I am a skilled Social Media Executive with extensive experience designing and executing targeted awareness and lead generation campaigns tailored for diverse audiences including real estate, education, and services sectors. I excel in managing official social media pages with daily updates and audience engagement, using tools like Meta Business Suite to monitor and improve campaign performance through data-driven strategies. I have effectively collaborated with sales teams to deliver qualified leads, developed content calendars based on audience insights, and maintained consistent brand voice across digital platforms. My hands-on experience also spans managing local brand visibility, running interactive social content, and optimizing paid campaigns for better reach, engagement, and conversions.

Mubaashir Ikhlaq

PRO

I am a skilled Social Media Executive with extensive experience designing and executing targeted awareness and lead generation campaigns tailored for diverse audiences including real estate, education, and services sectors. I excel in managing official social media pages with daily updates and audience engagement, using tools like Meta Business Suite to monitor and improve campaign performance through data-driven strategies. I have effectively collaborated with sales teams to deliver qualified leads, developed content calendars based on audience insights, and maintained consistent brand voice across digital platforms. My hands-on experience also spans managing local brand visibility, running interactive social content, and optimizing paid campaigns for better reach, engagement, and conversions.

Available to hire

I am a skilled Social Media Executive with extensive experience designing and executing targeted awareness and lead generation campaigns tailored for diverse audiences including real estate, education, and services sectors. I excel in managing official social media pages with daily updates and audience engagement, using tools like Meta Business Suite to monitor and improve campaign performance through data-driven strategies.

I have effectively collaborated with sales teams to deliver qualified leads, developed content calendars based on audience insights, and maintained consistent brand voice across digital platforms. My hands-on experience also spans managing local brand visibility, running interactive social content, and optimizing paid campaigns for better reach, engagement, and conversions.

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Language

English
Fluent
Pashto, Pushto
Fluent
Urdu
Fluent

Work Experience

Social Media Executive at GHN International Mining Private Limited
October 1, 2024 - August 5, 2025
Handled official social media pages promoting corporate image and business credibility. Created professional content, company updates, and visual posts to build brand awareness across WhatsApp, Facebook, and Instagram. Managed engagement through inbox, comments, and live support, ensuring timely communication with clients and partners. Used analytics tools to monitor page reach, audience insights, and post performance for continual improvement. Increased online visibility through regular posting and consistent branding.
Self Employed - Sales & Marketing at Dubai
February 1, 2024 - August 5, 2025
Sourced trending consumer products directly from local stores and wholesalers in Dubai. Created product listings and promotional posts for Facebook, Instagram, and WhatsApp. Ran awareness and sales-driven ad campaigns targeting local buyers in Dubai and nearby areas. Managed end-to-end sales process—from inquiry handling and negotiation to final delivery. Used WhatsApp marketing, story updates, and DMs to convert interested users into paying customers. Generated consistent daily sales and handled inventory and customer feedback personally. Gained hands-on experience in B2C selling, social commerce, and local digital marketing.
Social Media Marketing at Adverketing | Al-khaleej Builders Developer
June 1, 2023 - August 5, 2025
Managed and executed social media campaigns for both a digital marketing agency (Adverketing) and a real estate company (Al Khaleej Builders). Created and ran targeted Facebook and Instagram ad campaigns focused on brand awareness, lead generation, and engagement. Generated daily leads for real estate projects and delivered them to the sales team for follow-up and tracking. Handled content calendars and daily posting across social media platforms, maintaining consistent branding. Monitored campaign performance using Meta Business Suite and adjusted ad strategies for better ROI. Improved page engagement and follower growth through reels, stories, and client-centric content. Collaborated with designers and sales staff to align campaigns with business goals.
Social Media Executive at GHN International Mining Private Limited
October 1, 2024 - August 5, 2025
Handled official social media pages promoting corporate image and business credibility. Created professional content, company updates, and visual posts to build brand awareness across WhatsApp, Facebook, and Instagram. Managed engagement through inbox, comments, and live support ensuring timely communication with clients and partners. Used analytics tools to monitor page reach, audience insights, and post-performance to continually improve strategy. Increased online visibility through regular posting and consistent branding.
Self Employed - Sales & Marketing at Dubai
February 1, 2024 - August 5, 2025
Sourced trending consumer products directly from local stores and wholesalers in Dubai. Created product listings and promotional posts for Facebook, Instagram, and WhatsApp. Ran awareness and sales-driven ad campaigns targeting local buyers in Dubai and nearby areas. Managed end-to-end sales process from inquiry handling and negotiation to final delivery. Used WhatsApp marketing, story updates, and direct messages to convert interested users into paying customers. Generated consistent daily sales and personally handled inventory and customer feedback. Gained hands-on experience in B2C selling, social commerce, and local digital marketing.
Social Media Marketing at AdverKeting | Al-Khaleej Builders Developer
June 1, 2023 - August 5, 2025
Managed and executed social media campaigns for both a digital marketing agency (AdverKeting) and a real estate company (Al Khaleej Builders). Created and ran targeted Facebook and Instagram ad campaigns focused on brand awareness, lead generation, and engagement. Generated daily leads for real estate projects and delivered them to sales teams for follow-up and tracking. Managed content calendars and daily posting across social media platforms while maintaining consistent branding. Monitored campaign performance using Meta Business Suite and adjusted ad strategies for better ROI. Improved page engagement and follower growth through reels, stories, and client-centric content. Collaborated with designers and sales staff to align campaigns with business goals.
Social Media Executive at GHN International Mining Private Limited
October 1, 2024 - August 5, 2025
Handled official social media pages promoting corporate image and business credibility. Created professional content, company updates, and visual posts to build brand awareness across WhatsApp, Facebook, and Instagram. Managed engagement through inbox, comments, and live support ensuring timely communication with clients and partners. Used analytics tools to monitor page reach, audience insights, and post-performance for continual improvement. Increased online visibility through regular posting and consistent branding.
Self Employed - Sales and Marketing at Dubai
February 1, 2024 - August 5, 2025
Sourced trending consumer products directly from local stores and wholesalers in Dubai. Created product listings and promotional posts for Facebook, Instagram, and WhatsApp. Ran awareness and sales-driven ad campaigns targeting local buyers in Dubai and nearby areas. Managed end-to-end sales process from inquiry handling and negotiation to final delivery. Used WhatsApp marketing, story updates, and DMs to convert interested users into paying customers. Generated consistent daily sales and handled inventory and customer feedback personally. Gained hands-on experience in B2C selling, social commerce, and local digital marketing.
Social Media Marketing at Adverketing | Al-Khaleej Builders Developer
June 1, 2023 - August 5, 2025
Managed and executed social media campaigns for both a digital marketing agency (Adverketing) and a real estate company (Al Khaleej Builders). Created and ran targeted Facebook and Instagram ad campaigns focused on brand awareness, lead generation, and engagement. Generated daily leads for real estate projects and delivered them to the sales team for follow-up and tracking. Handled content calendars and daily posting across social media platforms, maintaining consistent branding. Monitored campaign performance using Meta Business Suite and adjusted ad strategies for better ROI. Improved page engagement and follower growth through reels, stories, and client-centric content. Collaborated with designers and sales staff to align campaigns with business goals.
Social Media Executive at GHN International Mining private Limited
October 1, 2024 - August 5, 2025
Handled official social media pages for GHN International to promote corporate image and business credibility. Created professional content, company updates, and visual posts to build brand awareness across WhatsApp, Facebook, and Instagram. Managed engagement through inbox, comments, and live support ensuring timely communication with clients and partners. Used analytics tools to monitor page reach, audience insights, and post-performance for continuous improvement. Increased online visibility through regular posting and consistent branding.
Self Employed - Social Media & Sales at Dubai
February 28, 2024 - August 5, 2025
Sourced trending consumer products directly from local stores and wholesalers in Dubai. Created product listings and promotional posts for Facebook, Instagram, and WhatsApp. Ran awareness and sales-driven ad campaigns targeting local buyers in Dubai and nearby areas. Managed end-to-end sales process from inquiry handling and negotiation to final delivery. Used WhatsApp marketing, story updates, and DMs to convert interested users into paying customers. Generated consistent daily sales and handled inventory and customer feedback personally. Gained hands-on experience in B2C selling, social commerce, and local digital marketing.
Social Media Marketing at Adverketing | Al-khaleej Builders Developer
June 30, 2023 - August 5, 2025
Managed and executed social media campaigns for both a digital marketing agency (Adverketing) and a real estate company (Al Khaleej Builders). Created and ran targeted Facebook and Instagram ad campaigns focused on brand awareness, lead generation, and engagement. Generated daily leads for real estate projects and delivered them to the sales team for follow-up and tracking. Handled content calendars and daily posting across social media platforms, maintaining consistent branding. Monitored campaign performance using Meta Business Suite and adjusted ad strategies for better ROI. Improved page engagement and follower growth through reels, stories, and client-centric content. Collaborated with designers and sales staff to align campaigns with business goals.
Social Media Executive at GHN International Mining private Limited
October 31, 2024 - August 5, 2025
Handled official social media pages promoting corporate image and business credibility. Created professional content, company updates, and visual posts to build brand awareness across WhatsApp, Facebook, and Instagram. Managed engagement through inbox, comments, and live support ensuring timely communication with clients and partners. Used analytics tools to monitor page reach, audience insights, and post-performance for continual improvement. Increased online visibility through regular posting and consistent branding.
Self-Employed (Social Media & Sales) at Dubai (Freelance)
February 29, 2024 - August 5, 2025
Sourced trending consumer products directly from local stores and wholesalers in Dubai. Created product listings and promotional posts for Facebook, Instagram, and WhatsApp. Ran awareness and sales-driven ad campaigns targeting local buyers in Dubai and nearby areas. Managed end-to-end sales process including inquiry handling, negotiation, and final delivery. Used WhatsApp marketing, story updates, and DMs to convert interested users into paying customers. Generated consistent daily sales and managed inventory and customer feedback personally. Gained hands-on experience in B2C selling, social commerce, and local digital marketing.
Social Media Marketing at Adverketing | Al-khaleej Builders Developer
June 30, 2023 - August 5, 2025
Managed and executed social media campaigns for both a digital marketing agency (Adverketing) and a real estate company (Al Khaleej Builders). Created and ran targeted Facebook and Instagram ad campaigns focused on brand awareness, lead generation, and engagement. Generated daily leads for real estate projects and delivered them to sales team for follow-up and tracking. Handled content calendars and daily posting across social media platforms, maintaining consistent branding. Monitored campaign performance using Meta Business Suite and adjusted ad strategies for better ROI. Improved page engagement and follower growth through reels, stories, and client-centric content. Collaborated with designers and sales staff to align campaigns with business goals.

Education

Bachelor’s at Hazara University Mansehra
January 1, 2016 - January 1, 2020
Intermediate at The Atcoms Oghi Mansehra / BISE Abbottabad
January 1, 2013 - January 1, 2015
Bachelor's at Hazara University Mansehra
January 1, 2016 - January 1, 2020
Intermediate at The Atcoms Oghi Mansehra / BISE Abbottabad Pre Engineering
January 1, 2013 - January 1, 2015
Bachelor's in Software Engineering at Hazara University Mansehra
January 1, 2016 - January 1, 2020
Intermediate at The Atcoms Oghi Mansehra / BISE Abbottabad
January 1, 2013 - January 1, 2015
Bachelor's at Hazara University Mansehra
January 1, 2016 - January 1, 2020
Intermediate at The Atcoms Oghi Mansehra / BISE Abbottabad
January 1, 2013 - January 1, 2015
Bachelor’s at Hazara University Mansehra
January 1, 2016 - January 1, 2020
Intermediate at The Atcoms Oghi Mansehra / BISE Abbottabad Pre Engineering
January 1, 2013 - January 1, 2015

Qualifications

Add your qualifications or awards here.

Industry Experience

Real Estate & Construction, Education, Retail, Travel & Hospitality, Consumer Goods, Wholesale & Distribution, Media & Entertainment, Professional Services