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I am a multilingual senior marketing leader with 25+ years’ experience driving revenue growth, market expansion and brand visibility for technology, SaaS, cybersecurity and AI organizations. I have led global go-to-market strategies, demand and pipeline generation, partner/channel programs and integrated marketing execution across EMEA, APAC and the US. I am a hands-on leader who manages cross-functional teams, influences stakeholders and operates in fast-paced international environments. I am trusted by executive leadership to plan, build and execute measurable marketing programs aligned to sales objectives and ROI. I am a strategic thinker with deep expertise in full-funnel, digital, content, channel, PR, events and pipeline acceleration programs.…I am a multilingual senior marketing leader with 25+ years’ experience driving revenue growth, market expansion and brand visibility for technology, SaaS, cybersecurity and AI organizations. I have led global go-to-market strategies, demand and pipeline generation, partner/channel programs and integrated marketing execution across EMEA, APAC and the US. I am a hands-on leader who manages cross-functional teams, influences stakeholders and operates in fast-paced international environments. I am trusted by executive leadership to plan, build and execute measurable marketing programs aligned to sales objectives and ROI. I am a strategic thinker with deep expertise in full-funnel, digital, content, channel, PR, events and pipeline acceleration programs.

Sophie Pellissier

Marketing Strategist, Growth Marketer, Product Marketer, +7

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I am a multilingual senior marketing leader with 25+ years’ experience driving revenue growth, market expansion and brand visibility for technology, SaaS, cybersecurity and AI organizations. I have led global go-to-market strategies, demand and pipeline generation, partner/channel programs and integrated marketing execution across EMEA, APAC and the US. I am a hands-on leader who manages cross-functional teams, influences stakeholders and operates in fast-paced international environments. I am trusted by executive leadership to plan, build and execute measurable marketing programs aligned to sales objectives and ROI. I am a strategic thinker with deep expertise in full-funnel, digital, content, channel, PR, events and pipeline acceleration programs.…I am a multilingual senior marketing leader with 25+ years’ experience driving revenue growth, market expansion and brand visibility for technology, SaaS, cybersecurity and AI organizations. I have led global go-to-market strategies, demand and pipeline generation, partner/channel programs and integrated marketing execution across EMEA, APAC and the US. I am a hands-on leader who manages cross-functional teams, influences stakeholders and operates in fast-paced international environments. I am trusted by executive leadership to plan, build and execute measurable marketing programs aligned to sales objectives and ROI. I am a strategic thinker with deep expertise in full-funnel, digital, content, channel, PR, events and pipeline acceleration programs.

Available to hire

I am a multilingual senior marketing leader with 25+ years’ experience driving revenue growth, market expansion and brand visibility for technology, SaaS, cybersecurity and AI organizations. I have led global go-to-market strategies, demand and pipeline generation, partner/channel programs and integrated marketing execution across EMEA, APAC and the US.

I am a hands-on leader who manages cross-functional teams, influences stakeholders and operates in fast-paced international environments. I am trusted by executive leadership to plan, build and execute measurable marketing programs aligned to sales objectives and ROI. I am a strategic thinker with deep expertise in full-funnel, digital, content, channel, PR, events and pipeline acceleration programs.

Skills

Copywriting

CRM

SEO Copywriting

Experience Level

Copywriting

Expert

CRM

Expert

SEO Copywriting

Expert

Language

English

Fluent

Italian

Fluent

French

Fluent

Spanish; Castilian

Fluent

Work Experience

Founder / Senior Tech Marketing Leader at Perkai Ltd

January 1, 2017 - Present

Founded and operationalized an international marketing company supporting scale-ups and global technology companies with regional expansion and marketing growth goals. Built and executed marketing strategies to support international business growth, launched brands, and delivered programs to drive demand and pipeline. Managed international budgets and cross-regional teams, devised partner/VAR/SI/distribution strategies and channel programs, and led major brand launches, website rebrands and digital transformation initiatives. Planned, executed and optimized events and channel co-marketing programs. Accountable for marketing budgets up to $4M, with performance analytics and operational efficiency. Collaborated with US corporate teams to align WW product marketing with cross-regional stakeholders.

Senior Director Marketing, International at Ipswitch (Acquired by Progress)

January 1, 2012 - January 1, 2017

Owned all international marketing strategy supporting $250M revenue targets; led demand generation, channel and campaign execution across 200+ global partners. Managed a $3M marketing budget and a team of 10+ across regions. Responsible for international PR, events, ABM, digital programs and product launch execution.

Marketing Director, EMEA & APAC at IronKey (Acquired by Imation)

January 1, 2010 - January 1, 2012

Owned regional marketing planning and a $1.1M budget; doubled revenue targets to $50M. Executed channel programs, PR, events and multi-market campaign execution. Generated 7,500+ leads supporting a $6M pipeline.

Regional Marketing Manager SEEMEA at Clearswift

January 1, 2009 - January 1, 2010

Delivered regional marketing strategy across Southern/Eastern Europe and Middle East. Led partner programme execution, demand generation and competitive intelligence.

Marketing Director EMEA at Websense (Acquired by Forcepoint)

January 1, 2006 - January 1, 2008

Owned a $4M regional budget; led multicultural field team and directed EMEA digital, PR, events and channel marketing to drive new business ($300M). Instrumental in major product launches and corporate acquisition integration.

EMEA Marketing Manager at RSA Security (Acquired by EMC)

January 1, 2003 - January 1, 2006

Delivered EMEA marketing strategy supporting $200M+ revenue; managed $2M budget and a team of 6; generated 20k+ leads & 2,000 opportunities; launched major product lines and led Microsoft joint marketing initiatives.

Senior Global Marketing Manager at BlueKite

January 1, 2000 - January 1, 2003

Led global marketing programs and campaigns, managing budgets and driving cross-regional marketing initiatives.

Manager EMEA & Asia at Architel Systems

January 1, 1999 - January 1, 2000

Managed regional (EMEA & Asia) marketing activities and channel engagement.

Marketing Manager EMEA at Kenan Systems (Lucent)

January 1, 1998 - January 1, 1999

Marketing management across EMEA, supporting regional growth and partner engagement.

Channel Marketing & Sales Support at Sybase Europe

January 1, 1996 - January 1, 1998

Channel marketing and sales support activities across Europe to enable partner-driven growth.