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Hi, I'm Noel Nuez, a Digital Growth leader with over 10 years of experience in International Market Development for tech platforms. I've worked extensively in Influencer Marketing, Social Network operations, Ad Sales, and Business Development. Throughout my career, I've successfully driven sales and increased brand awareness for reseller agencies, SMBs, and global brands across multiple continents. I love creating strategic partnerships and helping brands grow on digital platforms like TikTok, Kwai, and others. I'm passionate about leveraging influencer marketing and innovative sales strategies to launch and scale products in new markets. Based in Barcelona and Bucharest, I enjoy collaborating across borders and cultures to build impactful marketing campaigns.…Hi, I'm Noel Nuez, a Digital Growth leader with over 10 years of experience in International Market Development for tech platforms. I've worked extensively in Influencer Marketing, Social Network operations, Ad Sales, and Business Development. Throughout my career, I've successfully driven sales and increased brand awareness for reseller agencies, SMBs, and global brands across multiple continents. I love creating strategic partnerships and helping brands grow on digital platforms like TikTok, Kwai, and others. I'm passionate about leveraging influencer marketing and innovative sales strategies to launch and scale products in new markets. Based in Barcelona and Bucharest, I enjoy collaborating across borders and cultures to build impactful marketing campaigns.

Noel Nuez

Digital Marketer, Influencer Marketing Manager, Growth Marketer, +2

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Hi, I'm Noel Nuez, a Digital Growth leader with over 10 years of experience in International Market Development for tech platforms. I've worked extensively in Influencer Marketing, Social Network operations, Ad Sales, and Business Development. Throughout my career, I've successfully driven sales and increased brand awareness for reseller agencies, SMBs, and global brands across multiple continents. I love creating strategic partnerships and helping brands grow on digital platforms like TikTok, Kwai, and others. I'm passionate about leveraging influencer marketing and innovative sales strategies to launch and scale products in new markets. Based in Barcelona and Bucharest, I enjoy collaborating across borders and cultures to build impactful marketing campaigns.…Hi, I'm Noel Nuez, a Digital Growth leader with over 10 years of experience in International Market Development for tech platforms. I've worked extensively in Influencer Marketing, Social Network operations, Ad Sales, and Business Development. Throughout my career, I've successfully driven sales and increased brand awareness for reseller agencies, SMBs, and global brands across multiple continents. I love creating strategic partnerships and helping brands grow on digital platforms like TikTok, Kwai, and others. I'm passionate about leveraging influencer marketing and innovative sales strategies to launch and scale products in new markets. Based in Barcelona and Bucharest, I enjoy collaborating across borders and cultures to build impactful marketing campaigns.

Available to hire

Hi, I’m Noel Nuez, a Digital Growth leader with over 10 years of experience in International Market Development for tech platforms. I’ve worked extensively in Influencer Marketing, Social Network operations, Ad Sales, and Business Development. Throughout my career, I’ve successfully driven sales and increased brand awareness for reseller agencies, SMBs, and global brands across multiple continents.

I love creating strategic partnerships and helping brands grow on digital platforms like TikTok, Kwai, and others. I’m passionate about leveraging influencer marketing and innovative sales strategies to launch and scale products in new markets. Based in Barcelona and Bucharest, I enjoy collaborating across borders and cultures to build impactful marketing campaigns.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Spanish; Castilian

Fluent

German

Advanced

Portuguese

Advanced

Work Experience

Growth & Partnerships Director at Metanomi Creators

January 1, 2021 - June 6, 2024

Established a successful marketing consultancy generating over $350k in revenue within its first two years by working on full-time assignments. Facilitated acquisition of over 300 top creators and more than 20 sports partners for Chinese social network Kwai app through strategic partnerships and collaborations. Secured valuable contracts with leading tech organizations like Bytedance, executing impactful out-of-home (OOH) campaigns across Latin America. Ran over 30 influencer marketing partnerships across web3, dating, gaming, and consumer packaged goods (CPG). Led the successful launch of the Dutch event-based dating app Inner Circle in multiple Latin American countries and secured its position within the top 5 in free downloads by country within the first quarter, driven by influencer marketing. Advised more than 30 clients worldwide on growing their brands on TikTok and short video platforms.

General Country Manager TikTok LatAm & Spain at TikTok

January 1, 2018 - January 1, 2021

Led TikTok app launch in 18 Spanish-speaking markets, growing monthly active users sixfold in Spain and significantly in other countries. Built, trained, and led an operations and content partnerships team of over 12 reports. Acquired more than 4,000 new content creators, 300+ professional generated content publishers, and over 500 artists and celebrities in Spanish-speaking countries. Led over 20 ad sales partnerships during TikTok's pre-monetization stage and developed 50+ content partnerships with various media sectors. Managed acquisition plans and onboarded more than 100 football clubs and sports federations. Established Latin music industry content partnership models, securing 60+ music partnerships and onboarding 100+ top artists, making TikTok a top three priority promotion platform for tier 1 music labels. Served as TikTok PR spokesperson across 18 Spanish-speaking markets.

Reseller Sales Partner for Twitter LatAm at Twitter

January 1, 2015 - January 1, 2018

Acted as the Twitter Sales point of contact for Argentina, Colombia, Chile, Peru, Ecuador, and the Caribbean. Supervised a reseller team of 50 people generating an average yearly revenue of $0.7 million per head. Partnered with cross-functional stakeholders to develop product training materials for over 70 sellers in Latin America. Served as Twitter product specialist for Spanish LatAm, presenting product launches and narratives across 12 Latin American markets, growing branding product sales by +60% year over year. Led sales and learning initiatives coordinating over 30 trainings, providing account optimization and online advertising advisory to the top 20 Spanish LatAm accounts. Awarded best video sales pitch narrative among 80 sales reps in Latin America and Asia-Pacific regions.

Account Strategist Consultant at Google EMEA

January 1, 2013 - January 1, 2015

Developed solid knowledge base in Online Marketing with specialization in Adwords, Analytics, YouTube, and Shopping. Led digital consulting projects for over 800 SMBs across Europe with a 97% profit increase success rate. Served as Sales Coaching Lead for the Spanish Team and SMB Revenue point of contact for Italy, Spain, and France during 2014. Delivered webinar trainings to more than 30 media agencies in Spain and Latin America. Ranked Top 5 Sales Performer among 60 online strategists.