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Hi, I’m Muhammed Muis, a results-driven Social Media Manager and Content Strategist based in Lagos, focused on building and scaling brand presence on TikTok, Instagram, and YouTube through short-form video and data-informed strategies. I’ve helped e-commerce, sports media, and entertainment brands transform early-stage profiles into high-performing brand channels with compelling storytelling and a keen eye for audience insights. I design data-driven content calendars, produce viral-ready clips, and conduct weekly analytics reviews to surface growth opportunities, refine schedules, and improve content-market fit. I’m open to remote engagements worldwide.…Hi, I’m Muhammed Muis, a results-driven Social Media Manager and Content Strategist based in Lagos, focused on building and scaling brand presence on TikTok, Instagram, and YouTube through short-form video and data-informed strategies. I’ve helped e-commerce, sports media, and entertainment brands transform early-stage profiles into high-performing brand channels with compelling storytelling and a keen eye for audience insights. I design data-driven content calendars, produce viral-ready clips, and conduct weekly analytics reviews to surface growth opportunities, refine schedules, and improve content-market fit. I’m open to remote engagements worldwide.

Muhammed Muis

Social Media Manager, Content Creator, Video Editor, +4

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Hi, I’m Muhammed Muis, a results-driven Social Media Manager and Content Strategist based in Lagos, focused on building and scaling brand presence on TikTok, Instagram, and YouTube through short-form video and data-informed strategies. I’ve helped e-commerce, sports media, and entertainment brands transform early-stage profiles into high-performing brand channels with compelling storytelling and a keen eye for audience insights. I design data-driven content calendars, produce viral-ready clips, and conduct weekly analytics reviews to surface growth opportunities, refine schedules, and improve content-market fit. I’m open to remote engagements worldwide.…Hi, I’m Muhammed Muis, a results-driven Social Media Manager and Content Strategist based in Lagos, focused on building and scaling brand presence on TikTok, Instagram, and YouTube through short-form video and data-informed strategies. I’ve helped e-commerce, sports media, and entertainment brands transform early-stage profiles into high-performing brand channels with compelling storytelling and a keen eye for audience insights. I design data-driven content calendars, produce viral-ready clips, and conduct weekly analytics reviews to surface growth opportunities, refine schedules, and improve content-market fit. I’m open to remote engagements worldwide.

Available to hire

Hi, I’m Muhammed Muis, a results-driven Social Media Manager and Content Strategist based in Lagos, focused on building and scaling brand presence on TikTok, Instagram, and YouTube through short-form video and data-informed strategies. I’ve helped e-commerce, sports media, and entertainment brands transform early-stage profiles into high-performing brand channels with compelling storytelling and a keen eye for audience insights.

I design data-driven content calendars, produce viral-ready clips, and conduct weekly analytics reviews to surface growth opportunities, refine schedules, and improve content-market fit. I’m open to remote engagements worldwide.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Yoruba

Fluent

Work Experience

Founder & Social Media Strategist at Social By Moyes Media

January 1, 2025 - Present

Founder and lead strategist for a growth-oriented social media management firm. Demonstrated ability to manage brand social media accounts, achieve tangible results, and drive growth through data-driven techniques. Key achievements include generating 10,000+ organic TikTok views with 94% traffic from the For You Page, increasing Instagram reach by over 2,400% in 90 days, improving engagement, and implementing a reels-driven content strategy that contributed a substantial portion of total performance. Responsible for content planning, visual design, analytics, and audience engagement.

Founder & Social Media Strategist at Social by Moyes

January 1, 2025 - Present

Founder of a growth-oriented social media management firm; manages brand social media accounts and delivers tangible results, including +1,566% Instagram reach growth in 90 days and 10,000+ organic TikTok views with a 94% For You Page discovery rate. Implemented Reels-driven content strategy contributing to a significant share of total performance.

Freelance Social Media Manager & Content Strategist at Moyes Media

January 1, 2025 - Present

End-to-end social media management, content production, and growth optimisation for brands in e-commerce, sports media, and entertainment. Design and execute data-driven content calendars tailored to each platform’s algorithm, audience behaviour, and trending formats. Produce and edit high-performing short-form video content optimised for discoverability and viral distribution. Conduct weekly analytics reviews to surface growth opportunities, refine schedules, and improve content-market fit. Advise clients on brand positioning, hashtag strategy, and audience targeting to maximise organic reach. Manage concurrent accounts across diverse niches, maintaining distinct brand voices for each.