Hi, I'm Nesba Yousef, a passionate Visual Designer and Illustrator with over 9 years of experience. I specialize in branding, UX/UI design, and digital illustration, creating engaging assets for both print and digital media that truly resonate with audiences. I enjoy transforming complex concepts into visually appealing materials that are not only effective but also fun and accessible. I’m always looking to bring fresh and innovative ideas to life through visual storytelling. My skills with tools like Adobe Creative Suite, Figma, and Procreate, combined with my experience across multiple industries, have helped me deliver designs that enhance user engagement and strengthen brand identities. I look forward to collaborating on projects that inspire and inform.

NESBA YOUSEF

Hi, I'm Nesba Yousef, a passionate Visual Designer and Illustrator with over 9 years of experience. I specialize in branding, UX/UI design, and digital illustration, creating engaging assets for both print and digital media that truly resonate with audiences. I enjoy transforming complex concepts into visually appealing materials that are not only effective but also fun and accessible. I’m always looking to bring fresh and innovative ideas to life through visual storytelling. My skills with tools like Adobe Creative Suite, Figma, and Procreate, combined with my experience across multiple industries, have helped me deliver designs that enhance user engagement and strengthen brand identities. I look forward to collaborating on projects that inspire and inform.

Available to hire

Hi, I’m Nesba Yousef, a passionate Visual Designer and Illustrator with over 9 years of experience. I specialize in branding, UX/UI design, and digital illustration, creating engaging assets for both print and digital media that truly resonate with audiences. I enjoy transforming complex concepts into visually appealing materials that are not only effective but also fun and accessible.

I’m always looking to bring fresh and innovative ideas to life through visual storytelling. My skills with tools like Adobe Creative Suite, Figma, and Procreate, combined with my experience across multiple industries, have helped me deliver designs that enhance user engagement and strengthen brand identities. I look forward to collaborating on projects that inspire and inform.

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Language

English
Advanced

Work Experience

GRAPHIC DESIGNER at JUMP Math Canada
June 1, 2024 - June 24, 2024
Conceptualized and created digital assets for apparel, merchandise, print materials, and storefront images for high-profile clients such as Amazon, Spotify, Google, Uber, Airbnb and more. Developed templates, mockups, and marketing materials that reduced production turnaround time by 25%. Participated in collaborative brainstorming sessions with graphic designers and cross-functional teams to execute branding strategies and enhance workflows for timely asset delivery. Designed engaging social media graphics and promotional content to support marketing campaigns, increasing brand visibility and user engagement across platforms.
PRODUCTION DESIGNER at Brilliant San Francisco, California
April 1, 2024 - January 31, 2025
Led the creative direction for a children’s book series that sold over 1,000 copies during its launch phase. Managed bilingual publication efforts, doubling readership and driving international sales. Crafted marketing campaigns with Canva and Photoshop, resulting in a 15% rise in online engagement.
LEAD ILLUSTRATOR & GRAPHIC DESIGNER at Tiny Traveller books Netherlands
May 1, 2021 - March 31, 2024
Directed and supervised the complete design and artistic aspects of a groundbreaking children's book series, meticulously upholding brand guidelines and achieving a consistent visual identity. Partnered with authors and editors to enhance storytelling through digital artwork. Ensured high-quality production and seamless adaptation from print to digital using Procreate, Photoshop and InDesign.
LEAD ILLUSTRATOR & GRAPHIC DESIGNER at Waw Stories UK
May 1, 2019 - March 31, 2024
Collaborated with editorial teams to develop engaging and interactive materials for both student and teacher-facing content, ensuring alignment with curriculum goals and enhancing educational effectiveness. Spearheaded the digitization of K-8 educational content, creating a structured asset library that boosted content production efficiency by 30%. Designed visually appealing assets using Figma, Illustrator, and InDesign, transforming complex math concepts into fun and accessible materials. Edited and finalized InDesign files ensuring print-ready accuracy and compliance. Partnered with authors and editors to enhance storytelling through digital artwork.
ILLUSTRATOR, VISUAL & GRAPHIC DESIGNER at Contract Designer Canada
April 1, 2019 - January 1, 2024
Teamed up with TribeUne Canada to conceptualize and execute a website design project. Developed digital assets and illustrations for both print and digital media channels, enhancing brand visibility and customer engagement. Collaborated with the All-Party Parliamentary Group (APPG) dedicated to charities and volunteering within the British parliament, crafting compelling campaign content. Produced digital assets for Jove, a scientific research platform, contributing to a 20% increase in content engagement. Conceptualized and developed diverse design materials including marketing collateral, print ads, branding assets, landing pages, website graphics, product packaging, and social media content.
LEAD GRAPHIC DESIGNER at HeapX Limited UK
January 1, 2018 - March 31, 2019
Developed brand identity and ICO campaign materials that boosted investor engagement by 20%. Created website visuals and infographics with Adobe XD and Illustrator, improving platform aesthetics and user interaction.
GRAPHIC DESIGNER at Deloz Technologies Fz-LLC Dubai
April 1, 2016 - December 31, 2017
Designed brand assets, UI components, website layouts, and social media visuals, contributing to a 15% increase in user retention. Produced promotional materials enhancing brand visibility.
JUNIOR ARCHITECT at Quoyiz Builders And Developers Private Limited India
July 1, 2015 - December 31, 2015
Assisted with architectural drafting, space planning, and interior design, ensuring projects met client specifications. Utilized AutoCAD and SketchUp to produce detailed design blueprints.

Education

BACHELOR OF ARCHITECTURE at Kerala University
July 1, 2015 - December 31, 2015

Qualifications

DIGITAL GRAPHICS AND MOTION GRAPHICS
January 11, 2030 - June 10, 2025
LIVE BOOTCAMP FOR UX DESIGNERS
January 11, 2030 - June 10, 2025

Industry Experience

Education, Media & Entertainment, Non-Profit Organization, Professional Services, Retail