Matthew Kendig
I'm an AI-focused digital operations professional with 8+ years of experience in CMS publishing, workflow optimization, and marketing systems.
About
I’m an AI-focused digital operations professional with 8+ years of experience in CMS publishing, workflow optimization, and marketing systems. I design and deploy AI-powered workflow automations across platforms like Zapier, Google, and Slack. I turn complex processes into scalable, structured systems using Zapier, APIs, and LLMs.
I collaborate across technical and business teams to deliver efficient, compliant, and user-centered solutions. I actively apply AI and automation to QA, content pipelines, and SaaS system design.
- 15 years' experience
- Joined December 2025
Skills· 13
Languages
- EnglishFluent
Industry experience
- Software & Internet
- Professional Services
- Media & Entertainment
Work experience· 5 roles
Architected SaaS prototype integrating AI-assisted workflows for shipping, inventory, and compliance. Built and iterated on prompts to handle compliance checks, QA workflows, and automation logic. Leveraged LLMs to explore automation of content validation, shipping label generation, and digital queue systems. Documented full system design and automation logic, leveraging LLMs for real-world compliance scenarios.
Managed 500+ franchise websites, boosting SEO consistency and reducing in-house publishing errors by implementing new QA workflows. Designed and implemented automated workflows for staging, versioning, and QA testing. Implemented HTML/CSS workarounds to adapt rigid templates within corporate constraints. Collaborated with Marketing Specialists and franchise owners to deliver integrated web + marketing solutions. Documented publishing processes and iterated structured content workflows to support AI-driven accessibility.
Partnered with technical and marketing teams to align CMS updates with campaign requests. Coordinated marketing operations at national conventions, supporting franchise-facing initiatives. Recommended process improvements for faster and more reliable campaign execution.
Education
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