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I’m a social media manager with a background in psychology, which allows me to approach digital strategy from both a creative and behavioural perspective. I understand how audiences engage with beauty content — from aspiration and identity to trust and education — and I create strategies that convert attention into loyalty. In my previous role, I managed content planning, scheduling, engagement, and performance tracking, ensuring each campaign aligned with brand voice and commercial objectives.…I’m a social media manager with a background in psychology, which allows me to approach digital strategy from both a creative and behavioural perspective. I understand how audiences engage with beauty content — from aspiration and identity to trust and education — and I create strategies that convert attention into loyalty. In my previous role, I managed content planning, scheduling, engagement, and performance tracking, ensuring each campaign aligned with brand voice and commercial objectives.

Mia Henry

Content Creator, Marketing Strategist, Digital Marketer, +1

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I’m a social media manager with a background in psychology, which allows me to approach digital strategy from both a creative and behavioural perspective. I understand how audiences engage with beauty content — from aspiration and identity to trust and education — and I create strategies that convert attention into loyalty. In my previous role, I managed content planning, scheduling, engagement, and performance tracking, ensuring each campaign aligned with brand voice and commercial objectives.…I’m a social media manager with a background in psychology, which allows me to approach digital strategy from both a creative and behavioural perspective. I understand how audiences engage with beauty content — from aspiration and identity to trust and education — and I create strategies that convert attention into loyalty. In my previous role, I managed content planning, scheduling, engagement, and performance tracking, ensuring each campaign aligned with brand voice and commercial objectives.

Available to hire

I’m a social media manager with a background in psychology, which allows me to approach digital strategy from both a creative and behavioural perspective. I understand how audiences engage with beauty content — from aspiration and identity to trust and education — and I create strategies that convert attention into loyalty.

In my previous role, I managed content planning, scheduling, engagement, and performance tracking, ensuring each campaign aligned with brand voice and commercial objectives.

Skills

Canva

CapCut

Brand Identity

Experience Level

Canva

Expert

CapCut

Expert

Brand Identity

Expert

Work Experience

Private Domestic Care at Private Domestic Care

January 1, 2025 - Present

Delivered person-centred care to clients. Assisted with medication administration in line with care plans. Supporting individuals with Dementia with comorbidity conditions. Planning and coordinating activities and events.

Bereavement Family Support Volunteer at Volunteer

April 1, 2025 - November 1, 2025

Liaise with family members. Provided compassionate emotional support to individuals and families experiencing grief, loss, and trauma. Assessed clients well-being. Signposted clients to additional services including counselling, GP support, mental health services, and community resources.

Marketing & Content Coordinator at The Thrifty Gentleman (Hybrid)

January 1, 2025 - Present

Plan and coordinate content schedules to ensure consistent, on-brand communication. Create and edit visual content inline with brand guidelines. Monitor performance and engagement to inform content improvements. Conduct competitor and market research to identify positioning opportunities. Support brand awareness and audience engagement.

Affiliate Marketing Assistant at In PrintTrust (Remote)

January 1, 2025 - Present

Support marketing campaigns designed to drive website traffic and conversions. Track campaign performance using links and discount codes. Analyze results to assess campaign effectiveness. Create product-focused content aligned with brand objectives.