Available to hire
I’m Hélène Marchal, an independent branding and packaging designer with 20+ years of experience creating visual identities and premium packaging for luxury brands. I’m passionate about typography, design and illustration, and I pay great attention to detail in every project, from concept to final artwork.
I collaborate with luxury and premium brands and agencies from London and across Europe, delivering bespoke creative solutions that balance aesthetics, usability and sustainable practices.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Language
English
Fluent
French
Fluent
Work Experience
Junior Designer at V.I.T.R.I.O.L., Paris
January 1, 1999 - September 8, 2025Designed visual identity and packaging components; collaborated with senior designers for high-end brands. Clients included Chanel, Issey Miyake, Roger & Gallet and Lancôme.
Middleweight Designer at Neo Studio
January 1, 2004 - September 8, 2025Developed brand visuals and product packaging for luxury clients; contributed to campaigns for Parfums Boucheron, Lancôme, Rémy Martin, Lancaster and Jean-Paul Gaultier.
Middleweight Designer & In-House Illustrator at Somethinkelse Design
January 1, 2006 - September 8, 2025Designed packaging and in-house illustrations; served Procter & Gamble, Gregg's, La Senza and Thomson.
Senior Designer at Z+ Code Design
January 1, 2009 - September 8, 2025Led creative development for premium brands; projects for L’Oréal Paris, Garnier, Shu Uemura, Lascad and Colgate–Palmolive.
Freelance Senior Designer & Illustrator at Self-Employed / Freelance
January 1, 2009 - PresentIndependent branding & packaging designer for luxury & beauty brands; London-based with a client roster including Harrods, Hotel Chocolat, Molton Brown, The Body Shop, Burberry, M&S, Dishoom, and more.
Senior Designer & Illustrator at Freelance / Various Clients & Agencies (London)
January 1, 2009 - October 24, 2025Design and illustration for luxury & beauty brands; notable clients included Harrods, Hotel Chocolat, Molton Brown, Foundry Editions, Boutinot Wines, Hambledon Vineyard, M&S, Dishoom, The Body Shop, Burberry, Brand Union, Smith & Village, Butterfly Cannon, Pearl Fisher, Together Design, PB Creative, Dew Gibbons, Blue Marlin, Bloom Design, Geometry Global.
Senior Designer at Z+ Code Design
January 1, 2006 - October 24, 2025London-based role serving premium brands; clients included L’Oréal Paris, Garnier, Shu Uemura, Lascad, Colgate–Palmolive.
Middleweight Designer & In-House Illustrator at Somethinkelse Design
January 1, 2004 - October 24, 2025Newcastle Upon Tyne; clients included Procter & Gamble, Greggs, La Senza, Thomson.
Middleweight Designer at Neo Studio
January 1, 2002 - October 24, 2025Paris; clients included Parfums Boucheron, Lancôme, Rémy Martin, Lancaster, Jean-Paul Gaultier.
Junior Designer at V.I.T.R.I.O.L.
January 1, 2000 - October 24, 2025Paris; clients included Chanel, Issey Miyake, Roger & Gallet, Jean-Paul Gaultier, Lancôme.
Education
MA in Graphic Design at EPSAA - Paris Professional Superior School of Art & Architecture
January 11, 2030 - September 8, 2025BA in Fine Arts at Paris IV-La Sorbonne
January 11, 2030 - September 8, 2025BA in Fine Arts at Paris IV - La Sorbonne
January 1, 1996 - January 1, 1999MA in Graphic Design at EPSAA - Paris
January 1, 1997 - January 1, 2000MA in Graphic Design at EPSAA - Paris Professional Superior School of Art & Architecture
January 11, 2030 - October 24, 2025BA in Fine Arts at Paris IV-La Sorbonne
January 11, 2030 - October 24, 2025Qualifications
Industry Experience
Manufacturing, Retail, Media & Entertainment, Professional Services, Other, Consumer Goods
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