement. I also enjoy content creation, calendar planning, and video editing for Instagram, Facebook, and TikTok, and I’ve helped brands boost followers, engagement, and organic traffic through data-driven strategies. I thrive in collaborative, deadline-driven environments and love turning insights into measurable growth.

Available to hire

I’m Mehwish Khan, a digital marketing professional with hands-on experience in SEO, social media strategy, and performance campaigns across medical aesthetics, lifestyle, and e-commerce. I’m certified in Foundations of Digital Marketing and E-commerce (Coursera), SEO (HubSpot), GA4 Google Analytics, and a graphic design course, and I regularly use tools like SEMrush, UberSuggest, WooRank, AnswerThePublic, and Meta Business Suite to plan campaigns, optimize pages, and grow brand engagement.
I also enjoy content creation, calendar planning, and video editing for Instagram, Facebook, and TikTok, and I’ve helped brands boost followers, engagement, and organic traffic through data-driven strategies. I thrive in collaborative, deadline-driven environments and love turning insights into measurable growth.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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Language

English
Advanced

Work Experience

Digital Marketing Associate (Freelance Part-time) at UpliftViVeAesthetics
July 1, 2025 - Present
On-page SEO for service pages (IV therapy, medical aesthetics). Wrote optimized titles and meta descriptions. Conducted keyword research and competitor audits using SEMrush, Ubersuggest, WooRank, AnswerThePublic. Assisted with SERP analysis and implemented SEO strategies to improve organic visibility. Contributed to Instagram content planning and caption writing aligned with brand tone. Developed monthly social media campaign outlines and content calendars. Managed TikTok, Facebook and Instagram accounts, monitored campaign performance, and proposed new content ideas. Boosted Instagram followers by 20% through consistent posting and trend-driven content. Increased engagement rate by 35% using optimized captions, reels, and interactive features. Drove 25% growth in organic traffic by executing targeted SEO strategies and improving page visibility.
Freelance Social Media Marketing Projects at Hashtag by Sonya; Hot Pink Oven
March 1, 2015 - Present
Managed Instagram and Facebook accounts for two businesses: Hashtag by Sonya (clothing brand) and Hot Pink Oven (bakery). Created Canva-based visuals, reels, and product photos; wrote engaging captions; built and maintained content calendars; executed timely promotions. Boosted Instagram followers by 20% and increased engagement through reels, stories, polls, and interactive campaigns.
Digital Marketing Associate at UpliftViVeAesthetics
July 1, 2025 - Present
On-page SEO for service pages (IV therapy, medical aesthetics), including writing optimized titles and meta descriptions. Performed keyword research and competitor audits using SEMrush, Ubersuggest, WooRank, and AnswerThePublic. Assisted with SERP analysis and implemented SEO strategies to improve organic visibility. Contributed to Instagram content planning and caption writing aligned with brand tone. Developed monthly social media campaign outlines and content calendars. Managed TikTok, Facebook and Instagram accounts, monitored campaign performance, and proposed new content ideas. Boosted Instagram followers by 20% and increased engagement by 35% through optimized captions, reels, and interactive features. Drove 25% growth in organic traffic by executing targeted SEO strategies and improving page visibility.
Freelance Social Media Marketing Projects at Hashtag by Sonya; Hot Pink Oven (Freelance)
March 1, 2015 - Present
Managed Instagram and Facebook accounts for two businesses: Hashtag by Sonya (clothing brand) and Hot Pink Oven (bakery). Created Canva-based visuals, reels, and product photos; wrote engaging captions tailored to brand voice; built and maintained content calendars; ensured consistent posting and timely promotions. Boosted Instagram followers by 20% and increased engagement through reels, stories, polls, and interactive campaigns.
Digital Marketing Associate (Freelance Part-time) at UpliftViVeAesthetics
July 1, 2025 - Present
On-page SEO for service pages (IV therapy, medical aesthetics), including writing optimized titles and meta descriptions. Performed keyword research and competitor audits using SEMrush, Ubersuggest, WooRank, and AnswerThePublic. Assisted with SERP analysis and implemented SEO strategies to improve organic visibility. Contributed to Instagram content planning and caption writing aligned with brand tone. Developed monthly social media campaign outlines and content calendars. Managed TikTok, Facebook and Instagram accounts, monitored campaign performance, and proposed new content ideas. Boosted Instagram followers by 20% through consistent posting and trend-driven content. Increased engagement rate by 35% using optimized captions, reels, and interactive features. Drove 25% growth in organic traffic by executing targeted SEO strategies and improving page visibility.
Freelance Social Media Marketing Projects at Self-Employed / Various Clients
March 1, 2015 - Present
Managed Instagram and Facebook accounts for two businesses: Hashtag by Sonya (clothing brand) and Hot Pink Oven (bakery). Created Canva-based visuals, reels, and product photos to showcase collections and seasonal offerings. Wrote engaging captions tailored to brand voice. Built and maintained content calendars to ensure consistent posting. Boosted Instagram followers by 20% and increased engagement through reels, stories, polls, and interactive campaigns.

Education

Master's Degree at University of Karachi, Pakistan
June 1, 2010 - July 1, 2012
Master's Degree in Political Science and International Relations at University of Karachi, Pakistan
June 1, 2010 - July 1, 2012
Master's Degree in Political Science and International Relations at University of Karachi, Pakistan
June 1, 2010 - July 31, 2012

Qualifications

Foundations of Digital Marketing and E-commerce (Coursera)
January 11, 2030 - October 12, 2025
SEO (HubSpot Academy)
January 11, 2030 - October 12, 2025
GA4 Google Analytics
January 11, 2030 - October 12, 2025
Graphic Designing Course
January 11, 2030 - October 12, 2025
Foundations of Digital Marketing and E-commerce (Coursera)
January 11, 2030 - October 12, 2025
SEO (HubSpot Academy)
January 11, 2030 - October 12, 2025
GA4 Google Analytics
January 11, 2030 - October 12, 2025
Graphic Designing Course
January 11, 2030 - October 12, 2025
Foundations of Digital Marketing and E-commerce (Coursera)
January 11, 2030 - October 12, 2025
SEO (HubSpot Academy)
January 11, 2030 - October 12, 2025
GA4 Google Analytics
January 11, 2030 - October 12, 2025
Graphic Designing Course
January 11, 2030 - October 12, 2025

Industry Experience

Healthcare, Retail, Professional Services, Software & Internet, Media & Entertainment