Available to hire
I am Muriel Simon, a Global Marketing & Communications Director with 20+ years of international experience across pharmaceutical laboratories, medical aesthetics, dermocosmetics, perfumes, and technology. I specialize in turning strategic visions into hands-on execution, building departments from scratch, and delivering global brand visibility with measurable impact.\n\nI excel at leading cross-functional teams, orchestrating large-scale events, forging meaningful partnerships with KOLs and distributors, and crafting compelling storytelling that resonates across diverse markets.
Language
French
Fluent
English
Advanced
Spanish; Castilian
Advanced
Work Experience
Communication Director at INNOAESTHETICS GROUP (Aesthetic Laboratory)
October 1, 2024 - PresentAppointed to create and lead the Communications Department after establishing the Marketing Department. Designed and implemented the corporate and product content strategy, overseeing presentations, product launches, training, catalogs, videos, and press kits to ensure brand consistency. Raised corporate profile and brand awareness with extensive media coverage and led communications for international events, distributor meetings, and press gatherings. Hosted influencer visits and crafted storytelling content for major markets, speaking before 300+ attendees on brand visibility and innovation. Managed a team of 2 plus 1 agency, collaborating with medical, marketing, and sales teams.
Marketing Director at INNOAESTHETICS GROUP (Aesthetic Laboratory)
January 1, 2018 - January 1, 2024Created and led the Marketing Department, defining brand identity and global marketing strategies, coordinating product development with cross-functional teams, and directing the company’s global presence at international congresses, symposiums, and large-scale events. Led planning and content for major brand conventions and experiential events connecting professionals, distributors, and KOLs. Initiated initiatives to strengthen product credibility, including a global before- and-after photo program, and implemented a Content Management System with 500+ marketing assets for global distributors. Built and led a team of 6.
International MarCom Director – Focus on Communication at MESOESTETIC PHARMA GROUP (Aesthetic Laboratory)
April 1, 2008 - February 1, 2017Led global communication strategy supporting distributors in nearly 80 countries across EMEA, the Americas, and APAC. Designed integrated communication plans, PR campaigns, media partnerships, and sponsorships with key industry associations. Directed international participation in professional congresses and corporate events, ensuring cohesive brand experiences. Redesigned the corporate website and launched early SEO and social media strategies. Managed an annual communication budget of €250K.
Account & Executive Manager at Various (France, Spain, United States)
January 1, 1991 - December 31, 2007Managed prestigious clients including LVMH Group, Hermès, Kenzo Parfums, La Prairie, Business Objects, McAfee, and PeopleSoft across cosmetics, perfumes, fashion, luxury, and technology industries.
Education
Postgraduate Degree in Digital Marketing at EADA Business School
January 1, 2015 - January 1, 2016Postgraduate Degree in Marketing at University of California, Berkeley
January 1, 1999 - January 1, 2000MA in Communication & Marketing Strategy at EFAP – Paris
January 1, 1988 - January 1, 1991Postgraduate Degree in Digital Marketing at EADA Business School
January 1, 2015 - January 1, 2016Postgraduate Degree in Marketing at University of California, Berkeley
January 1, 1999 - January 1, 2000MA in Communication & Marketing Strategy at EFAP – Paris
January 1, 1988 - January 1, 1991Qualifications
ThePowerMBA – Business & Marketing / AI
January 11, 2030 - December 8, 2025Iceberg Training – Negotiation & Sales
January 1, 2024 - December 8, 2025Dale Carnegie – High-Impact Presentations
January 1, 2023 - December 8, 2025ThePowerMBA – Business & Marketing / Artificial Intelligence
January 11, 2030 - December 8, 2025Iceberg Training – Negotiation & Sales
January 1, 2024 - January 1, 2024Dale Carnegie – High-Impact Presentations
January 1, 2023 - January 1, 2023Iceberg Training – Negotiation & Sales
January 1, 2024 - January 1, 2024Dale Carnegie – High-Impact Presentations
January 1, 2023 - January 1, 2023ThePowerMBA – Business & Marketing / AI
January 11, 2030 - December 8, 2025Industry Experience
Healthcare, Life Sciences, Consumer Goods, Professional Services, Media & Entertainment, Software & Internet
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