SONIC BRANDING

Omar Ortiz
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A few months ago, I composed and produced original music for an independent clothing brand as part of a visual campaign. The composition was developed based on the client’s musical references, focusing on capturing the same intention while creating a fresh and original arrangement that supports the visual narrative.

The music features a modern production approach, designed to enhance the pacing, atmosphere, and emotional impact of the visuals, helping to capture audience attention and reinforce the brand’s identity. The project involved close attention to songwriting, sound selection, and overall sonic cohesion to ensure the music blended seamlessly with the imagery.

I share the link below:

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