I'm a strategic and results-driven marketing professional with over 15 years of experience managing diverse brands across government, real estate, aviation, logistics, and luxury lifestyle sectors. I thrive on turning insights into integrated marketing plans that deliver measurable growth and ROI. I lead cross-functional teams to craft compelling brand stories across social media, digital campaigns, and multichannel programs while building strong stakeholder relationships with government entities, developers, and luxury brands.…

Mohammad Ghanem

I'm a strategic and results-driven marketing professional with over 15 years of experience managing diverse brands across government, real estate, aviation, logistics, and luxury lifestyle sectors. I thrive on turning insights into integrated marketing plans that deliver measurable growth and ROI. I lead cross-functional teams to craft compelling brand stories across social media, digital campaigns, and multichannel programs while building strong stakeholder relationships with government entities, developers, and luxury brands.…

Available to hire

I’m a strategic and results-driven marketing professional with over 15 years of experience managing diverse brands across government, real estate, aviation, logistics, and luxury lifestyle sectors. I thrive on turning insights into integrated marketing plans that deliver measurable growth and ROI.

I lead cross-functional teams to craft compelling brand stories across social media, digital campaigns, and multichannel programs while building strong stakeholder relationships with government entities, developers, and luxury brands.

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Language

Arabic
Fluent
English
Fluent

Work Experience

Senior Manager - Social Media at Cicero and Bernay
July 1, 2022 - Present
Led social media content strategy across government, real estate, aviation, logistics, and technology accounts, including global brands such as Samsung, aligning campaigns with business objectives. Oversaw end-to-end content and campaign planning, ensuring alignment across creative, media, and performance objectives. Directed cross-functional teams across creative, production, and digital to deliver high-quality output.
Social Media & Communications Manager at OJAR - Bahwan Lifestyle
October 1, 2021 - July 1, 2022
Managed social media & digital marketing for a luxury fragrance brand, driving market penetration in MENA, Europe, and Asia. Delivered premium product launches, and high-end content creation. Optimized content strategy to enhance organic reach and customer loyalty.
Marketing & Media Manager at New Path OBSP
March 1, 2018 - October 1, 2021
Achieved 100% follower growth and 60% engagement growth for health and retail sector accounts. Managed AED 250K digital marketing campaigns and launched multiple e-commerce websites for clients. Led a 4-member multidisciplinary team, improving workflow efficiency and creative output.
Business Development Manager at DANZAS
October 1, 2015 - February 1, 2018
Designed and executed direct marketing strategies for logistics and freight services, boosting client acquisition. Built and maintained relationships with key clients.
Marketing Officer at Atelier White
October 1, 2013 - September 1, 2015
Developed marketing strategies for a luxury architectural and interior design studio, promoting Italian, American, and French furniture brands. Created mood boards with architects to target and onboard high-profile clients.
Customer Account Executive at Aramex
June 1, 2007 - March 1, 2013
Managed corporate client portfolios, resolving issues and providing tailored logistics solutions.

Education

B.Sc. in Business at Philadelphia University
January 11, 2030 - May 4, 2026

Qualifications

Certified Digital Marketing Associate – Meta Professional Training
January 11, 2030 - May 4, 2026

Industry Experience

Government, Real Estate & Construction, Transportation & Logistics, Media & Entertainment, Retail
    paper Samsung “Leadership Unfold” Campaign

    Directed the Samsung “Leadership Unfold” campaign, conceptualizing and executing a cross-market content strategy that highlighted the Galaxy Fold’s innovation while reinforcing Samsung’s leadership positioning across key audiences.

    paper Dubai South Properties Ramadan Film

    Led the end-to-end production of the Dubai South Properties Ramadan film, crafting the concept and managing execution to deliver an emotionally engaging campaign that strengthened brand storytelling during the holy month.

    paper Dubai Airshow 2025 – Influencer Campaigns

    Developed and delivered an influencer-led campaign for Dubai South during Dubai Airshow 2025, aligning content creators with brand objectives to enhance visibility, storytelling, and audience interaction throughout the event.