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Hi, I’m Olivia Casabianca, a creative strategist and multidisciplinary designer with 5+ years shaping brand identity, digital design, and content for fashion, lifestyle, and experiential brands. I lead end-to-end creative projects, develop digital marketing strategies, and design high-impact visual experiences across web, social, and experiential platforms. I blend strategic thinking with hands-on execution to drive measurable growth and elevate brand presence for clients and brands, collaborating across teams to bring ideas to life from concept through production.…Hi, I’m Olivia Casabianca, a creative strategist and multidisciplinary designer with 5+ years shaping brand identity, digital design, and content for fashion, lifestyle, and experiential brands. I lead end-to-end creative projects, develop digital marketing strategies, and design high-impact visual experiences across web, social, and experiential platforms. I blend strategic thinking with hands-on execution to drive measurable growth and elevate brand presence for clients and brands, collaborating across teams to bring ideas to life from concept through production.

OLIVIA CASABIANCA

Creative Director, Brand Strategist, Graphic Designer, +6

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Hi, I’m Olivia Casabianca, a creative strategist and multidisciplinary designer with 5+ years shaping brand identity, digital design, and content for fashion, lifestyle, and experiential brands. I lead end-to-end creative projects, develop digital marketing strategies, and design high-impact visual experiences across web, social, and experiential platforms. I blend strategic thinking with hands-on execution to drive measurable growth and elevate brand presence for clients and brands, collaborating across teams to bring ideas to life from concept through production.…Hi, I’m Olivia Casabianca, a creative strategist and multidisciplinary designer with 5+ years shaping brand identity, digital design, and content for fashion, lifestyle, and experiential brands. I lead end-to-end creative projects, develop digital marketing strategies, and design high-impact visual experiences across web, social, and experiential platforms. I blend strategic thinking with hands-on execution to drive measurable growth and elevate brand presence for clients and brands, collaborating across teams to bring ideas to life from concept through production.

Available to hire

Hi, I’m Olivia Casabianca, a creative strategist and multidisciplinary designer with 5+ years shaping brand identity, digital design, and content for fashion, lifestyle, and experiential brands. I lead end-to-end creative projects, develop digital marketing strategies, and design high-impact visual experiences across web, social, and experiential platforms.

I blend strategic thinking with hands-on execution to drive measurable growth and elevate brand presence for clients and brands, collaborating across teams to bring ideas to life from concept through production.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Beginner

Language

English

Fluent

Work Experience

Senior Creative Strategy & Brand Manager at Cerbelli Creative

April 1, 2022 - Present

Lead the creative direction and execution of digital and print projects across Cerbelli Creative's brand portfolio, shaping concepts from strategy through final delivery. Develop and oversee integrated digital marketing campaigns for all Cerbelli brands; manage a dedicated creative team and drive 257% IG & 37% LI follower growth and notable engagement increases on Cerbelli Creative accounts in the past year. Maintain and evolve brand identities across Cerbelli properties, ensuring visual consistency, elevating creative standards, and guiding vendor and partner collaboration. Direct the UX, creative direction, and design of Cerbelli and client websites, strengthening digital storytelling and SEO, and implementing Google AdWords optimizations that contributed to a 240% increase in site traffic for TwoFortyThirty in the past year. Lead photography, art direction, and content production for visual assets used across digital, social, and experiential platforms. Build, manage, and optimize d

Home Décor, Tabletop & Wedding Registry Assistant at Slowdance by Jung Lee

January 1, 2021 - December 31, 2021

Managed client registry data and product inventory using Excel and Shopify, ensuring accuracy across all digital touchpoints. Supported sourcing, vendor coordination, and weekly merchandising. Consulted clients during registry appointments, guiding aesthetic selections and translating preferences into registry collections. Merchandised weekly store layouts, applying visual styling principles and coordinating new product displays. Designed weekly newsletters and in-store signage using Adobe Creative Suite. Delivered elevated guest service and in-store design guidance.

FASHION | ECOMMERCE | MARKETING CO-OP at Few Moda

January 1, 2020 - December 31, 2021

Planned and produced social media content across multiple platforms, contributing to a 67% increase in follower activity and engagement. Designed and directed visual ads for the website and social platforms, ensuring cohesive brand storytelling. Assisted as Art Director on editorial photoshoots and fully directed all accompanying social media video content for multi-channel use. Selected, edited, and retouched eCommerce and editorial photography for publication on the company website and social platforms. Wrote product descriptions, updated product information, and categorized/organized all merchandise to support weekly new arrivals. Created promotional graphics, short-form videos, and campaign assets that contributed to a 90% increase in site traffic. Conducted competitor and trend research to inform content planning and product positioning.