Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I am a Content Strategy and Marketing Manager with 9+ years of experience leading integrated content programs for FMCG, technology, and lifestyle brands. I specialize in content strategy, campaign development, social media marketing, and cross-functional team leadership. I have partnered with Samsung Indonesia and AQUA; since joining the AQUA account team in 2025, I contributed to a program delivering double-digit follower growth and above-benchmark engagement across key social channels. I thrive in cross-functional environments, turning business goals into actionable content, mentoring teams, and building data-driven strategies that resonate with audiences and drive results.…I am a Content Strategy and Marketing Manager with 9+ years of experience leading integrated content programs for FMCG, technology, and lifestyle brands. I specialize in content strategy, campaign development, social media marketing, and cross-functional team leadership. I have partnered with Samsung Indonesia and AQUA; since joining the AQUA account team in 2025, I contributed to a program delivering double-digit follower growth and above-benchmark engagement across key social channels. I thrive in cross-functional environments, turning business goals into actionable content, mentoring teams, and building data-driven strategies that resonate with audiences and drive results.

Nina Yuniesa Syakira

Content Strategist, Marketing Strategist, Brand Strategist, +2





I am a Content Strategy and Marketing Manager with 9+ years of experience leading integrated content programs for FMCG, technology, and lifestyle brands. I specialize in content strategy, campaign development, social media marketing, and cross-functional team leadership. I have partnered with Samsung Indonesia and AQUA; since joining the AQUA account team in 2025, I contributed to a program delivering double-digit follower growth and above-benchmark engagement across key social channels. I thrive in cross-functional environments, turning business goals into actionable content, mentoring teams, and building data-driven strategies that resonate with audiences and drive results.…I am a Content Strategy and Marketing Manager with 9+ years of experience leading integrated content programs for FMCG, technology, and lifestyle brands. I specialize in content strategy, campaign development, social media marketing, and cross-functional team leadership. I have partnered with Samsung Indonesia and AQUA; since joining the AQUA account team in 2025, I contributed to a program delivering double-digit follower growth and above-benchmark engagement across key social channels. I thrive in cross-functional environments, turning business goals into actionable content, mentoring teams, and building data-driven strategies that resonate with audiences and drive results.

Available to hire

I am a Content Strategy and Marketing Manager with 9+ years of experience leading integrated content programs for FMCG, technology, and lifestyle brands. I specialize in content strategy, campaign development, social media marketing, and cross-functional team leadership. I have partnered with Samsung Indonesia and AQUA; since joining the AQUA account team in 2025, I contributed to a program delivering double-digit follower growth and above-benchmark engagement across key social channels.

I thrive in cross-functional environments, turning business goals into actionable content, mentoring teams, and building data-driven strategies that resonate with audiences and drive results.

Skills

Copywriting

Brand Identity

Video Advert

Experience Level

Copywriting

Expert

Brand Identity

Expert

Video Advert

Expert

Work Experience

Content Manager at Redcomm Indonesia

January 1, 2023 - Present

Lead end-to-end content strategy across FMCG, technology, and lifestyle client portfolios, aligning campaign narratives with business objectives and audience insights. Manage and mentor a team of content specialists and cross-functional creative partners, ensuring consistent quality and on-time delivery across multiple brand accounts. Develop strategic content frameworks and lead client-facing presentations that translate business goals into actionable content recommendations. AQUA account contributions include a 2025 program that grew Instagram and TikTok followings by 17% and 10% respectively, sustained organic engagement above 2%, delivery of 600+ organic content pieces across multiple platforms, and a broader program delivering 2.3B+ reach and 4.9M engagements.

Editorial Contributor & Social Media Team at Java Festival Production | Java Jazz Festival

January 1, 2023 - Present

Write artist features, interviews, and editorial content for the official festival magazine, contributing to the event's brand storytelling. Support social media content planning and real-time coverage for one of Indonesia's largest annual music festivals.

Content Specialist at Redcomm Indonesia

January 1, 2017 - January 1, 2023

Managed content planning, production, and publishing across multiple digital platforms for FMCG and technology clients. Coordinated influencer collaborations end-to-end, from partner selection through content delivery, to expand brand reach and engagement. Analyzed content and campaign performance data and conducted competitor research to identify optimization opportunities and inform strategy.

Social Media Specialist at Mirum Jakarta

January 1, 2015 - December 31, 2016

Managed day-to-day social media content and community engagement for leading consumer brand accounts. Supported strategic planning, content execution, and performance monitoring across multiple concurrent client accounts.