Sr. Executive: Performance Marketing (Digital Marketing) at Quba Architectural Products Pvt Ltd

Developed, implemented, and managed performance marketing strategies across Google Ads, Meta (Facebook/Instagram), LinkedIn, YouTube, and other digital platforms. Led GA/GA4 data collection and analytics, guiding the migration from UA to GA4. Directed website development and design to align with business goals and user experience. Provided strategic direction on Google Tools (Keyword Planner, Analytics, Ads, Tag Manager) while integrating AI-driven tools for enhanced insights. Led on-page and off-page SEO initiatives, managed PPC across Google, Bing, and social platforms, and oversaw Amazon Advertising and eCommerce growth tactics. Spearheaded content strategy, social media analytics, community management, and cross-functional collaboration to drive engagement and conversions.

Internet Marketing Executive at Virtual Employee Pvt Ltd

Served 25+ global clients across multiple domains with remote delivery. Planned and executed social media marketing, SMO/SMM, website development, and Agile-driven client engagements. Managed daily SEO planning, end-to-end on-page and off-page optimization, ORM activities, and analytics via GA/GA4. Built and maintained content calendars, engaged with followers, and produced performance reports for stakeholder review. Coordinated with cross-functional teams to deliver integrated marketing campaigns and growth initiatives.

Digital Marketing Analyst at Varnaaz Technologies

Created digital marketing strategies aligned with brand goals and objectives. Worked with Zoho/Salesforce CRM to manage leads and campaigns, integrating social media for insights. Executed SEO initiatives, content development, and data-driven optimization. Contributed to website development, analytics data collection with GA/GA4, and graphic design tasks using Canva. Managed email marketing using MailChimp and supported social media presence across major platforms.

SEO Executive at TataBss (Acquired by Quess Corp Limited)

Managed daily SEO planning and execution of search marketing strategies. Enhanced product/website visibility through on-page and off-page SEO activities. Worked with Salesforce CRM to manage leads and opportunities, including admin customization for permission sets. Performed data analysis using GA/GA4 and supported social media activities across Facebook, Twitter, Instagram, LinkedIn, and YouTube.

Digital Marketing Executive at Tech Easy Solutions Pvt Ltd

Managed daily SEO planning for search engine marketing, driving website traffic growth through SEO activities. Performed on-page and off-page optimization, and analyzed GA data to inform strategy. Created and curated engaging content for social media, maintained a content calendar, and monitored follower engagement and customer reviews. Worked on B2B marketing initiatives and developed broad digital marketing capabilities.

Sr. Executive: Performance Marketing (Digital Marketing) at Quba Architectural Products Pvt Ltd

Develop, implement, and manage performance marketing strategies across Google Ads, Meta (Facebook/Instagram), LinkedIn, YouTube, and other digital platforms; drive GA/GA4 migration; oversee website development and UX-aligned design; provide strategic direction on Google Tools and AI-driven insights; lead SEO, PPC, and ecommerce growth; manage Amazon Advertising; plan social media content and engagement; monitor analytics, performance, and ROAS; coordinate with cross-functional teams and agencies; drive ORM and brand consistency across channels.

Internet Marketing Executive at Virtual Employee Pvt Ltd

Managed 25+ global clients across domains in a remote setting; led social media planning (SMO/SMM), website development and design, and on-page/off-page SEO; created content calendars, conducted analytics reporting, and coordinated with CRM tools (Zoho, Salesforce); executed email marketing (Mailchimp) and ORM; collaborated with UK/US/Australia clients using Agile methodologies.

Digital Marketing Analyst at Varnaaz Technologies

Developed digital marketing strategy for in-house brands, integrated Zoho/Salesforce CRM, drove SEO and content development, analyzed GA data, and contributed to website development and design; implemented analytics-driven campaigns and social media initiatives.

SEO Executive at TataBss (Acquired by Quess Corp Limited)

Managed daily SEO planning and execution, including on-page/off-page optimization, GA data analysis, and social media activity; supported Salesforce CRM administration and user permissions; delivered end-to-end SEO marketing efforts across multiple projects.

Digital Marketing Executive at Tech Easy Solutions Pvt Ltd

Handled daily SEO planning, on-page and off-page optimization, GA data collection and analysis; contributed to website development and design; created content for social media, maintained a content calendar, and engaged with audiences; supported B2B marketing activities and CRM usage.

Sr LLM Evaluation & AI Training Specialist at Turing Enterprises Inc.

Remote role evaluating 1000+ AI responses weekly for correctness, reasoning quality, hallucinations, safety, and domain relevance. Designed rubrics for accuracy, clarity, CoT reasoning, factuality, and usefulness; performed prompt A/B testing on complex queries across marketing, finance, general knowledge, and user behavior; audited model behavior for bias, toxicity, and safety compliance; conducted deep verification against verified sources; identified failure patterns to improve prompt consistency; collaborated with dataset engineers to improve training coverage and reduce error rates.