Senior creative specialising in AI-assisted product and lifestyle imagery for beauty and lifestyle brands. I take a single product shot through to a full campaign, on brand and accurate to the label, art directed for web, email, paid, social and Amazon. Every image is finished by hand, down to label text and true proportions. Behind it sits 10 years in e-commerce creative, producing campaign work at scale across six channels. I work best with brands that need a steady flow of product imagery but are tired of booking a studio, crew and shoot every month. See the work: nicolacrossan.com

client

Senior creative specialising in AI-assisted product and lifestyle imagery for beauty and lifestyle brands. I take a single product shot through to a full campaign, on brand and accurate to the label, art directed for web, email, paid, social and Amazon. Every image is finished by hand, down to label text and true proportions. Behind it sits 10 years in e-commerce creative, producing campaign work at scale across six channels. I work best with brands that need a steady flow of product imagery but are tired of booking a studio, crew and shoot every month. See the work: nicolacrossan.com

Available to hire

Senior creative specialising in AI-assisted product and lifestyle imagery for beauty and lifestyle brands.

I take a single product shot through to a full campaign, on brand and accurate to the label, art directed for web, email, paid, social and Amazon. Every image is finished by hand, down to label text and true proportions.

Behind it sits 10 years in e-commerce creative, producing campaign work at scale across six channels.

I work best with brands that need a steady flow of product imagery but are tired of booking a studio, crew and shoot every month.

See the work: nicolacrossan.com

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Language

Work Experience

Creative Manager at Ann Summers
October 1, 2020 - Present
Lead a team of three designers producing 2,000+ campaign assets a month across e-commerce, email, paid, social, Amazon, CRM, in-store and packaging for a £90m+ retailer. Built the AI and automation workflows that cut production timelines. Shortlisted, Best Retail & E-Commerce Campaign, Performance Marketing Awards 2026. Designed the highest-performing paid ad creative across 2025 peak trading.

Education

Fashion Design at Birmingham City University
September 1, 2009 - June 30, 2012
Specialised in fashion communication: brand strategy, visual identity and campaign development. Foundations in Adobe Creative Suite, art direction and creative production.

Qualifications

Shortlisted — Best Retail & E-Commerce Campaign, Performance Marketing Awards 2026
May 8, 2025 - May 8, 2025

Industry Experience

Consumer Goods, Retail, Media & Entertainment