Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I’m a Digital Marketing & Creative Strategist with almost a decade of experience building brands, growing audiences and turning marketing into measurable business results across more than 15 industries. I work at the crossroads of strategy, performance and creative, which means I can define where a brand needs to go, build the campaigns that get it there, and produce assets myself when needed. I bridge marketing, sales and operations to align teams around a common objective, and I’m comfortable starting from scratch in ambiguous environments, delivering tangible results and revenue-driven outcomes.…I’m a Digital Marketing & Creative Strategist with almost a decade of experience building brands, growing audiences and turning marketing into measurable business results across more than 15 industries. I work at the crossroads of strategy, performance and creative, which means I can define where a brand needs to go, build the campaigns that get it there, and produce assets myself when needed. I bridge marketing, sales and operations to align teams around a common objective, and I’m comfortable starting from scratch in ambiguous environments, delivering tangible results and revenue-driven outcomes.

Melcom Engbwang

Content Creator, Copywriter, Web Designer, +6





I’m a Digital Marketing & Creative Strategist with almost a decade of experience building brands, growing audiences and turning marketing into measurable business results across more than 15 industries. I work at the crossroads of strategy, performance and creative, which means I can define where a brand needs to go, build the campaigns that get it there, and produce assets myself when needed. I bridge marketing, sales and operations to align teams around a common objective, and I’m comfortable starting from scratch in ambiguous environments, delivering tangible results and revenue-driven outcomes.…I’m a Digital Marketing & Creative Strategist with almost a decade of experience building brands, growing audiences and turning marketing into measurable business results across more than 15 industries. I work at the crossroads of strategy, performance and creative, which means I can define where a brand needs to go, build the campaigns that get it there, and produce assets myself when needed. I bridge marketing, sales and operations to align teams around a common objective, and I’m comfortable starting from scratch in ambiguous environments, delivering tangible results and revenue-driven outcomes.

Available to hire

I’m a Digital Marketing & Creative Strategist with almost a decade of experience building brands, growing audiences and turning marketing into measurable business results across more than 15 industries. I work at the crossroads of strategy, performance and creative, which means I can define where a brand needs to go, build the campaigns that get it there, and produce assets myself when needed.

I bridge marketing, sales and operations to align teams around a common objective, and I’m comfortable starting from scratch in ambiguous environments, delivering tangible results and revenue-driven outcomes.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

French

Fluent

Work Experience

Content Writer / Marketing Assistant at Boohoo

January 1, 2022 - December 31, 2022

Created content and supported marketing campaigns and localization efforts for Boohoo in Manchester.

Digital Marketing Executive at Hurstwood Holdings

January 1, 2022 - Present

Led digital marketing and paid media initiatives; oversaw performance, reporting, and cross-channel campaigns.

Head of Marketing at Rising Phoenix

January 1, 2020 - January 1, 2021

Directed marketing strategy and campaigns for North American market, overseeing digital channels and brand messaging.

French Content Writer / Marketing Assistant at Distrelec

January 1, 2019 - January 1, 2020

Produced French-language content and supported marketing activities in Manchester.

Marketing Project Manager at O'Tacos / Five Pizza

January 1, 2018 - January 1, 2019

Led marketing projects and campaigns for Paris-based brands across channels.

Social Media Manager at Ground Effect Art Gallery

January 1, 2017 - December 31, 2017

Managed social media and online presence for an art gallery in Paris.

Head of Digital Marketing at Gigafit

January 1, 2017 - December 31, 2017

Directed digital marketing initiatives including paid media and content strategy for Paris-based brand.

Community Manager at CCMBenchmark (Figaro)

January 1, 2016 - January 1, 2017

Managed community engagement and brand presence for Paris-based project.

Community Manager at Dreyfus & Associates

January 1, 2015 - January 1, 2016

Built and managed online communities and client relationships in Paris.

Marketing Coordinator at Five Pizza Original

January 1, 2018 - January 1, 2019

Coordinated marketing activities for Paris-based group (Freelance).

French Content Writer / Marketing Assistant at Boohoo / NASTY GAL

January 1, 2022 - January 1, 2022

Led all French-language marketing activity for two of the UK's biggest fast fashion e-commerce brands, driving growth in the French-speaking market. Managed high-volume email campaigns, localising and optimising every send. Optimised French-language SEO for both brands. Created and adapted content across product pages, social media and promotional materials, ensuring messages were culturally relevant and commercially sharp.

Marketing Project Manager at O'Tacos

January 1, 2018 - January 1, 2018

Led end-to-end production of campaigns and product launches, developing innovative concepts, scripts and storyboards. Directed full TV and digital advertising production, coordinating directors, production crews and internal teams. Managed influencer partnerships to amplify reach, with launches delivering hundreds of thousands of views and measurable sales uplift. Oversaw logistics including shoots, cost estimates and timelines, ensuring on-budget delivery. Led cross-functional teams across creative, production and marketing to maintain consistent output at scale.

Community Manager at CCM Benchmark (Figaro)

January 1, 2016 - January 1, 2017

Creative thinker with a data-driven mindset; managed community and digital channels; collaborated cross-functionally across marketing, sales and ops.

Product Marketing Manager at Five Pizza Original

January 1, 2018 - January 1, 2018

Freelance role to build the brand and drive investor interest. Built brand identity, social media presence and content strategy. Developed product marketing concepts including limited edition recipes, managed influencer partnerships, and led B2C as well as parallel B2B communication targeting potential franchise investors.

Community Manager at Dreyfus & Associate - IPZEN

January 1, 2015 - January 1, 2015

Supported the launch of Dreyfus & Associate's IPZEN French-language brand into a new market by creating content, building brand identity, running paid advertising and email marketing, and managing SEO to improve visibility.