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I’m Greta Mockutė, a social media strategist with 9+ years of experience planning and executing cross-market campaigns for telecoms, brands, and creative teams. I’ve led multi-platform content strategies for Bitė Lietuva and Home3, and I’m passionate about global culture, health, lifestyle, and fashion, which informs my trend-aware and inclusive approach. I turn data into growth by blending humor, culture, and social impact to boost engagement and brand presence. I love collaborating with creative teams and stakeholders to deliver agile content that keeps brands relevant in real time, across Europe.…I’m Greta Mockutė, a social media strategist with 9+ years of experience planning and executing cross-market campaigns for telecoms, brands, and creative teams. I’ve led multi-platform content strategies for Bitė Lietuva and Home3, and I’m passionate about global culture, health, lifestyle, and fashion, which informs my trend-aware and inclusive approach. I turn data into growth by blending humor, culture, and social impact to boost engagement and brand presence. I love collaborating with creative teams and stakeholders to deliver agile content that keeps brands relevant in real time, across Europe.

Greta Mockutė

Social Media Manager, Brand Strategist, Marketing Strategist, +4

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I’m Greta Mockutė, a social media strategist with 9+ years of experience planning and executing cross-market campaigns for telecoms, brands, and creative teams. I’ve led multi-platform content strategies for Bitė Lietuva and Home3, and I’m passionate about global culture, health, lifestyle, and fashion, which informs my trend-aware and inclusive approach. I turn data into growth by blending humor, culture, and social impact to boost engagement and brand presence. I love collaborating with creative teams and stakeholders to deliver agile content that keeps brands relevant in real time, across Europe.…I’m Greta Mockutė, a social media strategist with 9+ years of experience planning and executing cross-market campaigns for telecoms, brands, and creative teams. I’ve led multi-platform content strategies for Bitė Lietuva and Home3, and I’m passionate about global culture, health, lifestyle, and fashion, which informs my trend-aware and inclusive approach. I turn data into growth by blending humor, culture, and social impact to boost engagement and brand presence. I love collaborating with creative teams and stakeholders to deliver agile content that keeps brands relevant in real time, across Europe.

Available to hire

I’m Greta Mockutė, a social media strategist with 9+ years of experience planning and executing cross-market campaigns for telecoms, brands, and creative teams. I’ve led multi-platform content strategies for Bitė Lietuva and Home3, and I’m passionate about global culture, health, lifestyle, and fashion, which informs my trend-aware and inclusive approach.

I turn data into growth by blending humor, culture, and social impact to boost engagement and brand presence. I love collaborating with creative teams and stakeholders to deliver agile content that keeps brands relevant in real time, across Europe.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

Lithuanian

Fluent

English

Fluent

Work Experience

Brand & Social Media Manager at BITĖ Lietuva

January 1, 2021 - Present

Planned and executed multi-platform content calendars (Facebook, Instagram, TikTok, YouTube) aligned with local trends and brand positioning. Spearheaded CSR-driven campaigns blending humor, culture, and social impact, doubling average YouTube view times. Successfully launched 12+ sales-driven digital, BTL, and ATL campaigns in 2024. Collaborated with creative teams, agencies, and stakeholders to deliver agile content aligned with real-time trends.

Marketing Communications Coordinator at Home3 (ex Viasat)

December 1, 2021 - August 27, 2025

Conducted market analysis and collaborated with colleagues in Latvia and Estonia to implement a Baltic-wide social media strategy. Developed and executed social media strategies for Facebook, Instagram, and LinkedIn focusing on sales growth and employer branding. Designed direct communications strategies for a segmented customer base. Gathered customer insights to create direct marketing communication. Initiated sales-driven campaigns and contributed to the creation of visuals and TV commercials.

Marketing Assistant at European Youth Card

December 1, 2017 - August 27, 2025

Created visuals and planned content for Facebook. Managed the European Youth Card’s website using WordPress. Attracted over 30 new partners offering discounts and special deals to card holders.

Brand & Social Media Manager at BITĖ Lietuva

January 1, 2025 - January 1, 2025

Led multi-platform content strategies for telecom leaders such as Bitė Lietuva and Home3; drove cross-channel campaigns focusing on brand growth and audience engagement; delivered 12+ sales-driven digital, BTL, and ATL campaigns in 2024; collaborated with creative teams and stakeholders to deliver agile content aligned with real-time trends.

Marketing Assistant at European Youth Card

December 31, 2021 - December 31, 2021

Created visuals and planned content for Facebook; managed the EYCA website using WordPress; attracted over 30 new partners offering discounts and special deals to cardholders.

Social Media Specialist

December 31, 2017 - December 31, 2017

Social media specialist and brand management role focusing on social media strategy, brand presence, and content calendars.