Grew and managed a Web3-focused social media page, achieving 500%+ audience growth through organic strategies and increasing engagement by 60%+ through strategic posting and conversational content. Built a distinct brand voice enhancing audience retention. Also grew an e-commerce brand on TikTok to 2M+ views, 50k+ engagements, and 14.2k followers in under 9 months; led content strategy and community engagement.

Brand Strategist at Independent / Personal Brand

January 1, 2025 - Present

Strategic Social Media & Community Manager focusing on Web3 and tech-focused spaces. Created conversion-focused messaging to increase visibility, engagement, and audience retention.

Web3 Social Media Manager & Community Builder at Independent / Personal Brand

January 1, 2025 - Present

Grew and managed a Web3-focused page, achieving 500%+ audience growth and 60%+ engagement through organic strategies; developed a distinctive brand voice, improving audience retention. Built and grew an e-commerce brand on TikTok, generating 2M+ views, 50k+ engagements, and 14.2k followers in under 9 months.