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Hi, I'm Mistie Fowler, a Social Media Marketing Strategist and Copywriter with over 10 years of experience building high-performing digital campaigns and compelling brand messaging. I specialize in creating cohesive social media strategies that blend paid and organic efforts to drive engagement and business growth. I excel at blending creative storytelling with data-driven insights, optimizing content, and staying on top of trends. I leverage AI tools to accelerate ideation and production, collaborating with clients and creatives to translate insights into high-impact content across Meta, Instagram, TikTok, and Pinterest.…Hi, I'm Mistie Fowler, a Social Media Marketing Strategist and Copywriter with over 10 years of experience building high-performing digital campaigns and compelling brand messaging. I specialize in creating cohesive social media strategies that blend paid and organic efforts to drive engagement and business growth. I excel at blending creative storytelling with data-driven insights, optimizing content, and staying on top of trends. I leverage AI tools to accelerate ideation and production, collaborating with clients and creatives to translate insights into high-impact content across Meta, Instagram, TikTok, and Pinterest.

Mistie Fowler

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Hi, I'm Mistie Fowler, a Social Media Marketing Strategist and Copywriter with over 10 years of experience building high-performing digital campaigns and compelling brand messaging. I specialize in creating cohesive social media strategies that blend paid and organic efforts to drive engagement and business growth. I excel at blending creative storytelling with data-driven insights, optimizing content, and staying on top of trends. I leverage AI tools to accelerate ideation and production, collaborating with clients and creatives to translate insights into high-impact content across Meta, Instagram, TikTok, and Pinterest.…Hi, I'm Mistie Fowler, a Social Media Marketing Strategist and Copywriter with over 10 years of experience building high-performing digital campaigns and compelling brand messaging. I specialize in creating cohesive social media strategies that blend paid and organic efforts to drive engagement and business growth. I excel at blending creative storytelling with data-driven insights, optimizing content, and staying on top of trends. I leverage AI tools to accelerate ideation and production, collaborating with clients and creatives to translate insights into high-impact content across Meta, Instagram, TikTok, and Pinterest.

Available to hire

Hi, I’m Mistie Fowler, a Social Media Marketing Strategist and Copywriter with over 10 years of experience building high-performing digital campaigns and compelling brand messaging. I specialize in creating cohesive social media strategies that blend paid and organic efforts to drive engagement and business growth.

I excel at blending creative storytelling with data-driven insights, optimizing content, and staying on top of trends. I leverage AI tools to accelerate ideation and production, collaborating with clients and creatives to translate insights into high-impact content across Meta, Instagram, TikTok, and Pinterest.

Skills

Copywriting

SEO

Experience Level

Copywriting

Expert

SEO

Intermediate

Language

English

Fluent

Work Experience

Social Media Marketing Strategist & Content Lead at Independent

January 1, 2013 - Present

Developed and executed long-term social media strategies aligned with business objectives. Planned, launched, and optimized campaigns across Meta, Instagram, TikTok, and Pinterest. Oversaw content creation, scheduling, and performance tracking. Conducted A/B testing and performance analysis to improve engagement and ROI. Collaborated with creatives and clients to translate insights into high-performing content. Served as primary point of contact for strategy, reporting, and optimization. Leveraged AI tools to streamline ideation, content creation, and workflows. Stayed current on platform updates, algorithm changes, and emerging trends.

Copywriter & Digital Content Strategist at Freelance

January 1, 2012 - Present

Wrote high-converting copy for social media, ads, websites, and campaigns. Developed brand voice, messaging frameworks, and content strategies. Created SEO-informed content to improve visibility and engagement. Supported brand growth through storytelling and audience-focused messaging.

Computer Science & Digital Media Instructor at Crestwell Private School

January 1, 2018 - Present

Taught digital media, social content creation, and technology fundamentals. Developed curriculum focused on creativity, digital literacy, and storytelling. Supported school branding through content and visual communication.