I am a multimedia producer and creative lead with 10+ years of experience creating video, social, broadcast, and training content. Based in Buffalo, NY, I lead end-to-end video production for a 26-store regional retailer across TV, social media, and internal training. I concept, write, direct, film, and edit seasonal campaigns across multiple markets, producing 300+ short-form videos annually and generating 95K+ monthly views across Facebook, Instagram, TikTok, and YouTube. I also develop multimedia training courses used in our LMS to onboard and educate employees. I thrive at turning brand stories into engaging content across digital, social, and broadcast platforms, collaborating with teams and clients to deliver high-impact content and campaigns.

Natalie Novarita

I am a multimedia producer and creative lead with 10+ years of experience creating video, social, broadcast, and training content. Based in Buffalo, NY, I lead end-to-end video production for a 26-store regional retailer across TV, social media, and internal training. I concept, write, direct, film, and edit seasonal campaigns across multiple markets, producing 300+ short-form videos annually and generating 95K+ monthly views across Facebook, Instagram, TikTok, and YouTube. I also develop multimedia training courses used in our LMS to onboard and educate employees. I thrive at turning brand stories into engaging content across digital, social, and broadcast platforms, collaborating with teams and clients to deliver high-impact content and campaigns.

Available to hire

I am a multimedia producer and creative lead with 10+ years of experience creating video, social, broadcast, and training content. Based in Buffalo, NY, I lead end-to-end video production for a 26-store regional retailer across TV, social media, and internal training. I concept, write, direct, film, and edit seasonal campaigns across multiple markets, producing 300+ short-form videos annually and generating 95K+ monthly views across Facebook, Instagram, TikTok, and YouTube. I also develop multimedia training courses used in our LMS to onboard and educate employees.

I thrive at turning brand stories into engaging content across digital, social, and broadcast platforms, collaborating with teams and clients to deliver high-impact content and campaigns.

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Language

English
Fluent

Work Experience

Multimedia Manager at Valu Home Centers
January 1, 2017 - Present
Lead end-to-end video production for a 26-store regional retailer across TV, social media, and internal training. Conceptualize, write, direct, film, and edit seasonal TV and promotional campaigns across multiple markets. Produce and publish 300+ short-form videos annually, maintaining a consistent output of 6+ videos per week. Generate 95K+ monthly video views across Facebook, Instagram, TikTok, and YouTube. Develop multimedia training courses used across the company LMS for employee onboarding and education.
Freelance Multimedia Producer at Video by Natalie (Self-Employed)
January 1, 2019 - Present
Produce branded content and promotional videos for a range of clients. Manage full production process including scripting, filming, editing, and motion graphics. Oversee project timelines, client communication, and creative direction.
Digital Content Designer at Valu Home Centers
January 1, 2014 - January 1, 2017
Produced DIY tutorials and social media video content to support marketing initiatives. Filmed live events and created highlight reels for digital platforms. Designed motion graphics and visual assets for advertising and promotions.
Content Creator at YouTube – Darth Nater
January 1, 2018 - January 1, 2021
Grew channel to 12K+ subscribers and 3.3M+ views. Created, produced, and edited all video content independently.

Education

BA in Media Studies at University at Buffalo
January 1, 2013 - January 1, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Education