Hi, I’m Melly Wijaya — a content creator and social media specialist with a passion for design, photography, videography, and content editing. I thrive on turning ideas into visually compelling content that resonates with audiences. I help brands grow their online presence by creating cohesive content strategies, engaging visuals, and consistent messaging across Instagram, TikTok, and other platforms.

Melly Wijaya

Hi, I’m Melly Wijaya — a content creator and social media specialist with a passion for design, photography, videography, and content editing. I thrive on turning ideas into visually compelling content that resonates with audiences. I help brands grow their online presence by creating cohesive content strategies, engaging visuals, and consistent messaging across Instagram, TikTok, and other platforms.

Available to hire

Hi, I’m Melly Wijaya — a content creator and social media specialist with a passion for design, photography, videography, and content editing. I thrive on turning ideas into visually compelling content that resonates with audiences.

I help brands grow their online presence by creating cohesive content strategies, engaging visuals, and consistent messaging across Instagram, TikTok, and other platforms.

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Language

Indonesian
Advanced
English
Advanced

Work Experience

Graphic Designer, Content Creator & Social Media Specialist at Church
January 1, 2025 - January 1, 2025
Experience in creating visually compelling and effective designs for various platforms, including social media, e-commerce, and marketing materials. Skilled in graphic design, video and photo editing, motion graphics, copy writing, and research. Proficient in Canva Pro and Adobe Lightroom; producing engaging content aligned with brand strategies.
Graphic Designer, Content Creator & Social Media Specialist at Fave Cafe
December 31, 2021 - December 31, 2021
Created static design materials for villa promotions and motion graphics for Fave Cafe's social media. Edited photos and videos, including on-site photography to capture construction photos. Managed the Instagram account, including posting, scheduling, and engaging with audiences. Planned monthly content calendars aligned with marketing goals and brand identity. Produced weekly marketing reports to track content performance and campaign progress.
Motion Graphic Designer at E-Commerce Project
December 31, 2025 - December 31, 2025
Created motion graphic videos showing products for online promotions. Developed engaging animation to enhance brand storytelling. Designed pamphlets and promotional materials. Researched and wrote educational content on English literature, poetry, and linguistics. Created engaging and informative captions to enhance students’ understanding and interest in literature.
Content Creator
January 1, 2023 - January 1, 2025
Managing and developing social media strategies through copywriting, graphic design, videography, and photography. Responsible for planning, editing, and publishing content. Producing and editing photos and videos using Adobe Lightroom, Canva Pro, CapCut. Adjusting strategies based on trends and content performance.
Social Media Specialist at Sutorito Grill House
January 1, 2021 - January 1, 2021
Creating visual content including food photography and restaurant ambiance videography for digital promotion. Managing direct messages and customer interactions, providing prompt and professional responses to enhance customer experience. Building and developing a personal brand on Instagram and TikTok; creating engaging and creative content; increasing follower count; collaborating with brands for digital campaigns and endorsements.
Content Creator & Social Media Specialist at PT The Paralian Uluwatu
January 1, 2025 - Present
Content creator & social media specialist responsible for content planning, creative development, and managing social media strategies across platforms; created static design materials for villa promotions and motion graphics for social media; edited photos and videos including on-site photography; managed Instagram account including posting, scheduling, and audience engagement; produced monthly content calendars aligned with marketing goals and brand identity; tracked content performance via weekly marketing reports and campaign progress.
Content Creator & Social Media Specialist at SUTORITO GRILL HOUSE
January 1, 2021 - Present
Responsible for creating visual content, including food photography and restaurant ambiance visuals for digital promotion. Managing paid advertising campaigns on platforms such as Instagram to reach a wider target audience. Handling direct messages (DMs) and customer interactions, providing fast and professional responses to enhance customer experience.

Education

at Hasanuddin University
January 1, 2018 - January 1, 2022
Bachelor's Degree in English Literature at Hasanuddin University
January 1, 2018 - January 1, 2022
Bachelor's Degree in English Literature at Hasanuddin University
January 1, 2018 - January 1, 2022

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment