I'm Martin Arocha, a visual storyteller and freelance illustrator with 15+ years of experience bringing narrative worlds to life across comics, games, and digital media. I specialize in character-driven storytelling, blending cultural aesthetics with futuristic themes, and I have a proven track record of cover art and visuals that meet genre expectations while standing out in competitive markets. I'm proficient in Photoshop, Illustrator, and modern digital workflows for print-ready and digital deliverables. I work remotely with teams, manage cross-platform pipelines, and collaborate with writers and editors to ensure that art supports the narrative and reader experience.

Martin Arocha

I'm Martin Arocha, a visual storyteller and freelance illustrator with 15+ years of experience bringing narrative worlds to life across comics, games, and digital media. I specialize in character-driven storytelling, blending cultural aesthetics with futuristic themes, and I have a proven track record of cover art and visuals that meet genre expectations while standing out in competitive markets. I'm proficient in Photoshop, Illustrator, and modern digital workflows for print-ready and digital deliverables. I work remotely with teams, manage cross-platform pipelines, and collaborate with writers and editors to ensure that art supports the narrative and reader experience.

Available to hire

I’m Martin Arocha, a visual storyteller and freelance illustrator with 15+ years of experience bringing narrative worlds to life across comics, games, and digital media. I specialize in character-driven storytelling, blending cultural aesthetics with futuristic themes, and I have a proven track record of cover art and visuals that meet genre expectations while standing out in competitive markets.

I’m proficient in Photoshop, Illustrator, and modern digital workflows for print-ready and digital deliverables. I work remotely with teams, manage cross-platform pipelines, and collaborate with writers and editors to ensure that art supports the narrative and reader experience.

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Language

English
Fluent

Work Experience

Illustrator at DC Comics
July 1, 2005 - February 1, 2009
Created sequential art for published titles including Hellblazer and Transmetropolitan, translating complex narratives into compelling visual storytelling. Developed character illustrations balancing genre conventions with distinctive visual identity for sci-fi and fantasy narratives. Collaborated with writers and editors to ensure visual elements served story themes and reader experience across multi-issue story arcs.
Illustrator at MURAL
January 1, 2020 - January 1, 2023
Illustrated 200+ visual collaboration boards and templates, demonstrating versatility across educational, corporate, and digital product illustration. Created UI/UX elements and data visualizations optimized for cross-platform digital collaboration tools. Developed visual systems ensuring consistency and scalability across diverse client needs and use cases.
Art Director at Marauder Tech Games
March 1, 2025 - January 1, 2026
Directed visual development for a competitive mobile game, creating character designs and environmental concepts blending realistic and stylized aesthetics. Built art pipelines optimizing premium visuals for iOS and Android; led remote teams using Agile methodologies while remaining hands-on with concept art, character design, and problem-solving.
Creative Manager at Microsoft
March 1, 2015 - October 1, 2019
Led art direction and created marketing illustrations for the FORZA franchise, managing asset workflows and cross-platform distribution. Developed brand guidelines and visual systems for product launches across Microsoft's flagship products. Collaborated with game development teams to align marketing materials with game art pipelines and visual identity.
Creative Manager | Art Lead at Microsoft
March 1, 2015 - October 1, 2019
Led art direction and created marketing illustrations for FORZA franchise, managing asset workflows supporting cross-platform distribution. Developed brand guidelines and visual systems for product launches across Microsoft’s flagship products. Collaborated with game development teams to align marketing materials with game art pipelines and visual identity.

Education

Bachelor's Degree, Fine/Studio Arts at Maria Bicci School of Arts
January 1, 2005 - January 1, 2008
Bachelor's Degree, Fine/Studio Arts at Maria Bicecci School of Arts
January 1, 2005 - January 1, 2008

Qualifications

Certified Platform Design Toolkit Facilitator
January 11, 2030 - January 12, 2026

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Education