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I am Nichoson Nguyen, a results-driven growth marketing leader with 10+ years of progressive experience across education, finance, and technology sectors. I excel at aligning marketing with corporate objectives, accelerating pipeline velocity, and building high-performing teams. I bring executive-level communication, strategic mentorship, and a passion for sustainable, data-driven growth. I drive scalable growth through performance marketing, SEO, and digital transformation initiatives. I’m known for clear, collaborative leadership and delivering innovative solutions that balance short-term wins with long-term brand equity.…I am Nichoson Nguyen, a results-driven growth marketing leader with 10+ years of progressive experience across education, finance, and technology sectors. I excel at aligning marketing with corporate objectives, accelerating pipeline velocity, and building high-performing teams. I bring executive-level communication, strategic mentorship, and a passion for sustainable, data-driven growth. I drive scalable growth through performance marketing, SEO, and digital transformation initiatives. I’m known for clear, collaborative leadership and delivering innovative solutions that balance short-term wins with long-term brand equity.

Nichoson Nguyen

Marketing Strategist, Growth Marketer, Product Marketer, +7

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I am Nichoson Nguyen, a results-driven growth marketing leader with 10+ years of progressive experience across education, finance, and technology sectors. I excel at aligning marketing with corporate objectives, accelerating pipeline velocity, and building high-performing teams. I bring executive-level communication, strategic mentorship, and a passion for sustainable, data-driven growth. I drive scalable growth through performance marketing, SEO, and digital transformation initiatives. I’m known for clear, collaborative leadership and delivering innovative solutions that balance short-term wins with long-term brand equity.…I am Nichoson Nguyen, a results-driven growth marketing leader with 10+ years of progressive experience across education, finance, and technology sectors. I excel at aligning marketing with corporate objectives, accelerating pipeline velocity, and building high-performing teams. I bring executive-level communication, strategic mentorship, and a passion for sustainable, data-driven growth. I drive scalable growth through performance marketing, SEO, and digital transformation initiatives. I’m known for clear, collaborative leadership and delivering innovative solutions that balance short-term wins with long-term brand equity.

Available to hire

I am Nichoson Nguyen, a results-driven growth marketing leader with 10+ years of progressive experience across education, finance, and technology sectors. I excel at aligning marketing with corporate objectives, accelerating pipeline velocity, and building high-performing teams. I bring executive-level communication, strategic mentorship, and a passion for sustainable, data-driven growth.

I drive scalable growth through performance marketing, SEO, and digital transformation initiatives. I’m known for clear, collaborative leadership and delivering innovative solutions that balance short-term wins with long-term brand equity.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

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Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Adjunct Instructor at Southern Alberta Institute of Technology (SAIT)

December 1, 2021 - Present

Facilitated marketing classes for corporate clients seeking to upscale their skills and internal teams in Canada; Developed full course curriculums for 2 new courses on digital media strategies and marketing for entrepreneurial ventures; Taught over 400 students with a 4.8/5 instructor rating across cohorts.

Senior Manager, Demand Generation at CST (Canadian Scholarship Trust)

March 1, 2024 - August 31, 2025

Directed integrated demand generation across 5+ paid channels; achieved 150% of quarterly targets; led cross-channel optimization driving 50% lead growth and 20% CPA reduction in 30 days; built strategic partnerships contributing 5% of total annual lead volume; mentored a team of 3 direct reports (advertising, UX design, SEO).

Manager, Demand Generation at D2L (Desire2Learn)

February 1, 2023 - March 31, 2024

Led multi-channel ABM campaigns for North America K-12 and Higher Education using 6sense for segmentation, Pardot for personalized email flows, and LinkedIn for advertising; surpassed 125% of lead targets; improved AI-focused campaign conversion by 20%; organized monthly webinars with leading academics to boost conversion; aligned with sales to accelerate pipeline velocity by 30%.

Senior Manager, Growth Strategy at IntouchCX

March 1, 2022 - February 28, 2023

Oversaw and coached a team of 4 in sales enablement, improving proposal management and client engagement; standardized proposal SOPs reducing response times by 20% and improving win rates; partnered cross-functionally with sales, product, and legal to keep proposals aligned with product requirements.

Adjunct Instructor, Digital Marketing & Social Media Diploma Program at ERP College

June 1, 2020 - December 31, 2023

Developed an 8-month academic curriculum for the Digital Marketing & Social Media program; Taught over 200 students with an instructor satisfaction rating of 4.5/5.

Marketing Strategist at The Alberta New Home Warranty Program (ANHWP)

March 1, 2020 - March 31, 2022

Managed a $1M annual marketing budget; drove 120% revenue growth through targeted digital advertising, partnership marketing and automated email nurture campaigns; led a digital transformation project toward Salesforce and Pardot to improve ROI analysis and end-to-end customer insights.

Marketing Specialist at Logel Homes

February 1, 2019 - March 31, 2020

Increased marketing leads by 125% through demand generation campaigns targeting first-time homebuyers and downsizers; led Instabot NLP chatbot integration for 4 regional sales teams, resulting in 30%+ online marketing leads per week flowing into Lasso CRM.

Marketing Coordinator at Motorola Solutions (Avigilon)

May 1, 2017 - February 28, 2019

Increased online followers across 5 channels by 45,000 through organic content, social listening, and paid social; launched a UK/US/CA event marketing initiative increasing event leads by 150% for global regional sales teams.

Marketing Coordinator at The University of British Columbia

May 1, 2015 - April 30, 2017

Managed WalkAlong’s website with a social listening strategy; 25% monthly web traffic growth and 10% reduction in bounce rate on major landing pages; facilitated internal communications for the inaugural e-Mental Health conference.

Founder and CEO at Klear Digital – Calgary Digital Marketing Agency

September 1, 2025 - Present

Scaled agency operations to support clients across healthcare, education, and lifestyle, driving growth through performance marketing, SEO and UGC-led creative strategy.

Adjunct Instructor, Continuing Education and Professional Studies & Corporate Training at Southern Alberta Institute of Technology (SAIT)

December 1, 2021 - Present

Facilitating marketing classes for corporate clients seeking to upscale their skills and internal teams in Canada. Developed full course curriculums for 2 new courses on digital media strategies and marketing for entrepreneurial ventures. Taught over 400 students with a 4.8/5 instructor rating from each corporate client cohort.

Senior Manager, Demand Generation CST at Canadian Scholarship Trust (CST)

March 1, 2024 - August 1, 2025

Directed integrated demand generation strategies across 5+ paid channels, achieving 150% of quarterly targets. Championed cross-channel optimization, driving 50% lead growth and reducing CPA by 20% in 30 days. Built strategic partnerships to facilitate third-party lead generation, contributing 5% of total annual lead volume. Collaborated with executives to align marketing investments with corporate growth objectives. Built and mentored a high-performing team of 3 direct reports (advertising, UX design, SEO).

Education

Master of Business Administration (MBA), Specialization in Strategic Management & Marketing at Schulich School of Business, York University, Toronto, ON

January 1, 2022 - January 1, 2024

Bachelor of Commerce (BCom), Specialization in Marketing at Sauder School of Business, University of British Columbia, Vancouver, BC

January 1, 2011 - January 1, 2015