Available to hire
Hi, I’m Ophelie Bader. I’m a creative strategist and startup-focused leader with experience across marketing, product development and UX. I enjoy turning ideas into activation plans and building brands that resonate globally.
I’ve led multi-disciplinary teams, launched eco-friendly consumer brands, and collaborated with major groups like L’Oréal and Société Générale. I’m active in innovation communities and love crafting user-centered experiences.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
French
Fluent
English
Advanced
Work Experience
Beauty Tech & Digital Services Project Manager at Vichy Laboratoires
September 1, 2023 - November 5, 2025Project management for beauty tech and digital services; freelance full-time; started September 2023.
International Marketing Animations Manager at Vichy Laboratoires
September 1, 2023 - November 5, 2025Freelance marketing animations for international markets; started September 2023.
Intrapreneur Coach at Société Générale Assurances
January 1, 2022 - January 1, 2022Launch of an international innovation community (+100 people); Strategic notes and opportunity study writing
Innovation & Communication Project Manager at TotalEnergies
January 1, 2018 - December 31, 2018Product Owner of the collaborative innovation platform (14 000 members)
Junior Advertising Manager at TBWA Corporate
June 1, 2016 - December 30, 20166 months internship focusing on Corporate & Employer Branding
Startup CEO / Co-founder at Koon Ride
August 1, 2022 - August 30, 2023Launched a premium, eco-friendly bicycle accessories brand; led business strategy, marketing and product development; built customer journeys and go-to-market plans.
Startup CEO / Co-Founder at Koon Ride
December 31, 2018 - December 31, 2018Led business strategy, marketing and product development; defined digital marketing strategy and customer journeys; created activation tools and go-to-market plans.
Junior Advertising Manager - Corporate & Employer Branding at TBWA Corporate
June 30, 2016 - June 30, 2016Supported corporate and employer branding campaigns; collaborated with cross-functional teams to execute creative concepts.
Intrapreneur & Innovation Project Manager at Société Générale Assurances
January 1, 2022 - January 1, 2022Intrapreneur coaching; launch of an international innovation community (+100 people); prepared strategic notes and opportunity studies; contributed to activation books.
Beauty tech & Digital Services Project Manager, Freelance at Vichy Laboratoires
September 1, 2023 - November 6, 2025Led concept development and UX redesign for AI-based skin-diagnosis service; managed cross-functional delivery of digital projects.
International Marketing Animations Manager, Freelance at Vichy Laboratoires
September 1, 2023 - November 6, 2025Managed international marketing animations and campaigns; supported product launches and brand activations.
Education
Master 2 - Marketing Strategy at Université Panthéon-Assas
January 1, 2017 - December 31, 2017Bachelor in Business Administration - Global Management Certificate at EDHEC Business School
January 1, 2016 - December 31, 2016Master 2 - Marketing Strategy at EDHEC Business School
January 1, 2017 - November 5, 2025Bachelor in Business Administration Global Management Certificate at EDHEC Business School
January 1, 2016 - November 5, 2025Certificate: 360° Creative Strategy at Online / NYC
January 11, 2030 - November 5, 2025Master 2 - Marketing Strategy at Université Panthéon-Assas
January 1, 2017 - January 1, 2019Bachelor in Business Administration Global Management at EDHEC Business School
January 1, 2016 - December 31, 2016Certificate in Creative Strategy 360° at New York City (NYC)
January 1, 2016 - December 31, 2016Qualifications
Global Management Certificate
January 1, 2016 - November 5, 2025Master 2 - Marketing Strategy
January 1, 2017 - November 5, 2025360° Creative Strategy Certification
January 11, 2030 - November 5, 2025Certificate in Creative Strategy 360°
January 1, 2016 - December 31, 2016Master 2 - Marketing Strategy
January 1, 2017 - January 1, 2019Industry Experience
Professional Services, Media & Entertainment, Software & Internet, Education, Other
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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