I’m a New York–based social strategist and content lead with over a decade of experience building social-first brands across food, wellness, and lifestyle. I specialize in turning audiences into communities through storytelling, creator partnerships, and culturally fluent content strategy. Most recently at CookUnity, I doubled engagement and transformed social into a key growth driver. As a creator–strategist hybrid, I’m equally at home developing big-picture strategy or shooting and editing content myself. I love helping brands find their voice, connect authentically, and create work that resonates far beyond the feed.…I’m a New York–based social strategist and content lead with over a decade of experience building social-first brands across food, wellness, and lifestyle. I specialize in turning audiences into communities through storytelling, creator partnerships, and culturally fluent content strategy. Most recently at CookUnity, I doubled engagement and transformed social into a key growth driver. As a creator–strategist hybrid, I’m equally at home developing big-picture strategy or shooting and editing content myself. I love helping brands find their voice, connect authentically, and create work that resonates far beyond the feed.WWWW…