Hi, I'm Odonias Santos de Souza Junior, a strategic branding and packaging designer focused on helping product-driven brands communicate clearly and stand out in competitive markets. I deliver end-to-end results—from concept to execution—combining branding, packaging design, visual identity systems, illustration, and storytelling. I bring experience across automotive, lifestyle, and sports categories, and I currently work in-house at SOFT99 Brasil while taking on select international freelance projects.

Odonias Santos de Souza Junior

Hi, I'm Odonias Santos de Souza Junior, a strategic branding and packaging designer focused on helping product-driven brands communicate clearly and stand out in competitive markets. I deliver end-to-end results—from concept to execution—combining branding, packaging design, visual identity systems, illustration, and storytelling. I bring experience across automotive, lifestyle, and sports categories, and I currently work in-house at SOFT99 Brasil while taking on select international freelance projects.

Available to hire

Hi, I’m Odonias Santos de Souza Junior, a strategic branding and packaging designer focused on helping product-driven brands communicate clearly and stand out in competitive markets.

I deliver end-to-end results—from concept to execution—combining branding, packaging design, visual identity systems, illustration, and storytelling. I bring experience across automotive, lifestyle, and sports categories, and I currently work in-house at SOFT99 Brasil while taking on select international freelance projects.

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Experience Level

Expert
Expert

Language

Portuguese
Fluent
English
Advanced
Italian
Beginner

Work Experience

Graphic Designer - Freelance at Odonias Design & Illustration
January 1, 2024 - Present
Branding and packaging design for product-oriented brands; logo design, visual identity systems, and illustration; end-to-end project execution from concept to final delivery; collaboration with clients from different market segments.
Graphic Designer (In-house) at SOFT99 Brasil
January 1, 2024 - Present
Packaging design for automotive product lines; development of brand-aligned visual systems for online and offline media; adaptation and expansion of global brand guidelines for local market; collaboration with marketing and product teams.
Web / Graphic Designer at Grupo Muffato
May 1, 2023 - December 1, 2023
Graphic design for CRM and digital marketing; email marketing campaigns with segmented offers; visual adaptation of supplier identities within Clubefato brand system; app push notifications and social media assets.

Education

Professional Course — Calligraphy & Lettering at EBAC – British School of Creative Arts
February 1, 2024 - October 1, 2024
Professional Course — Graphic Design at EBAC – British School of Creative Arts
October 1, 2022 - January 1, 2024
Postgraduate Specialization — Art Direction at UNOPAR – Universidade Norte do Paraná
March 1, 2022 - January 1, 2023
Postgraduate Specialization — Visual and Performing Arts at UniCesumar
November 1, 2019 - October 1, 2021
Bachelor’s Degree — Visual Arts at Universidade Estadual de Maringá (UEM)
February 1, 2014 - March 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Manufacturing, Consumer Goods, Media & Entertainment, Retail, Professional Services