Online Yoga Brand Trailer

My Role in the Project
Post-Production Creative Director
Senior Video Editor at the Life Force Academy (2021–2025)
Defined concept, structure, pacing, and visual style
Directed animated text design in collaboration with a motion designer
Shot key footage and filled gaps in b-roll library

Field/Category of Work Completed
Branded Video Content
Cinematic Trailer

Mediums/Tools
Adobe Premiere Pro
DaVinci Resolve (Color Grading)
After Effects (in collaboration with external designer)
2.8K + HD Digital Video

Client Challenge
The client needed a short, high-impact trailer for their flagship yoga teachings but only provided a voice recording and a music track—no script, visuals, or storyboard.

Solution Delivered
I directed all creative aspects of post-production, building the trailer’s visual and editorial language from the ground up. I blended archival and newly captured material into a cohesive piece, reinforcing the brand’s voice and spiritual tone.

Date & Distribution
Delivered: 2023
Formats: 2.8K (16:9) and HD (9:16)

Platforms: Website, YouTube homepage, and social media ad campaigns.