For over two decades, I’ve written, produced, and edited trailers, promos, short films, documentaries, and demo reels — shaping narratives frame-by-frame for broadcasters, agencies, production companies, and independent creators. My specialty is extracting the strongest moments from raw footage, finding the emotional spine, and crafting a tight, compelling arc — whether it’s a 20-second teaser, a 90-second trailer, or a 2-minute actor reel. Along the way, I’ve directed voice-over talent, written scripts, led creative teams, collaborated with producers and directors, and earned multiple Promax awards for on-air creative. Today, I bring that broadcast-level craft to freelance clients — actors seeking a stronger reel, filmmakers sharpening their pitch materials, creators who want scroll-stopping short-form cuts, and brands needing high-impact video assets.

Michel Plaxton

For over two decades, I’ve written, produced, and edited trailers, promos, short films, documentaries, and demo reels — shaping narratives frame-by-frame for broadcasters, agencies, production companies, and independent creators. My specialty is extracting the strongest moments from raw footage, finding the emotional spine, and crafting a tight, compelling arc — whether it’s a 20-second teaser, a 90-second trailer, or a 2-minute actor reel. Along the way, I’ve directed voice-over talent, written scripts, led creative teams, collaborated with producers and directors, and earned multiple Promax awards for on-air creative. Today, I bring that broadcast-level craft to freelance clients — actors seeking a stronger reel, filmmakers sharpening their pitch materials, creators who want scroll-stopping short-form cuts, and brands needing high-impact video assets.

Available to hire

For over two decades, I’ve written, produced, and edited trailers, promos, short films, documentaries, and demo reels — shaping narratives frame-by-frame for broadcasters, agencies, production companies, and independent creators.
My specialty is extracting the strongest moments from raw footage, finding the emotional spine, and crafting a tight, compelling arc — whether it’s a 20-second teaser, a 90-second trailer, or a 2-minute actor reel.
Along the way, I’ve directed voice-over talent, written scripts, led creative teams, collaborated with producers and directors, and earned multiple Promax awards for on-air creative.
Today, I bring that broadcast-level craft to freelance clients — actors seeking a stronger reel, filmmakers sharpening their pitch materials, creators who want scroll-stopping short-form cuts, and brands needing high-impact video assets.

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Language

English
Fluent
French
Fluent

Work Experience

Promo Producer at Wildbrain – Family Channel
November 1, 2018 - October 1, 2025
Produced, wrote, voice-directed, and video-edited promos for Family Channel, Family CHRGD, WildBrainTV, and Family Jr. in English; and Télémagino in French. Solely responsible for all French-language promos. Increased audience ratings for Télémagino. Established monthly donut promos to showcase priority programs. Rewrote production process handbook for new hires, including social media projects. Reorganized French voice-over sessions to monthly, achieving 50% cost savings. Served as translator for French broadcast communications and episode synopses.
Director at TFO – #ONFR
November 1, 2014 - September 1, 2017
Directed weekly French-language public affairs show #ONFR. Revamped and redesigned the program into a more visually dynamic format. Directed field pieces with talent/reporters. Offine edited most reportage content. Supervised online editing, using Premiere Pro, After Effects. Coached on-air and voice-over talent. Directed live and live-to-tape 3-camera studio production. Experienced directing in virtual studio sets.
Promo Producer at Yes TV!
October 1, 2014 - November 1, 2024
Produced and edited promotional advertising to promote programming.
French Promo Producer at Extreme Reach / Mijo
September 1, 2014 - Present
Translated and supervised audio mixing & video versioning of movie trailers for the French-language market under tight deadlines, including voice-casting and directing voice talent.
Writer - Producer at Teletoon
September 1, 2008 - January 1, 2012
Produced, wrote, voice-directed, and video-edited over 300 programming promos per year.
Senior Writer/Producer – French at Teletoon
January 1, 2012 - January 1, 2014
Promoted to Senior Writer/Producer – French in 2012. Lead Producer for major French-language promos and the Superfan Friday programming block. Co-developed and spearheaded promo for Superfan Friday in English and French, leading to audience increases. Produced and co-directed Teletoon’s first animated/live-action promo.
Promo Producer at Bell ExpressVu
April 1, 2005 - October 1, 2007
Joined as promos producer. Wrote and supervised editing of promos of movies and events nationally for Bell’s pay-per-view (PPV) service.
Manager On-Air Creative at Bell ExpressVu
October 1, 2007 - September 1, 2008
Promoted to Manager On-Air Creative in Oct. 2007, supervising team & assisting Senior Manager. Won 7 Promax North America awards. Wrote and produced 150+ original feature film promos per year. Supervised editing of over 30+ more per month. Redesigned workflow tools still in use today.
Director at TFO – “#ONFR”
November 1, 2014 - September 1, 2017
Produced and offline edited weekly French-language public affairs show. Revamped and redesigned #ONfr into a more visually dynamic show. Directed field pieces with talent / reporters. Offline edited most reportage content. Supervised online editing, using Premiere Pro, After Effects. Coached on-air and voice-over talent. Directed live and live-to-tape 3-camera studio production. Experienced directing in virtual studio set.
Promo Producer at Teletoon
September 1, 2008 - January 1, 2014
Produced, wrote, voice-directed, and video-edited over 300 programming promotions per year. Joined as Writer-Producer in 2008. Promoted to Senior Writer/Producer – French in 2012. Lead Producer for major French language promotions and Superfan Friday programming block. Co-developed and spearheaded promotion of Superfan Friday block in English and French leading to audience increase. Produced and co-directed Teletoon’s first animated/live-action promo.

Education

Bachelor of Applied Arts - Radio Television Arts at Centennial College
January 11, 2030 - January 17, 2026
Bachelor of Arts - Psychology at Ryerson University
January 11, 2030 - January 17, 2026
at McGill University
January 11, 2030 - January 17, 2026
Bachelor of Applied Arts - Radio Television Arts at Ryerson University
January 11, 2030 - January 31, 2026
Bachelor of Arts - Psychology at McGill University
January 11, 2030 - January 31, 2026
Raindance Canada – Fast Track Program at Raindance Canada
January 11, 2030 - January 31, 2026
After Effects at Witz Training
January 11, 2030 - January 31, 2026
Final Cut Pro at Witz Training
January 11, 2030 - January 31, 2026
Avid MCXpress at Avid MCXpress
January 11, 2030 - January 31, 2026
Centennial College at Centennial College
January 11, 2030 - January 31, 2026

Qualifications

Promax North America Award - Copywriting & Promotion (7-time winner)
November 30, 0002 - January 17, 2026
Raindance Canada - Fast Track Program
January 11, 2030 - January 31, 2026
After Effects
January 11, 2030 - January 31, 2026
Final Cut Pro
January 11, 2030 - January 31, 2026
Avid MCXpress
January 11, 2030 - January 31, 2026

Industry Experience

Media & Entertainment, Telecommunications