Hi, I’m Muhammad Faisal Khan, a results-driven project management professional with extensive experience in SaaS product development, digital marketing, and cross-functional leadership. I drive GTM strategies, optimize campaigns (including delivering 34% CTR on video ads), and help startups secure strategic investments. I’m transitioning from growth marketing and customer service into a dedicated PM role, bringing Agile/Scrum practices, stakeholder collaboration, and data-driven decision-making to every project. I enjoy coordinating design and development teams to deliver measurable ROI and customer-centric solutions, with a strong passion for graphic design. I excel at turning ideas into actionable plans, aligning marketing, product, and engineering efforts, and delivering ROI across multi-disciplinary teams. I’m motivated by building products that solve real problems and by growing into senior Product Management leadership while continuously refining my skills in GTM, UX, and data-driven optimization.

Muhammad Faisal Khan

Hi, I’m Muhammad Faisal Khan, a results-driven project management professional with extensive experience in SaaS product development, digital marketing, and cross-functional leadership. I drive GTM strategies, optimize campaigns (including delivering 34% CTR on video ads), and help startups secure strategic investments. I’m transitioning from growth marketing and customer service into a dedicated PM role, bringing Agile/Scrum practices, stakeholder collaboration, and data-driven decision-making to every project. I enjoy coordinating design and development teams to deliver measurable ROI and customer-centric solutions, with a strong passion for graphic design. I excel at turning ideas into actionable plans, aligning marketing, product, and engineering efforts, and delivering ROI across multi-disciplinary teams. I’m motivated by building products that solve real problems and by growing into senior Product Management leadership while continuously refining my skills in GTM, UX, and data-driven optimization.

Available to hire

Hi, I’m Muhammad Faisal Khan, a results-driven project management professional with extensive experience in SaaS product development, digital marketing, and cross-functional leadership. I drive GTM strategies, optimize campaigns (including delivering 34% CTR on video ads), and help startups secure strategic investments. I’m transitioning from growth marketing and customer service into a dedicated PM role, bringing Agile/Scrum practices, stakeholder collaboration, and data-driven decision-making to every project. I enjoy coordinating design and development teams to deliver measurable ROI and customer-centric solutions, with a strong passion for graphic design.

I excel at turning ideas into actionable plans, aligning marketing, product, and engineering efforts, and delivering ROI across multi-disciplinary teams. I’m motivated by building products that solve real problems and by growing into senior Product Management leadership while continuously refining my skills in GTM, UX, and data-driven optimization.

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Language

English
Fluent
Urdu
Fluent

Work Experience

Product Marketing Manager at Knockio - D2D Sales CRM (SaaS Startup)
January 1, 2025 - Present
Led a team of 5 (including SEO Head and Creative team) and steered product marketing and GTM strategies for a D2D Sales CRM. Generated $3,000–$3,500 MRR and secured 66% equity investment at a $100K valuation. Managed Meta ad campaigns, boosted inbound leads by 40%, and optimized CAC/LTV through data-driven initiatives. Coordinated cross-functional teams to meet timelines and KPIs, improving ROI and client satisfaction.
Marketing Project Manager at Knockio - D2D Sales CRM (SaaS Startup)
May 1, 2025 - October 13, 2025
Led product marketing and GTM execution for D2D CRM, collaborating with product, design, and sales teams to deliver on-time, within-budget results and optimize ROI.
LinkedIn Outreach/Marketing Specialist - B2B SaaS MVP at Akvateq
May 1, 2025 - October 13, 2025
Directed LinkedIn outreach and marketing for SaaS services (Full-Scale Product Development, Staff Augmentation, MVP Development), driving lead generation and client retention; developed GTM strategies integrating email, SEO, and paid media; collaborated with cross-functional teams to align with acceptance criteria.
Business Project Manager at Shotgun Ads
April 1, 2024 - Present
Executed digital strategies, managed budgets and creative collaboration for multi-platform ads; improved campaign performance and client satisfaction; adapted to platform changes and maintained efficient ROI through continuous metric monitoring across Meta, Google, LinkedIn, TikTok, and Twitter with 34% CTR and optimized ROAS via A/B testing and audience segmentation.
Digital Marketing Manager at Shotgun Ads
January 1, 2024 - Present
Directed comprehensive digital marketing efforts, managing paid social campaigns across multiple platforms and optimizing campaigns for ROI.
Project Manager - Marketing and Strategic Consultancy at Covenant Coffee Co.
October 1, 2023 - Present
Managed paid social campaigns, integrated SEO and email campaigns, delivered client reports, and designed/execu ted marketing strategies to enhance brand visibility and growth.
Digital Marketing Specialist at Covenant Coffee Co.
June 1, 2025 - October 13, 2025
Led digital marketing initiatives, supported multi-channel campaigns through paid social, SEO, and email, and produced client reports to drive strategic improvements.
Project Coordinator - Sales and Marketing at Covenant Coffee Co.
October 1, 2023 - October 13, 2025
Coordinated sales and marketing activities, scheduled multi-platform content, and supported marketing strategy execution.
Issue Resolution Executive - SWAT - Customer Complaints at Daraz (Alibaba Group)
August 1, 2022 - October 13, 2025
Achieved high KPI scores in SWAT for customer retention and issue resolution; reduced losses through fraud investigations and improved client satisfaction. Assisted in planning and executing major campaigns, contributing to efficiency gains and maintaining low out-of-stock rates; developed SOPs for instant messaging across markets.
Issue Resolution Executive - Buyer Claims (Returns and Refunds) at Daraz (Alibaba Group)
February 1, 2023 - October 13, 2025
Handled buyer claims with a data-driven approach, maintained 95%+ customer satisfaction, and supported 11.11 mega campaign planning and execution; contributed to a 20% MOM campaign efficiency increase.
Product Marketing Manager at Knockio - D2D Sales CRM (SaaS Startup)
January 1, 2025 - Present
Led product marketing and GTM strategies for D2D Sales CRM, generating $3,000–$3,500 MRR and securing 66% equity investment at a $100K valuation from a roofing business in the USA. Managed Meta ad campaigns, boosting inbound leads by 40% and optimizing CAC and LTV through data-driven strategies. Coordinated cross-functional teams to ensure project timelines and KPIs were met, enhancing ROI and client satisfaction.
Marketing Project Manager at Knockio - D2D Sales CRM (SaaS Startup)
May 1, 2025 - October 13, 2025
Led product marketing and GTM initiatives; aligned marketing and product teams; drove early-stage GTM activities and investor discussions; ensured projects met timelines and budgets while delivering measurable ROI.
LinkedIn Outreach/Marketing Specialist at Akvateq
May 1, 2025 - October 13, 2025
Directed LinkedIn outreach and marketing for B2B SaaS MVP (Full-Scale Product Development, Staff Augmentation, MVP Development). Developed GTM strategies integrating email, SEO, and paid media; collaborated with Frontend, Backend, UI/UX, Product Lead, CTO, Product Owner, SEO Manager, and marketing teams to deliver projects on time and within budget. Supervised design team (graphics, video) and produced scripts/creative copy for AI-generated videos, while facilitating stakeholder meetings and driving a 20% efficiency improvement through structured processes.
Business Project Manager at Shotgun Ads
April 1, 2024 - Present
Executed digital strategies with budgets and cross-functional collaboration for multi-platform ads, improving campaign performance and client satisfaction. Adapted to platform changes, maintained ROI through ongoing metric monitoring, and guided campaigns across multiple channels.
Digital Marketing Manager at Shotgun Ads
January 1, 2024 - Present
Managed paid social campaigns across Meta, Google, LinkedIn, TikTok, and Twitter; achieved 34% CTR and optimized ROAS via A/B testing and audience segmentation.
Project Manager - Marketing and Strategic Consultancy at Covenant Coffee Co.
October 1, 2023 - Present
Managed paid social campaigns across Meta, Google, LinkedIn, TikTok, and Twitter; achieved 34% CTR and ROAS optimization; integrated SEO and email campaigns; delivered client reports and designed strategies to boost brand visibility; coordinated multi-platform content scheduling.
Digital Marketing Specialist at Covenant Coffee Co.
June 1, 2025 - October 13, 2025
Managed paid social campaigns; achieved 34% CTR; supported multi-channel marketing; delivered client reports and drove brand growth; integrated SEO and email campaigns.
Project Coordinator - Sales and Marketing at Covenant Coffee Co.
October 1, 2023 - October 13, 2025
Designed and executed marketing strategies; integrated SEO and email campaigns; scheduled multi-platform content; enhanced brand visibility and campaign coordination.
Issue Resolution Executive - Buyer Claims (Returns and Refunds) at Daraz (Alibaba Group)
February 1, 2023 - October 13, 2025
Achieved the highest KPI scores in the SWAT team for customer retention and issue resolution; reduced business losses by 15% via fraud investigations and increased client satisfaction by 25%. Supported Daraz 11.11 mega campaign planning and execution; contributed to 20% MOM campaign efficiency and maintained out-of-stock rates below 6%.
Issue Resolution Executive - SWAT - Customer Complaints at Daraz (Alibaba Group)
August 1, 2022 - October 13, 2025
Handled critical issues (empty packages, missing items, delivery conflicts) using data-driven approaches; maintained 95%+ customer satisfaction; developed SOPs for instant messaging across Daraz markets.

Education

Diploma in Big Data Analytics Techniques at Institute of Business Administration
January 11, 2030 - May 1, 2021
Master of Commerce (Business, Management, Marketing) at Federal University
January 11, 2030 - December 1, 2018
Bachelor of Commerce (Business, Management, Economics) at University of Karachi
January 11, 2030 - December 1, 2014
Diploma in Big Data Analytics Techniques at Institute of Business Administration
January 11, 2030 - May 1, 2021
Master of Commerce (Business, Management, Marketing) at Federal University
January 11, 2030 - December 1, 2018
Bachelor of Commerce (Business, Management, Economics) at University of Karachi
January 11, 2030 - December 1, 2014

Qualifications

Masters of Commerce
July 4, 2016 - December 31, 2018
Certified Digital Marketeer
March 1, 2024 - September 7, 2024
Fundamentals of Agile Project Management
January 11, 2030 - October 13, 2025
Google Soft Skills Program
January 11, 2030 - October 13, 2025
Project Management Foundations
January 11, 2030 - October 13, 2025
Professional Diploma in Digital Marketing
January 11, 2030 - October 13, 2025
LinkedIn Sales Navigator (Essentials)
January 11, 2030 - October 13, 2025
Generative AI for Digital Marketers
January 11, 2030 - October 13, 2025
Diploma in Big Data Analytics Techniques
January 11, 2030 - May 1, 2021
Fundamentals of Agile Project Management
January 11, 2030 - October 13, 2025
Google Soft Skills Program
January 11, 2030 - October 13, 2025
Professional Diploma in Digital Marketing
January 11, 2030 - October 13, 2025
Master of Commerce (Business, Management, Marketing)
January 11, 2030 - December 1, 2018
Bachelor of Commerce (Business, Management, Economics)
January 11, 2030 - December 1, 2014
LinkedIn Learning courses: Project Management Foundations
January 11, 2030 - October 13, 2025

Industry Experience

Financial Services, Consumer Goods, Education, Media & Entertainment, Healthcare, Manufacturing, Government, Professional Services, Real Estate & Construction, Retail, Software & Internet, Telecommunications, Transportation & Logistics, Wholesale & Distribution