I would describe myself as a dynamic and results-driven Social Media Manager and Marketing Specialist with extensive experience in influencer marketing, content creation, and strategic growth across various platforms, specialising in organic content and growth strategies. I have a proven track record of rapidly growing audiences, driving engagement, and managing multiple brands. My expertise spans creative direction, video editing, influencer relations, and community management, coupled with a strong focus on developing high-impact content strategies that resonate with target audiences while increasing brand visibility and sales.
I am extremely confident handling the full end-to-end content creation process including planning, scripting, filming, editing and posting and I am also very confident speaking on camera.
While I’m passionate about creating clean, aesthetic and professional content, I’m equally comfortable not taking myself too seriously and jumping on trend-led, humorous or reactive content when needed. I understand how to use trending formats for brand awareness, but also prioritise content that converts to sales, not just content that gets likes from doom-scrolling audiences.
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