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I believe strategy without imagination is boring, and creativity without structure is useless. I enjoy finding the middle ground where analysis meets creativity. I'm endlessly curious and love asking questions more than pretending to have all the answers. Bringing order into chaos, turning ideas into something real and meaningful is what drives me. I am reliable when it matters and playful when it helps. I take ownership of my work and keep things clear and meaningful. I specialize in content marketing and design, blending strategic thinking with creativity to deliver measurable impact.…I believe strategy without imagination is boring, and creativity without structure is useless. I enjoy finding the middle ground where analysis meets creativity. I'm endlessly curious and love asking questions more than pretending to have all the answers. Bringing order into chaos, turning ideas into something real and meaningful is what drives me. I am reliable when it matters and playful when it helps. I take ownership of my work and keep things clear and meaningful. I specialize in content marketing and design, blending strategic thinking with creativity to deliver measurable impact.

Nikolina Savić

Brand Designer, Brand Strategist, Content Creator, +7

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I believe strategy without imagination is boring, and creativity without structure is useless. I enjoy finding the middle ground where analysis meets creativity. I'm endlessly curious and love asking questions more than pretending to have all the answers. Bringing order into chaos, turning ideas into something real and meaningful is what drives me. I am reliable when it matters and playful when it helps. I take ownership of my work and keep things clear and meaningful. I specialize in content marketing and design, blending strategic thinking with creativity to deliver measurable impact.…I believe strategy without imagination is boring, and creativity without structure is useless. I enjoy finding the middle ground where analysis meets creativity. I'm endlessly curious and love asking questions more than pretending to have all the answers. Bringing order into chaos, turning ideas into something real and meaningful is what drives me. I am reliable when it matters and playful when it helps. I take ownership of my work and keep things clear and meaningful. I specialize in content marketing and design, blending strategic thinking with creativity to deliver measurable impact.

Available to hire

I believe strategy without imagination is boring, and creativity without structure is useless. I enjoy finding the middle ground where analysis meets creativity. I’m endlessly curious and love asking questions more than pretending to have all the answers. Bringing order into chaos, turning ideas into something real and meaningful is what drives me.

I am reliable when it matters and playful when it helps. I take ownership of my work and keep things clear and meaningful. I specialize in content marketing and design, blending strategic thinking with creativity to deliver measurable impact.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

People Experience Associate at Vega IT

April 1, 2024 - Present

Designed and implemented a newsletter strategy for a segmented audience of 800+ employees, achieving up to 45% open rate and positive engagement trends. Applied audience segmentation to personalize tone and layout, boosting engagement among target groups. Led employer branding campaigns for public events and fairs. Introduced interactive content formats such as polls, playlists, and challenges to increase participation and content reach.

Brand & Marketing Strategist at Psych Start-Up

August 1, 2024 - Present

Developed brand and content strategies for multi-channel B2B and B2C campaigns (LinkedIn, Instagram, newsletters, events), ensuring consistent voice and measurable engagement. Planned and executed community-building initiatives including educational events and guest lectures to strengthen brand authority within the professional psychology network. Managed social media marketing end-to-end from content ideation and copywriting to paid campaign setup (LinkedIn Ads, Instagram Boosts). Collaborated on website content updates with a focus on SEO best practices.

Design Consultant & Project Manager at The Better Creative

March 1, 2024 - August 28, 2025

Consulted on email campaign design and UX alignment, optimizing message clarity and visual flow. Acted as project manager coordinating between design teams and clients to meet project deadlines and expectations.

People Experience Associate at Vega IT

April 1, 2024 - Present

Designed and implemented a newsletter strategy for a segmented audience of 800+ employees. Achieved up to 45% open rates and positive engagement trends by applying audience segmentation to personalize tone and layout. Led employer branding campaigns for public events and fairs. Introduced interactive content formats such as polls, playlists, and challenges to increase participation and content reach.

Brand & Marketing Strategist at Psych Start-Up

August 1, 2024 - Present

Developed brand and content strategies for multi-channel B2B and B2C campaigns including LinkedIn, Instagram, newsletters, and events. Ensured consistent voice and measurable engagement. Planned and executed community-building initiatives such as educational events and guest lectures, strengthening brand authority within the professional psychology network. Managed social media marketing end-to-end, including content ideation, copywriting, and paid campaigns (LinkedIn Ads, Instagram Boosts). Collaborated on website content updates focusing on SEO best practices.

Design Consultant & Project Manager at The Better Creative

March 1, 2024 - August 28, 2025