Hi, I’m Michael Costa, a Toronto-based video specialist who loves storytelling and turning ideas into engaging video content across ads, social, and campaigns.
Hi, I’m Michael Costa, a Toronto-based video specialist who loves storytelling and turning ideas into engaging video content across ads, social, and campaigns. I partner with marketing teams to ideate, script, shoot, and edit high-quality videos that move audiences and support drip campaigns and site journeys.
I’m extremely passionate about video production and how it plugs into broader content strategy. I enjoy collaborating with design and marketing to shape brand guidelines, deliver on tight deadlines, and continually refine content through metrics, feedback, and iteration.
For "More Natas Please", Toronto’s Portuguese custard tart–specialized bakery, I produced a series of videos capturing real customers tasting our pastries for the first time. The project highlights authentic reactions, bringing our community closer to the flavor and tradition behind each pastel de nata. videoeditor videographer producer
I created an animated ad for Bridgit featuring playful airport-style visuals and SFX. The piece compared outdated spreadsheets to Bridgit Bench’s modern software, highlighting its reliability and efficiency. The ad was designed to capture attention quickly through a targeted ad (New York) while reinforcing brand positioning with humor and clarity.
I produced and edited Bridgit Bench vs Spreadsheets, a video highlighting the advantages of Bridgit’s workforce planning software over traditional spreadsheets. The project combined clear storytelling with motion graphics to showcase product features in an engaging, easy-to-digest format. It served as a key awareness asset, helping position Bridgit Bench as a modern, more efficient alternative for contractors.
My reel showcases over a decade of experience in video editing and production, from branded ads and social content to motion graphics and product overviews. You can view my portfolio here: https://www.twine.net/signin/nice-to-meet-you
Ideate, pitch, and produce video ads for Google MAX and META; create motion graphics and explain er videos to support drip campaigns and site journeys; work with marketing manager to craft various CTAs for A/B testing; review watch-time and click-through metrics to inform future ads, webinars, and tutorials.
Ideate, pitch, and produce video ads for Google MAX and META; Create motion graphics and explainer videos to support drip campaigns and site journeys; Work with marketing manager to craft various CTAs for A/B testing; Review watch-time and click-through metrics to inform future ads, webinars, and tutorials.
Produced competitive and brand awareness ads for Google MAX and LinkedIn; repurposed large-form content for social platforms; collaborated with design and communications to align on brand guidelines; managed content deadlines, subtasks, links, and feedback via Notion and Frame IO.
Post a job and invite Michael, or contact them directly. No hidden commission.
