Available to hire
I’m a creative and commercially minded marketing professional with experience across social media management, digital marketing, content creation, branding, and graphic design. I enjoy combining creativity with analytical thinking to build engaging campaigns that strengthen brands, grow audiences, and deliver measurable results.
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Work Experience
Sports Analyst and Writer at AndyRobson Tips
August 1, 2024 - PresentProvided in-depth football market analysis for an audience of 700,000+ followers with expert betting tips and insights. Uses a statistical background to identify and highlight trends and ensure recommendations are well-researched and evidence-based. Delivered a 70% success rate across 400+ tips by producing comprehensive research and clear rationales. Combines expert analysis with compelling storytelling to make complex statistics accessible.
Social Media Manager at Shoot The Moon
May 1, 2023 - August 31, 2024Led planning, delivery, and optimisation of daily and weekly social media campaigns across multiple platforms. Worked with high-profile clients including NEOM, Diageo, Johnnie Walker, Dubai 7s, and Red Bull, producing creative content aligned to brand strategy and driving measurable engagement. Contributed to creative production and design outputs to ensure premium brand tone and storytelling. Analysed campaign performance metrics to refine strategy and support growth in engagement, reach, and retention.
Marketing Director at Drylab Media Tech
June 1, 2022 - May 31, 2023Defined and implemented long-term marketing and social strategy for a technology media company, aligning brand identity with growth objectives. Created and oversaw company-wide marketing content including campaigns, social activity, and brand design. Strengthened brand relationships and delivered campaigns supporting business development and client retention. Applied an analytical, data-driven approach to optimise engagement and retention based on audience behaviour, balancing strategic thinking with creative execution to stay aligned with digital/social trends.
Artistic Design Freelancer
January 1, 2020 - PresentBuilt a thriving creative brand on Instagram, growing to 48,000+ engaged followers and 1.5M+ monthly content views. Delivered consistent brand and logo designs for clients, meeting deadlines and quality standards across multiple industries. Collaborated with emerging sports organisations (including Baller League’s YANITED and VZN FC) to provide team identity and logo design. Developed and managed a sustainable freelance model covering client acquisition, creative direction, and end-to-end digital delivery.
Analyst at JP Morgan
June 1, 2019 - August 31, 2019Co-led and co-ordinated in-depth analysis for JP Morgan’s Requests for Proposal (RFP) procedure within Treasury Services. Collaborated across multiple departments to understand current RFP recording methods and identify opportunities for process improvement. Presented an improved RFP recording system design to senior international stakeholders, received commendation, and supported implementation across the bank.
Software Development at ImpartIQ Limited
August 1, 2015 - October 31, 2015Facilitated design and implementation of GCSE mobile revision apps. Designed and tested user interface compatibility and effectiveness. Proof-checked and contributed to GCSE revision content for Chemistry and Biology.
European Technical Operations at Warner Brothers Plc
May 1, 2013 - May 31, 2013Converted information to support dissemination for Warner Brothers’ international film distribution. Supported dubbing responsibilities of translators. Categorised the Vice President’s personal and confidential data. Organised and archived shipping orders as part of filing departmental documentation.
Education
BSc Mathematics at Cardiff University
January 1, 2020 - July 14, 2026Foundation Diploma: Art & Design at Bournemouth Arts University
January 1, 2017 - December 31, 2019Qualifications
Industry Experience
Media & Entertainment, Financial Services, Education, Software & Internet
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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