Available to hire
I’m Oleksandr Makarenko, a mid UI/UX designer with 5+ years of experience delivering user-centered designs across web, mobile, SaaS, and e-commerce. I collaborate with startups to global brands and strive to turn business goals into intuitive products. I maintain a strong Upwork track record (100% job success) with 60+ projects delivered for clients across the USA and Europe.
Currently I work as a Freelance UX/UI Designer (2020–present) and as Lead Product Designer at Yellow Zip, plus ongoing roles with Webbuilding and 215 Marketing. I focus on MVPs, conversion optimization, and scalable design systems for diverse markets (US, Baltics, Israel).
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Advanced
Ukrainian
Fluent
Italian
Fluent
Work Experience
UX/UI Designer (Freelance) at Worldwide
January 1, 2020 - PresentDelivered 50+ projects for clients across the USA and Europe; designed SaaS, e-commerce, corporate websites, landing pages, and mobile apps; tailored designs to local user needs; maintained a 100% job success score on Upwork.
Lead Product Designer at Yellow Zi
May 1, 2023 - PresentFounding designer driving creation of a hyper-local community platform from idea to launch; defined UX logic, visual identity, and core user flows to deliver an MVP supporting a $300k seed round.
UX/UI Designer at Webbuildin
November 1, 2023 - PresentFreelance contractor delivering tailored web solutions for the Baltic market; designed high-converting landing pages, corporate websites, and e-commerce platforms for a diverse clientele, including local SMBs, large enterprises, and government institutions.
UX/UI Designer at 215 Marketing
September 1, 2022 - PresentFreelance contractor; collaborated with project managers to design professional corporate websites specifically tailored for local US businesses; focused on responsive, high-quality interfaces that elevate brand presence.
Web Designer at SendTe
March 1, 2021 - November 1, 2021Sole web designer for e-commerce platforms in the Israeli market, directing the visual concept for high-traffic online stores, focusing on conversion rate optimization (CRO) and intuitive user flows.
Graphic Designer at SK Group
June 1, 2019 - August 1, 2019Managed print production and brand assets for global enterprise clients including Siemens, Haier, and GE; ensured brand consistency across both digital media and physical print materials.
Freelance UX/UI Designer at Self-employed / Freelance (Worldwide)
January 1, 2020 - PresentDelivered 50+ projects for clients across the USA and Europe, focusing on SaaS & e-commerce platforms, corporate websites, landing pages, and mobile applications. Maintained a 100% Job Success Score on Upwork.
Lead Product Designer at Yellow Zip
May 1, 2023 - PresentFounding designer driving the creation of a hyper-local community platform from idea to launch. Translated early concepts into UX logic, visual identity, and core user flows to support an upcoming $300k seed funding round.
UX/UI Designer at Webbuilding
November 1, 2023 - PresentFreelance contractor delivering tailored web solutions for the Baltic market. Designed high-converting landing pages, corporate websites, and e-commerce platforms for a diverse clientele including SMBs, enterprises, and government institutions.
Web Designer at SendTec
March 1, 2021 - November 1, 2021Sole web designer for Israeli e-commerce platforms, directing visual concept for high-traffic online stores, focusing on conversion rate optimization (CRO) and intuitive user flows.
UX/UI Designer at Self-Employed / Freelance
January 1, 2020 - PresentDelivered 50+ projects for clients across the USA and Europe, designing web, mobile, and SaaS interfaces. Specialized in SaaS & e-commerce platforms, corporate websites, landing pages, and mobile apps. Maintained a 100% Upwork job success score.
Education
Google UX Design Certificate at Google
April 1, 2023 - November 1, 2023Certificate at Google UX Design
April 1, 2023 - November 1, 2023Certificate at Product Design (Online)
May 1, 2023 - October 1, 2023Certificate at Web Design & Development (Online)
April 1, 2020 - November 1, 2020UX Design at Google
April 1, 2023 - November 1, 2023Google UX Design at Google
April 1, 2023 - November 1, 2023Product Design at Google
May 1, 2023 - October 1, 2023Web Design & Development at Google
April 1, 2020 - November 1, 2020Qualifications
Product Design
May 1, 2023 - October 1, 2023Web Design & Development
April 1, 2020 - November 1, 2020Product Design
May 1, 2023 - October 1, 2023Web Design & Development
April 1, 2020 - November 1, 2020Industry Experience
Software & Internet, Professional Services, Retail, Education, Media & Entertainment
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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