I’m Nikki, a UGC creator specializing in authentic beauty, food, and lifestyle content for TikTok and Instagram. About Me: My content style is clean, relatable, and conversion-focused. I create videos that feel genuine and drive real results for brands. Content Categories I Excel In: ∙ Health & wellness products ∙ Organic food & beverages ∙ Fitness & gym lifestyle ∙ Skincare & beauty ∙ Lifestyle ∙ Everyday essentials My Creator Approach: I showcase products in real-life scenarios, at the gym, at home, at cafés, creating content that feels natural and authentic. I highlight product benefits clearly without making exaggerated claims, keeping the tone friendly, informative, and conversion-driven. Portfolio: _Website not available. Sign in: https://www.twine.net/signup_ I’d love to be part of this opportunity and work with brands looking for authentic, high-converting UGC. Looking forward to collaborating!…

Nikki Leung

I’m Nikki, a UGC creator specializing in authentic beauty, food, and lifestyle content for TikTok and Instagram. About Me: My content style is clean, relatable, and conversion-focused. I create videos that feel genuine and drive real results for brands. Content Categories I Excel In: ∙ Health & wellness products ∙ Organic food & beverages ∙ Fitness & gym lifestyle ∙ Skincare & beauty ∙ Lifestyle ∙ Everyday essentials My Creator Approach: I showcase products in real-life scenarios, at the gym, at home, at cafés, creating content that feels natural and authentic. I highlight product benefits clearly without making exaggerated claims, keeping the tone friendly, informative, and conversion-driven. Portfolio: _Website not available. Sign in: https://www.twine.net/signup_ I’d love to be part of this opportunity and work with brands looking for authentic, high-converting UGC. Looking forward to collaborating!…

Available to hire

I’m Nikki, a UGC creator specializing in authentic beauty, food, and lifestyle content for TikTok and Instagram.

About Me:
My content style is clean, relatable, and conversion-focused. I create videos that feel genuine and drive real results for brands.

Content Categories I Excel In:
∙ Health & wellness products
∙ Organic food & beverages
∙ Fitness & gym lifestyle
∙ Skincare & beauty
∙ Lifestyle
∙ Everyday essentials

My Creator Approach:
I showcase products in real-life scenarios, at the gym, at home, at cafés, creating content that feels natural and authentic. I highlight product benefits clearly without making exaggerated claims, keeping the tone friendly, informative, and conversion-driven.

Portfolio: Website not available. Sign in: https://www.twine.net/signup

I’d love to be part of this opportunity and work with brands looking for authentic, high-converting UGC.

Looking forward to collaborating!

See more

Language

Chinese
Fluent
English
Fluent
Korean
Advanced

Work Experience

Founder at Self employed
January 5, 2017 - January 5, 2023
Developed a customised after-sales ecosystem, providing bespoke product guidelines to customers which significantly boosted the repurchasing rate. Retention Marketing Conducted rigorous pre-launch testing and QA to align product features with market demand and selling strategies. Product Lifecycle Management Scaled monthly sales to AUD 3,600 within two months, exceeding initial targets by 80%. Revenue Growth Executed end-to-end performance marketing across Instagram and Facebook, utilizing influencer partnerships and targeted content ads to drive high-conversion traffic. Paid media strategy Managed and mentored a 10-member team; personally coached a junior member to generate AUD 1,200 in revenue from scratch within their first 30 days. Leadership & Coaching
UGC creator at Self Employed
January 28, 2022 - Present
Create engaging short-form video content for Instagram Reels and TikTok, focusing on restaurant and café recommendations, beauty products. recommendation, as well as promoting an optimistic and positive lifestyle. Create engaging video short forms for brand organic and paid ad usage. Build and maintain a consistent personal brand across platforms, contributing to growing viewer engagement and platform reach.
Graphical Designer at Lacia
January 28, 2020 - January 1, 2022
Developed consistent visual assets across digital and print media, ensuring all marketing materials aligned with the brand's premium aesthetic in the competitive weight loss supplement market. Conceptualised and designed high-conversion promotional posters for a Hong Kong-based beauty and wellness brand using Adobe Photoshop, Illustrator, and Canva. Creative Direction & Graphic Design Pioneered a unique primary packaging solution for a slimming gel, introducing a tube-head roller applicator, a first-to-market trend in Asia that enhanced user experience and product efficacy. Product Innovation & Industrial Design Brand Identity
Marketing Specialist at The Miller Collective
October 10, 2025 - Present
Marketing & Campaign Management Contributed to the restaurant securing a 1 Hat award from AGFG through consistent brand excellence and monthly marketing campaigns. Spearheaded the "storytelling menu" concept from the startup phase to create a unique, immersive dining narrative. Plan and execute successful serval influencer and media events Executed and manage a grand opening event of a restaurant for 50+ journalists. Drove 50% sales increase in one week by leveraging emerging trends in a targeted marketing campaign. Content Creation & Branding Develop all marketing collateral (posters, menus, newsletters) and social media content. Design and maintain the company website, ensuring consistent branding and up-to-date promotions. Social Media, Influencer & Operations Management Manage social media channels of restaurants, fostering customer engagement and growth. Orchestrate influencer outreach programs to increase exposure. Provided operational and administrative support, including budget management, CRM upkeep, and recruitment.
Marketing & Campaign Management at The Miller Collective
October 1, 2024 - Present
Contributed to securing a 1 Hat award through strategic storytelling, brand excellence, and monthly marketing campaigns. Initiated and led the 'story telling menu' concept from startup phase to immersive narrative. Planned and executed successful influencer outreach and media events, and drove a grand opening event for a restaurant for 50+ journalists. Strengthened brand consistency across campaigns and built engaging collateral to support ongoing growth.
Sales Associate at Beds N Dreams
March 1, 2024 - April 30, 2024
Drove sales by recommending the right mattress fit to customers based on sleep habits and preferences. Experienced with POS systems, processed orders, and handled follow-up deliveries. Delivered strong customer service to support satisfaction and repeat business.
Cultural Media Assistant at YiHong Media
January 1, 2024 - July 31, 2024
Worked with social media (Dou Yin) and coordinated live broadcaster schedules and IP. Managed social media channels for restaurants to foster customer engagement and growth. Orchestrated influencer outreach programs to increase exposure. Provided operational and administrative support including budget management, CRM upkeep, and recruitment. Developed consistent visual assets across digital and print media to align with premium brand aesthetics.
Graphic Designer at Lacia | Hong Kong
January 1, 2020 - December 31, 2022
Developed a customized after-sales ecosystem and bespoke product guidelines to customers, significantly boosting repurchase rate. Created retention marketing assets and supported the design and maintenance of digital and print collateral including posters, menus, and newsletters to reinforce brand identity.

Education

Bachelor of Arts Major in Economics and Data Science at The University of Sydney
January 1, 2020 - January 1, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Education