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I am a Product Designer with over 5 years of experience creating intuitive experiences across mobile and web platforms. I focus strongly on user-centered design, especially in mobile contexts where small screens meet big ideas. I have experience designing for SaaS platforms and high-traffic e-commerce products, thriving at the intersection of business goals and user needs. Throughout my career, I’ve led redesigns, improved usability, and delivered design systems, always aiming for measurable impact and efficient collaboration.
Experience Level
Language
English
Fluent
Work Experience
Product Designer at Bodayga
October 1, 2024 - PresentLed redesign efforts for B2B and B2C apps across mobile and desktop platforms, resulting in enhanced usability and higher conversion rates. Unified enterprise and consumer UX through workshops and iterative testing. Conducted cross-functional sessions to align goals and help shape the product roadmap.
Product Designer at Digikala (Digikala Service)
April 1, 2025 - August 29, 2025Led data-driven redesigns projected to increase task success by 20–25%. Delivered mobile and desktop designs aimed at a 40% engagement gain. Reduced design revisions by 30% through rigorous quality assurance and pilot testing. Created a shared asset library that cut asset retrieval time by 50%.
Product Designer at SnappFood
October 1, 2024 - August 29, 2025Boosted promotional visibility for delivery, cashback, and ads through strategies aligned with business goals. Improved UX of the vendor list, increasing micro-conversions by approximately 12–15%. Led ideation sessions that reduced search drop-off by approximately 31.7%. Enhanced search flow, raising usage by about 20% and click-through-rate by 11%. Standardized mobile screen sizes across teams and launched the alpha version of the Bonyan design system on a customer-facing product.
Product Designer at Omnicart
July 1, 2023 - August 29, 2025Designed over 10 B2B and B2C features, including scheduling, gifting, and alternative payments. Redesigned the Orders app for tablets, increasing sales by 15% and acquiring three new clients. Improved the scheduled ordering flow with a 25% boost in conversions. Launched white-label solutions for more than 15 clients. Led a full redesign of Omnicart’s Progressive Web App (PWA).
User Interface Designer at TEDxShirazUniversity
December 1, 2020 - August 29, 2025Redesigned the event website, increasing sign-ups by 30%. Created five new templates after conducting competitive analysis, boosting user satisfaction. Delivered wireframes and high-fidelity mockups with over 90% stakeholder approval ahead of schedule.
Product Designer at Bodayga
October 1, 2024 - PresentLed the redesign of B2B and B2C apps for both mobile and desktop, significantly boosting usability and conversion rates. Unified enterprise and consumer UX by facilitating workshops and iterative testing. Ran cross-functional sessions to align team goals and influence the product roadmap.
Product Designer at Digikala (Digikala Service)
April 1, 2025 - August 29, 2025Led data-driven redesign initiatives that projected a 20-25% boost in task success. Delivered mobile and desktop designs expected to increase engagement by 40%. Reduced design revisions by 30% through thorough design QA and pilot testing. Created a shared asset library that cut retrieval time by 50%.
Product Designer at SnappFood
October 1, 2024 - August 29, 2025Improved promo visibility across Delivery, FoodPro, Cashback, and Ads with strategies aligned to business goals. Enhanced vendor list UX increasing micro-conversions by 12-15%. Led ideation sessions reducing search drop-off by approximately 31.7%. Improved search flow boosting usage by about 20% and CTR by ~11%. Standardized mobile screen sizes across teams and launched the alpha version of the Bonyan design system on a customer-facing product.
Product Designer at Omnicart
July 1, 2023 - August 29, 2025Designed over 10 B2B and B2C features including scheduling, gifting, and alternate payments. Redesigned the Orders app for tablets which increased sales by 15% and secured 3 new clients. Improved scheduled ordering flow, boosting conversion by 25%. Launched white-label solutions for more than 15 clients and led the full redesign of Omnicart’s Progressive Web App (PWA).
User Interface Designer at TEDxShirazUniversity
December 1, 2020 - August 29, 2025Redesigned the website improving sign-ups by 30%. Created five new templates based on competitive analysis leading to increased user satisfaction. Delivered wireframes and high-fidelity mockups with over 90% stakeholder approval, completing ahead of schedule.
Education
Urban Engineering at Shiraz University
January 1, 2019 - January 1, 2023Urban Engineering at Shiraz University
January 1, 2019 - January 1, 2023Qualifications
Human-Computer Interaction: The Foundations of UX Design (IDF)
January 11, 2030 - August 29, 2025Mobile User Experience (UX) Design (IDF)
January 11, 2030 - August 29, 2025Design Thinking: The Ultimate Guide (IDF)
January 11, 2030 - August 29, 2025Journey Mapping (IDF)
January 11, 2030 - August 29, 2025Human-Computer Interaction: The Foundations of UX Design (IDF)
January 11, 2030 - August 29, 2025Mobile User Experience (UX) Design (IDF)
January 11, 2030 - August 29, 2025Design Thinking: The Ultimate Guide (IDF)
January 11, 2030 - August 29, 2025Journey Mapping (IDF)
January 11, 2030 - August 29, 2025Industry Experience
Software & Internet, Retail, Transportation & Logistics, Professional Services
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