Creative Director at GEISMAR - Rail Industry Technologies & Services

• Lead and support the creative team throughout the design process development, ensuring alignment with goals and market trends • Team player, work closely with the Marketing team, provid a creative leadership and guidance fostering their development and their creativity • Achieve a unique branding and visual identity, design logos, typography, color palettes, and support visual assets that resonate with target audiences and enhance brand recognition face competitors • Produce and develop a strong brand guideline detailed and thorough to maintain consistency across all digital and print platforms • In-depth Research on competitor market to analyse and inform branding decisions • Develop a strong UI/UX design with Project Owner Support, knowing the latest Google MUM algorithm requested to optimise the ranking • Drawing sketches, roughs to visualize ideas and explore how best to represent an idea or a concept visually keeping on brief • Oversee the advertsing compaigns process on visuals and videos for social medias, press and events • Guide the internal, sales and marketing teams to ensure cohesive brand representation, ensuring that brand guidelines are scalable and optimized for various platforms, including digital and print • Analyse the design trend, staying up to date to bring fresh and innovative approaches to projects • Monitoring projects from conception to completion within deadlines and cooperate with the creative team

Creative Director - Restaurant Design | Award Winning Restaurants in Hong Kong at Le Comptoir Limite

• Guide and boost the Interior Design team pushing boundaries of their creativity process development • Work closely with clients to understand their vision, presenting design concepts, and incorporating feedback effectively • Creat material library, in collaboration with Interior Design team and furnishing suppliers • Drawing sketches, roughs to visualize ideas and exploring how best to represent an idea or a concept visually while keeping on brief • Oversee the design process, integrating feedback to refine and perfect Interior Design solutions • Monitoring projects from conception to completion within deadlines with the construction team

Art Director at ART DE VIVRE Group

Head of Design - Interior Design Department : • Supervise the creative team throughout the Interior Design process development • Present to clients unique design concepts with a full understanding and incorporing of their vision • Drawing sketches, roughs to visualize ideas and explore how best to represent an idea or a concept visually keeping on brief • Oversee the design process, integrating feedback to refine and perfect Interior Design solutions • Control projects from conception to completion within deadlines | Art Director : • Lead and develope a brand new visual identity for Art de Vivre Group • Collaborate and working closely with the Marketing team and the brands inside the Group • Create a visual identity, designing logos, typography, color palettes, and supporting visual assets that resonate with the group and enhance brand • Produce a strong brand guideline detailed and thorough to maintain consistency across all digital and print platforms • In-depth Research on competitor market to analyse and inform branding decisions