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I am a Senior Marketing Designer / Brand & Performance Creative Lead with over a decade of experience delivering brand systems, high-performing marketing campaigns, and conversion-focused creatives for global and remote-first companies. I translate business goals into impactful visual strategies, lead cross-functional teams, and drive growth through design. I have worked in fast-paced startup environments, led Web3 product launches, and collaborated remotely with partners. Notably, I’ve steered NFT and digital launch campaigns for partners like the Indian Super League (ISL) and Williams Racing.…I am a Senior Marketing Designer / Brand & Performance Creative Lead with over a decade of experience delivering brand systems, high-performing marketing campaigns, and conversion-focused creatives for global and remote-first companies. I translate business goals into impactful visual strategies, lead cross-functional teams, and drive growth through design. I have worked in fast-paced startup environments, led Web3 product launches, and collaborated remotely with partners. Notably, I’ve steered NFT and digital launch campaigns for partners like the Indian Super League (ISL) and Williams Racing.

Nauman Faruk

Creative Director, Brand Designer, Graphic Designer, +3

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I am a Senior Marketing Designer / Brand & Performance Creative Lead with over a decade of experience delivering brand systems, high-performing marketing campaigns, and conversion-focused creatives for global and remote-first companies. I translate business goals into impactful visual strategies, lead cross-functional teams, and drive growth through design. I have worked in fast-paced startup environments, led Web3 product launches, and collaborated remotely with partners. Notably, I’ve steered NFT and digital launch campaigns for partners like the Indian Super League (ISL) and Williams Racing.…I am a Senior Marketing Designer / Brand & Performance Creative Lead with over a decade of experience delivering brand systems, high-performing marketing campaigns, and conversion-focused creatives for global and remote-first companies. I translate business goals into impactful visual strategies, lead cross-functional teams, and drive growth through design. I have worked in fast-paced startup environments, led Web3 product launches, and collaborated remotely with partners. Notably, I’ve steered NFT and digital launch campaigns for partners like the Indian Super League (ISL) and Williams Racing.

Available to hire

I am a Senior Marketing Designer / Brand & Performance Creative Lead with over a decade of experience delivering brand systems, high-performing marketing campaigns, and conversion-focused creatives for global and remote-first companies.

I translate business goals into impactful visual strategies, lead cross-functional teams, and drive growth through design. I have worked in fast-paced startup environments, led Web3 product launches, and collaborated remotely with partners. Notably, I’ve steered NFT and digital launch campaigns for partners like the Indian Super League (ISL) and Williams Racing.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Advanced

Urdu

Fluent

Work Experience

Head of Design at Big Immersive

October 1, 2021 - Present

Leading brand, marketing, and performance creative strategy across digital, social, print, and experiential channels for multiple Web3 and tech products. Owned end-to-end creative direction for product launches, rebrands, and growth campaigns; ensured alignment with business and marketing objectives. Designed and scaled complete brand systems for products including Virtua, Vanar, Cireta, myNeutron, and Inflectiv AI, creating consistent and recognizable visual identities across all touchpoints. Built, hired, and mentored a high-performing team of 8 designers, animators, and video editors to improve delivery speed and creative quality. Collaborated closely with marketing, partnerships, and strategy to produce campaign-ready creatives, pitch decks, and launch assets. Developed high-impact partner presentation assets that contributed to securing 4 new strategic partnerships. Led NFT and digital launch campaigns for partners such as Indian Super League (ISL) and Williams Racing, generating

Art Director at Insight Creations

September 1, 2018 - September 30, 2021

Directed creative strategy and execution for 9 client accounts, delivering branding, social media, and print campaigns. Led and managed a team of 6 creatives, maintaining high creative standards and timely delivery. Improved workflows and internal processes, increasing team efficiency and output quality. Worked directly with clients, producers, and vendors to ensure on-time, on-budget delivery of all projects.

Art Director at Icon Studios

March 1, 2016 - August 31, 2018

Led creative development for 15+ clients, overseeing branding, marketing campaigns, and digital content. Managed and mentored a multidisciplinary team of 10+ creatives. Overseen daily creative operations, project timelines, and quality control across accounts. Participated in client pitches and onboarding, contributing to new business wins.

Associate Art Director at Harper Flux

January 1, 2015 - February 29, 2016

Designed and executed marketing and branding campaigns across digital and print platforms. Coordinated closely with strategy teams to align creative execution with campaign objectives. Presented concepts, storyboards, and final deliverables to internal teams and clients. Supported event branding, photography, videography, and TVC concept development.

Senior Graphic Designer at Mystics Advertising

August 1, 2014 - January 31, 2015

Delivered creative assets for integrated marketing campaigns across print and digital media. Provided mentorship and guidance to junior designers. Defined creative direction for client campaigns and product visuals.