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I'm Naomi, a hands-on Social Media Manager and Content Virtual Assistant who thrives on turning ideas into consistent, high-impact online conversations. I’ve built and managed the full digital presence for senior professionals across Instagram, TikTok, YouTube and Facebook, delivering content strategies, video editing, analytics and monthly performance reports. I’m a daily user of Claude and ChatGPT, weaving AI into content drafting, outreach copy, and operational workflows to boost efficiency without sacrificing quality. I excel at juggling multiple accounts with meticulous attention to detail, delivering on time, and upholding high-trust relationships with clients, including regulated professionals.…I'm Naomi, a hands-on Social Media Manager and Content Virtual Assistant who thrives on turning ideas into consistent, high-impact online conversations. I’ve built and managed the full digital presence for senior professionals across Instagram, TikTok, YouTube and Facebook, delivering content strategies, video editing, analytics and monthly performance reports. I’m a daily user of Claude and ChatGPT, weaving AI into content drafting, outreach copy, and operational workflows to boost efficiency without sacrificing quality. I excel at juggling multiple accounts with meticulous attention to detail, delivering on time, and upholding high-trust relationships with clients, including regulated professionals.

Naomi Tower

Social Media Manager, Content Strategist, Video Editor, +2

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I'm Naomi, a hands-on Social Media Manager and Content Virtual Assistant who thrives on turning ideas into consistent, high-impact online conversations. I’ve built and managed the full digital presence for senior professionals across Instagram, TikTok, YouTube and Facebook, delivering content strategies, video editing, analytics and monthly performance reports. I’m a daily user of Claude and ChatGPT, weaving AI into content drafting, outreach copy, and operational workflows to boost efficiency without sacrificing quality. I excel at juggling multiple accounts with meticulous attention to detail, delivering on time, and upholding high-trust relationships with clients, including regulated professionals.…I'm Naomi, a hands-on Social Media Manager and Content Virtual Assistant who thrives on turning ideas into consistent, high-impact online conversations. I’ve built and managed the full digital presence for senior professionals across Instagram, TikTok, YouTube and Facebook, delivering content strategies, video editing, analytics and monthly performance reports. I’m a daily user of Claude and ChatGPT, weaving AI into content drafting, outreach copy, and operational workflows to boost efficiency without sacrificing quality. I excel at juggling multiple accounts with meticulous attention to detail, delivering on time, and upholding high-trust relationships with clients, including regulated professionals.

Available to hire

I’m Naomi, a hands-on Social Media Manager and Content Virtual Assistant who thrives on turning ideas into consistent, high-impact online conversations. I’ve built and managed the full digital presence for senior professionals across Instagram, TikTok, YouTube and Facebook, delivering content strategies, video editing, analytics and monthly performance reports.

I’m a daily user of Claude and ChatGPT, weaving AI into content drafting, outreach copy, and operational workflows to boost efficiency without sacrificing quality. I excel at juggling multiple accounts with meticulous attention to detail, delivering on time, and upholding high-trust relationships with clients, including regulated professionals.

Skills

Experience Level

Expert

Expert

Expert

Expert

Work Experience

Social Media Manager and Content VA at Dr Clare Tower – The Authentic Pregnancy Doctor

January 1, 2025 - Present

Full social media management and content operations for a senior consultant doctor building a high-profile personal brand. Responsible for the complete publishing cadence across five platforms; managing all content production, scheduling, video editing, analytics and reporting so the client can remain focused on her clinical and consultancy work. Plans and executes structured monthly content strategies across Instagram, TikTok, YouTube, Facebook and a bespoke SEO-optimised blog; maintaining consistent publishing cadence across all channels without prompting. Uploads, titles, tags and manages YouTube video content including long-form sessions, short-form reels and archival uploads; handles all backend YouTube Studio administration. Edits and produces short-form video content using CapCut; formats reels and clips for platform-specific requirements across TikTok, Instagram and YouTube Shorts. Drafts outreach communications and responds to brand partnership and press enquiries in the clien

Freelance Social Media Strategist and Digital Operations Manager at ByNaomi (Self-Employed)

January 1, 2025 - Present

Manages social media strategy, content operations and digital administration across a portfolio of freelance clients in healthcare, wellness and lifestyle. Responsible for running each client's digital presence end-to-end; from content planning and scheduling through to analytics, reporting and operational support. Develops and executes content strategies tailored to each client's brand voice, audience and platform mix; plans content calendars and manages publishing schedules across multiple accounts simultaneously. Manages all digital workspace and project tracking for client engagements; builds lightweight operational systems covering onboarding, scheduling, invoicing, reporting and file management. Drafts all outreach, pitch and follow-up communications for prospective and existing clients; adapts tone and messaging to suit each brand with strong attention to detail. Sets up and manages email campaigns via Mailchimp; handles list management, copy drafting, scheduling and performance

Content and Digital Operations Coordinator at RAW Studios; The Sunday Club; Sotiria; Various

January 1, 2025 - Present

Content production, digital operations and communications support across a varied portfolio of project-based client engagements in wellness, events and professional services. Managed pre-launch content and digital operations for RAW Studios Manchester; coordinated publishing timelines, platform setup and ongoing content scheduling ahead of opening. Developed an SEO and content strategy for The Sunday Club events brand; built owned-channel infrastructure to reduce reliance on third-party ticketing platforms. Wrote and published website copy, blog content and social media captions across multiple client accounts; maintained consistent tone of voice and brand alignment throughout.