Onigiri Bā brand design

Onigiri Bā is a mobile food station in Sofia serving authentic Japanese onigiri — soul food wrapped in simplicity, strength, and care. In Japan, onigiri are everywhere: handwritten signs, corner shops, quick snacks full of comfort. In Sofia, they are curious, bold, and modern — especially when served straight from a brightly branded truck. To design a logo that captures the spirit of onigiri as both a cultural staple and an urban novelty. The identity had to feel authentic, hand-touched, and energetic, while standing out on the streets of a European capital. #illustrator #branding #logo #graphicdesigner