I'm Michael (or just Mike), an SEO specialist focused on content strategy and technical optimization. Over the past 4 years, I've spent my time helping large-scale B2B SaaS companies attract and convert high-intent organic traffic through data-driven, search-intent-aligned strategies. As a freelance SEO consultant, I've also driven organic growth for my clients across competitive industries such as healthcare and the arts. My work at Ellipsis involved scalable growth through keyword strategy, content optimization, and technical SEO initiatives, contributing to sustained traffic and improved conversions. Alongside agency work, I run a freelance SEO consultancy called Bambru, supporting commercial clients with full-site SEO strategy, content development, technical audits, and WordPress builds, delivering massive organic growth and retention through long-term growth strategies.

Michael Sibson

I'm Michael (or just Mike), an SEO specialist focused on content strategy and technical optimization. Over the past 4 years, I've spent my time helping large-scale B2B SaaS companies attract and convert high-intent organic traffic through data-driven, search-intent-aligned strategies. As a freelance SEO consultant, I've also driven organic growth for my clients across competitive industries such as healthcare and the arts. My work at Ellipsis involved scalable growth through keyword strategy, content optimization, and technical SEO initiatives, contributing to sustained traffic and improved conversions. Alongside agency work, I run a freelance SEO consultancy called Bambru, supporting commercial clients with full-site SEO strategy, content development, technical audits, and WordPress builds, delivering massive organic growth and retention through long-term growth strategies.

Available to hire

I’m Michael (or just Mike), an SEO specialist focused on content strategy and technical optimization. Over the past 4 years, I’ve spent my time helping large-scale B2B SaaS companies attract and convert high-intent organic traffic through data-driven, search-intent-aligned strategies. As a freelance SEO consultant, I’ve also driven organic growth for my clients across competitive industries such as healthcare and the arts.

My work at Ellipsis involved scalable growth through keyword strategy, content optimization, and technical SEO initiatives, contributing to sustained traffic and improved conversions. Alongside agency work, I run a freelance SEO consultancy called Bambru, supporting commercial clients with full-site SEO strategy, content development, technical audits, and WordPress builds, delivering massive organic growth and retention through long-term growth strategies.

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Experience Level

Expert
Expert

Language

English
Fluent

Work Experience

Freelance SEO Consultant at Bambru
January 1, 2020 - Present
Operating a freelance SEO consultancy alongside agency work, supporting commercial clients in high-competition industries with full-site SEO strategy, content development, technical audits, and WordPress builds. Delivered a full SEO strategy for a healthcare client in counselling, increasing site impressions to 51,900/month and clicks by 4800% in one year, enabling the client to maintain a fully booked calendar. Delivered complete end-to-end SEO strategies, from keyword research and optimized content creation to technical audits and building SEO-optimized WordPress websites from scratch, ensuring strong site structure, performance, and on-page SEO. Worked on retainer basis with long-term clients on growth strategies.

Education

BA Comparative Literature at King's College London
January 1, 2014 - December 31, 2017
at The University of Hong Kong
January 1, 2017 - December 31, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Healthcare, Media & Entertainment, Professional Services